Not gunna pull my 6+ out of my pocket at a cash register. That's obscene.
I've heard a lot of attempts to define what "obscene" means, but this is entirely different from all the other definitions. Where's the nudity? Where's the prurient interest?
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I love Apple Pay, popped out this morning to buy a few bits from Waitrose, Boots and Costa and intentionally left my wallet at home. It's just one less thing to worry about and need a pocket for.
I've gone out walking a number of times lately carrying only: my iPhone 6, my drivers license (as ID), and a house key. And stopped in the nearby RiteAid on the way home to pick up a few things (they take Apple Pay and I have their loyalty card in Passbook). It's pretty nice.
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I've never seen it fail while making purchases in an Apple Store (US). In fact, I even purchased an iPad Pro at a nearby Apple Store using Apple Pay and didn't even have to provide a signature in spite of the large expenditure.
Weirdly, I've had a few times that my bank and/or Visa has declined small transactions (for cables, cases/covers, etc.) that I've tried to make with EasyPay in the Apple Store app (
which uses ApplePay).
Then I ask the nearest Apple team member (or whatever they're called) to ring it up, they pull out their pocket terminal and scan the item and then I use ApplePay to authorize the payment on their terminal - which goes through just fine. I've never figured out why Visa refuses ApplePay from source A but accepts it from source B, when both transactions are for the same item, at the same time, using the most secure mechanism that Visa has available to it, and they're both necessarily happening physically inside an Apple Store.
I've gotten into the habit of just skipping the EasyPay step and going straight to one of the last three Apple Reps who have stopped by to cheerfully ask if I needed help, to have them ring it up.