Apple is worried he'll make a better movie than they've been able to make.
What does where he lives or where he was born have anything to do with anything? If he is making a film in Ukraine for exclusive release in Ukraine why is he filing US paperwork?"He live in ukraine"->My name is Vasyl Moskalenko. I am a film-director from Ukraine.
Did you miss the title?Apple is a bully. There's nothing on that movie poster that would make anyone think the movie is about Steve Jobs or Apple. And no one has any interest in making a movie about Tim.
My comment was just for humor. “Really Small Cushion Man” forced to change from Microsoft Man. 🤓😄How so? The movie is about Apple v/s burgers? What arguments can be made. Come on now. I think Apple is just upset because the trailer is actually good 😅
Yeah, but an Apple Macintosh is an actual fruit, a certain type of Apple.Please keep in mind that this has already been litigated, with a company that actually goes by Apple Corps and predates the founding of Apple, Inc.:
Apple Corps was founded by members of the Beatles:
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Apple Corps - Wikipedia
en.wikipedia.org
Apple Inc, formally Apple Computer, is the company that produces the Apple Macintosh line of computers:
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Apple Inc. - Wikipedia
en.wikipedia.org
They fought over the use of 'Apple' for years:
Apple Corps v Apple Computer - Wikipedia
en.wikipedia.org
Apple pie, apple streudel, apple sauce, apple juice, apples (granny smith, gala, red delicious, etc), apple cider, the big apple, apple of my eye .... now all registered Apple of Cuptertino trademarks.
Copyright is not the same as trademark. He is free to name the movie whatever he wants in the United States, as there is typically no copyright protection for titles of books, movies, etc.
On the other hand, trademarks are strictly enforced, and if he tries to register a trademark, then Apple (the computer company) has every right to defend their own trademark to the extent that there is any potential conflict, which seems highly unlikely in this case.
Broadly speaking, it's not clear why he needs a trademark at all. The lack of a trademark will not prevent him from releasing a film, book, etc...
This is standard trademark protection behavior. If he had not filed a trademark I doubt he would have heard from them. They aren't trying to stop the film they are just protecting the Apple mark. As someone above said, part of the responsibility of owning a trademark is defending it. If you don't defend it you lose it.
I am sorry you can only buy them, but not eat them.can we not eat apples now?
I once received a 6-page cease-and-desist letter for a photo I took by myself and published, but which looked somewhat similar to a book cover. I was threatened with a 20,000 € bill, ended up paying 4,000 €. Can't imagine how expensive a 467-page letter is. Apple-Man just got destroyed.
'and published' is the big part.you can't be serious? you paid 4000 euro because you took a photo?
Exactly. Happened to a friend of mine with a cease & desist letter from Armani because he registered a logo loosely similar to Armani’s eagle. Very loosely. And it was a blog, not a fashion brand.Usually a trademark owner has to defend their mark or they'd lose their proprietary interest in the mark.
I agree it seems a little excessive in this case, but that's how the law works - defend it or potentially lose it. e.g. laches etc in trademark law.
Nope, it is purposefully spelt differently, funnily enough because a company already claimed McIntosh (the apple cultivar) as a trademark:Yeah, but an Apple Macintosh is an actual fruit, a certain type of Apple.
Not the point. Even if Apple knows this isn’t going to go anywhere Apple still has to litigate anything remotely similar so they can protect their trademark. Apple knows as well as anyone that this is bad optics but this is just how trademark law works. Constantly try to protect it or lose it.Apple is a bully. There's nothing on that movie poster that would make anyone think the movie is about Steve Jobs or Apple. And no one has any interest in making a movie about Tim.