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Apple Shares New 'Snap-a-Mole' Camera Control Ad
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I strongly disagree. I was excited for camera control but it’s way overhyped. It’s unnatural to hold, unintuitive and finicky to use, and results in worse shots bc it introduces more motion.
Interesting ad. Have never tried out camera control as I don't have the 16 model. Think it will be useful in some situations.
It is your right as a consumer
I didn't feel strongly about it either way, but found myself using it nonstop while traveling. It makes one-handed photography so much more convenient. Maybe you just need some practice
Nope... As a photographer who has made thousands of photographs, many with iPhones, I now always use the camera control button when making photos with my 16 PM iPhone.
Are you a photographer? And are having trouble using/understanding the camera control button?
I’ve been practicing with it since it launched and find it significantly slower and less precise than making my adjustments the old way. And it might be better for one hand, but I never find myself in a situation where I’m trying to take a photo and can’t use both handsIt is your right as a consumer
I don’t see how being a photographer or not gives one more experience using a button and UI that didn’t exist a year ago, but yeah I’ve taken thousands of photos with my iPhone as well. I understand how it works just fine.
But understanding how something is intended to work doesn’t mean that it works well. I’ve found the camera control button to be slower and far less precise than using the existing mechanisms for adjusting the same parameters.
I do, all the time. Walking around with my wife — she gets one of my hands, camera button gets the other
Yeah if you actually snap shots while wheeling around like that, get ready for some serious blur! Overall I think it does highlight the faster speed at which you can snap shots with the new phones (though a lot of that actually has to do with processing speed, not the camera control!).
I do like CC as a double-click camera launcher as well as a one-handed shutter button. I had to turn off all swipe functionality because of accidental input. However, I can see how some people like it. I can't imagine complaining about having more options on my phone. It may not be quite as good as advertised, but with the amount of customization available, it's certainly better than not having it at all.
I do like CC as a double-click camera launcher as well as a one-handed shutter button. I had to turn off all swipe functionality because of accidental input. However, I can see how some people like it. I can't imagine complaining about having more options on my phone. It may not be quite as good as advertised, but with the amount of customization available, it's certainly better than not having it at all.
I agree on one hand. I just think that we’re paying for the R&D plus engineering that led to this button and not getting much for it. Better to have it than not, for sure. But I don’t usually feel disappointed or ambivalent about new Apple features, ESPECIALLY hardware.
This button feels more they had cool new tech that they wanted to use, so they found a reason; not that they started with a problem to solve and then worked towards an innovative solution.
Tbh I liked the ad. Simple, short, fun!
Apple’s marketing team is healing.
Yes, the feature might not work as perfectly as in the ad, I tried it on the 16 Pro, often shots are blurrier than with the onscreen button, but maybe I just need to hold the phone right? Who knows😃
I suspect there is something more brewing on. I mean, 16 Pro is one of the heaviest iPhones I had ever used, and because of increased center of weight the feature might not work as expected.
Maybe they can fix it by increasing automatic shutter value to something higher than 1/100 (especially for daylight scenarios), but I think for the feature to work phone weight must be reduced (which will probably happen only on 17 Pro)
Apple’s marketing team is healing.
Yes, the feature might not work as perfectly as in the ad, I tried it on the 16 Pro, often shots are blurrier than with the onscreen button, but maybe I just need to hold the phone right? Who knows😃
I suspect there is something more brewing on. I mean, 16 Pro is one of the heaviest iPhones I had ever used, and because of increased center of weight the feature might not work as expected.
Maybe they can fix it by increasing automatic shutter value to something higher than 1/100 (especially for daylight scenarios), but I think for the feature to work phone weight must be reduced (which will probably happen only on 17 Pro)
Surprised they didn't use Visual Intelligence to make sure that what they were filming was a mole.
This is so misleading. It never works this fast. The end result would be blurry pics.
The entire ad is a cringefest.
In my country, act like this guy in public and you’ll be locked up in a psych ward. LOL.
The entire ad is a cringefest.
In my country, act like this guy in public and you’ll be locked up in a psych ward. LOL.
Every time I tried to use it (which hasn’t been a lot), the photos end up blurry because my phone ends up shacking ever so slightly when I try to push that button to take the shot and i also invoke the zoom slider by mistake constantly. Fiddling around with the different options also feels unnatural. Super annoying. I’ll stick to my „old fashioned“ muscle memory way of taking photos
I'm still not keen on the idea of doing more than one thing with a button. I'm hoping Apple will abandon this by the time I get a new phone, just how they abandoned Touch Bar.
I miss the Touch Bar, btw.
I miss the Touch Bar, btw.
That was a fun add to watch, it made me laugh. All those gophers popping up and the camera guy playing whack a mole with them. It put a little joy into my day! 👍🏻
Ok... continue what you're doing. Easy.
It's not a matter of understanding how it's intended to work, it's about actually using it. Countless times. It works great for me and many others.