- Apple's worst performing year over year revenue growth segments starting at the worst: iPod (-25%), Mac Portables (-1%), Mac Desktops (8%).
- Mac desktop sales alone were about 3% of Apple's total revenue.
So per the article, Mac sales alone could sustain another company, yes, but desktops are not the biggest part of Mac sales: laptops are. My original post cites the success of the MacBook Air as an iconic and leading product and also cites the has-been status of the iMac and the lack of other updates to the desktop line. To Apple, the Mac desktop is a small son and hence gets the small son treatment (1 token update a year is what it is looking like).
I wonder if there is sales data for each product somewhere. In other words, of the $1.5 billion Mac desktops brought in last quarter, what is the breakdown by iMac / Mac Mini / Mac Pro. Do you think that sales of an almost 2 year old Mac Pro would make up even a third of that $1.5 billion figure? I don't.
Think of some other things Apple used to make that ended up accounting for very little revenue and growth. What comes to mind for me is the XServe and we all know what happened to that. I fear the Mac Pro will be the next thing to get XServed (pun intended).