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Let me retry to explain.
As a shareholder I AGREE with all your points above about Cook. While I don't think consumers are irrational morons, there is a huge percentage of consumers that go with the flock mentality, I.E. Apple products are popular so If I want to be popular, I must then buy Apple products. That really is a huge amount of people that buy Apple products and it has always been that way. Even though when I bought my iBook in 2001 as a 17-year old honestly, I didn't buy it because I had a real understanding of the difference of Windows and Mac. I bought it because a girl I liked, and thought was really cool was big into Apple and had a Bondi Blue iMac. Am I proud of it, eh not really but I still fell in love with Apple overtime but that's just really the mentality of consumers. That person on TV has an iPod so, if I want to be cool, I must have an iPod and it continued on to Mac's, iPhones, iPads, iWatches, etc. and for Apple it was great revenue wise and still is.
As a consumer who no longer thinks that way, I don't think Tim Cook is a good CEO at all, but that's just it, it's only MY OWN opinion. I just believe he is to focused on profit than anything else. He got his doctorate in finances and never had any technical training on anything electronic wise, which is a huge part of Apple. Heck I would be fine if Apple went with two CEO's, Tim who focuses on finances and supply chain logistics and someone who grew up in electronic technical industry. As I said this is all only MY OWN opinion and respect that you have a completely different one. Neither of us are probably right, but that doesn't mean both of us have to be completely wrong either.

Tim Cook has a bachelor of science degree in industrial engineering, which is a legitimate technical degree that includes coursework in mechanical and electrical engineering. And an MBA. He has no “doctorate in finances.”
 
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Tim Cook has a bachelor of science degree in industrial engineering, which is a legitimate technical degree that includes coursework in mechanical and electrical engineering. And an MBA. He has no “doctorate in finances.”
You are correct I am wrong. I swear that I had read differently. Either way as I said I just don't think he is a good CEO based on MY OWN opinions. He plays it too safe IMO but, in anyone else's opinion, that might be a good thing.
 
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lol... Just as my brother, who's a medic, about the "amazing" and "genius" neurosurgeons who most of the time don't know what they are doing and just doing guesswork...

Or should we go to psychiatrists? Who have created an opioid crisis in the United States because of their greed and poor treatment of patients? (I mean... they're there to provide them money, after all. /s) Should we go to the psychiatrists of the 50's, lobotomizing any person deemed "bothersome"? or declared homosexuality was a mental illness? ....lol.. if we were back in that time period, you'd be saying "how dare you question the merit of psychiatrists?"

of all things you had to go to medicine huh... 🙄

When Macrumors resembles Reddit ...
 
Chances are Apple has not given any direct order tonsue this company. Like many major corporations, Apple is represented by a large lawfirm, this lawfirm probably gets both a fixed retainer fee and then their billable hours, chances are the lawfirm has a team dedicated to finding as many opportunities as possible to sue in order to increase their billables. Most of those cases go unnoticed as the other parties are so small they eagerly settle to avoid any further legal costs.

perhaps Apple should exercise more control over their legal reps, to avoid this type of petty BS
 
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Chances are Apple has not given any direct order tonsue this company. Like many major corporations, Apple is represented by a large lawfirm, this lawfirm probably gets both a fixed retainer fee and then their billable hours, chances are the lawfirm has a team dedicated to finding as many opportunities as possible to sue in order to increase their billables. Most of those cases go unnoticed as the other parties are so small they eagerly settle to avoid any further legal costs.

perhaps Apple should exercise more control over their legal reps, to avoid this type of petty BS

They're. Not. Sueing.

Why people seemingly cannot grasp this simple fact is of constant amazement.

If people can't understand this then how can they comments on the why...?
 
Bloody capitalism...

rotten_apple.jpg
 
I would agree with Apple IF this was a tech company, but it's a freaking recipe app...

The problem is it is used on an app, which is a market Apple uses theirs as well. Not that I agree with Apple's stance, but being in the same market is one aspect of trademark protection.

lol... Just as my brother, who's a medic, about the "amazing" and "genius" neurosurgeons who most of the time don't know what they are doing and just doing guesswork...

Perhaps they are guessing (as my physician friends say there's a reason they call it practicing) but the key is knowing how to select the what and where of the guess.
 
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They want to set a precedent, which is the outfall of the case. So in order for it to be valuable for apple is ONLY if they win. Otherwise the precedent is not in their favor.
This isn’t about setting a precedent. There’s already been precedents set on copyright law. This is about defending their copyright. I’m not sure if people are just pretending not to understand just for the sake of posting something or they really don’t understand how this works.
 
Maybe because you are using facts – trademarks need to be defended against infringements – to justify an attack on a completely different brand. There is no infringement here, as so many have pointed out, not even close. The only similarity between the logos is that they are fruit and mostly upright.
I totally agree. There is zero trademark infringement here. I'm pretty sure Apple's lawyers have to do this even though they really don't want to.
 
This isn’t about setting a precedent. There’s already been precedents set on copyright law. This is about defending their copyright. I’m not sure if people are just pretending not to understand just for the sake of posting something or they really don’t understand how this works.
Exactly. I believe the (correct me if I'm wrong) is you need to actively defend your trademarks or lose them. Meaning you can't pick and choose which ones you defend versus. It's all or risk losing your trademarks.
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Before all the youngsters enter. They need to do this to defend their own logo. Go read law.

literally the only result here is bad press

“Literally no one, except perhaps Apple's lawyers, would be confused by the Prepear logo. Seriously, no one will ever mistake its distinctly pear-shape for Apple's famous apple.“

“picking unnecessary fights over a logo that no one will ever confuse with Apple will do far more damage in the long run.”
 
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I'm not educated on this.
Are you saying that a company, once a while, has to pick another unrelated company to sue for trademark infringement or else the said company loses the ownership of trademark?
Your sort of correct. How it works is anytime a trademark could be perceived to be legally infringing on one of your trademarks, you have to defend against this. Most of the time this does involve legal action, wither arbitration or court action. Even if in reality there's zero infringement happening (as in this case we're all talking about of Pear vs Apple), legally it could be perceived so they have to go into defensive mode.

I don't know exactly what constitutes something that "could be perceived to be legally infringing" but I am pretty sure what this is, is clearly defined in law somewhere.

A lot of time this does end up with legal action vs an unrelated company as you correctly stated. In my opinion this where the flaw in the system in. How it should work is, the company (in this case Apple) has the choice of arbitration or court action. Those cases that are not infringing at all (ie this case) would be settled in arbitration in a few minutes with common sense prevailing. This (if I wrote the law) would be considered as actively defending your trademark.
 
Exactly. I believe the (correct me if I'm wrong) is you need to actively defend your trademarks or lose them. Meaning you can't pick and choose which ones you defend versus. It's all or risk losing your trademarks.
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Yup. I’m no copyright lawyer. but I don’t suspect anyone else here is either. If you think this lawsuit is frivolous you should look up some of the copyright lawsuits done in the past by big corporations. I don’t think any corporation wants the public image of picking on some poor little guy. There’s simply no profit in that.
 
This isn’t about setting a precedent. There’s already been precedents set on copyright law. This is about defending their copyright. I’m not sure if people are just pretending not to understand just for the sake of posting something or they really don’t understand how this works.

While I agree with you, I am not convinced that the logo is close enough to Apple's for Apple to prevail. I don't see enough similarity in the two to believe a consumer would think a product with the pear logo would cause them to think it was made by Apple. No, if they used it on a package that copied Apple's packaging and only the logo and a few words in small print were different, then Apple would have a case, IMHO, but that would be under trade dress provisions.

Yup. I’m no copyright lawyer. but I don’t suspect anyone else here is either. If you think this lawsuit is frivolous you should look up some of the copyright lawsuits done in the past by big corporations. I don’t think any corporation wants the public image of picking on some poor little guy. There’s simply no profit in that.

As far as I can tell, no one is suing. Apple filed an objection to their application, a normal part of the trademark process. While we may feel Apple should not have done that, they decided it was close enough they needed to defend their mark. My guess is soemone reviews each pending application in certain categories to see if it is too close to Apple's trademarks and goes from there.

In my opinion this where the flaw in the system in. How it should work is, the company (in this case Apple) has the choice of arbitration or court action. Those cases that are not infringing at all (ie this case) would be settled in arbitration in a few minutes with common sense prevailing. This (if I wrote the law) would be considered as actively defending your trademark.

That's sort of what happenes when a notice of opposition is filed. It goes before the Trademark Trial and Appeal Board, and there are alternative dispute resolution options before you go to the board.
 
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This isn’t about setting a precedent. There’s already been precedents set on copyright law. This is about defending their copyright. I’m not sure if people are just pretending not to understand just for the sake of posting something or they really don’t understand how this works.

Please describe.

You, and some other people keep parroting that they HAVE to do this in order to defend their trademark, yet haven't explained how. Outline what happens if they "defend" it vs if they don't and what are the implications for apple. Thx.

Or you do think that accusation is fair and similarities between the logos and area of business is so high that there might be some confusion?
 
Yup. I’m no copyright lawyer. but I don’t suspect anyone else here is either. If you think this lawsuit is frivolous you should look up some of the copyright lawsuits done in the past by big corporations. I don’t think any corporation wants the public image of picking on some poor little guy. There’s simply no profit in that.
1) it’s not a lawsuit
2) it has nothing to do with copyright. It’s a trademark issue.
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Please describe.

You, and some other people keep parroting that they HAVE to do this in order to defend their trademark, yet haven't explained how. Outline what happens if they "defend" it vs if they don't and what are the implications for apple. Thx.

Or you do think that accusation is fair and similarities between the logos and area of business is so high that there might be some confusion?

 
They're. Not. Sueing.

Why people seemingly cannot grasp this simple fact is of constant amazement.

If people can't understand this then how can they comments on the why...?

But what happens if they don't agree with Apple's claim? Will they get sued then perhaps? 🤔
 
But what happens if they don't agree with Apple's claim? Will they get sued then perhaps? 🤔

It’s not up to them to “agree”. They can either withdraw the application or try their luck at the Trademark Trial and Appeal Board.

Only after ruling that do either the district or circuit courts get involved.

However at no point does this mean Apple is suing them. It’s just a continuation of the process.
 
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It’s not up to them to “agree”. They can either withdraw the application or try their luck at the Trademark Trial and Appeal Board.

Only after ruling that do either the district or circuit courts get involved.

However at no point does this mean Apple is suing them. It’s just a continuation of the process.
On the other hand, it's a distinction without difference. Whether they are "suing" or using other legal means to prevent other businesses from using fruity themed names and logos makes no difference for those small companies. This is not a legal forum so people will use legal terms freely.
 
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