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Investment bank Piper Jaffray issued a note today based on Apple's future outlook in 2008 and 2009. During their financial conference call, Apple told investors that they expect the company's gross margins will by down to 31.5% (from 34.8%) in Q4 2008 with expectations of further declines down to 30% for fiscal 2009.

The investment bank believes that while Apple tends to be conservative in their predictions, they also expect that Apple may be preparing to cut prices of existing prices to maintain sales momentum. They believe there's an "80% chance" that Apple will introduce redesigned MacBooks and possibly MacBook Pros at lower price points. Specifically, the quote prices starting at $999 (down from $1099) for the MacBook and $1,799 (down from $1999) for the MacBook Pro. They also expect "slightly redesigned" iPods and "lower-cost" iPod Touches in time for the holiday buying season.

Apple's financial conference call has sparked off a flurry of speculation about their future "mystery" product. A Page 2 rumor even reintroduces an unconfirmed possibility of a MacBook Touch.

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MacGeek7

macrumors 6502a
Aug 25, 2007
766
14
That's good to hear...maybe I won't have to wait so long to update my MB :D
 
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t0mat0

macrumors 603
Aug 29, 2006
5,453
279
Home
MB and MBP multi-touch is not a matter of if, but when.

Why would Apple cut its profit margins? It isn't Dell, making low end kit, with small margins, so why do it? Piper Jaffray seems to have been going out on a limb here. They'll bump everything i'd imagine. Wouldn't see APple reducing any price points much, if at all, unless they have a better line planned.
 
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salbenacci

macrumors newbie
Jul 13, 2008
17
0
How about the MBA? If the price for the MBP drops to $1,799 (which is currently the price of the standard MBA), how much do you guys think the MBA would cost?:rolleyes:
 
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Sky Blue

Guest
Jan 8, 2005
6,856
10
I can see Apple lowering the MacBook prices...




...CD-ROM drives and 512MB for everyone!
 
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solipsism

macrumors 6502a
Jan 13, 2008
511
296
Looking at how much business Apple does with Macs and the projection for the next quarter Mac sales the estimated price drop and the gross margin estimate don't add up.

What is more likely is that the cost of the notebooks will rise. For example, aluminum in the MacBook line and better display panels.
 
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Freezerburnt

macrumors newbie
Jul 15, 2008
16
0
What About Education Pricing?

I think that a price drop would be great, as long as education discounts stay the same (however I see this as very unlikely, as you can currently get $200 a Macbook Pro, meaning the price would be down to something around $1500 for the lower end model).

What do you think? Do you think that a price drop would affect the Education Store pricing at all?
 
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macenforcer

macrumors 65816
Jun 9, 2004
1,248
0
Colorado
Well when you can get a fully loaded Lenovo Thinkpad for $1200 something is very wrong. Even if apple drops the prices by $500 its still a ripoff but at least less of one. Right now its is borderline illegal.
 
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Snowcat001

macrumors regular
Jan 19, 2008
209
0
I would LOVE to see a slogan like this :D :D :D !!!!!

sloganfc6.jpg
 
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kabunaru

Guest
Jan 28, 2008
3,226
2
About time Apple... About time...
Now if you can only drop the Mac Pro's price to $2299 and iMac's (basic) to $999 and then it would be very nice.
 
Comment

Squonk

macrumors 65816
Mar 15, 2005
1,370
14
I lower cost MB? Yes please!

Can they deliver a lower priced MB with LED back lighting?

So, we might have something like:
MB 13", 1GB, 160GB, combo $999
MB 13", 2GB, 200GB, SD $1199
MB 13", 2GB, 250GB, SD Black $1399

MBP 15", 2GB, 200GB, SD $1799
MBP 15", 2GB, 320GB, SD $2299 (faster)
MBP 17", 2GB, 320GB, SD $2599

That would be very cool. And just think of the refurb pricing - OH YEAH!!!
 
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