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Seems to me like Apple has ironically switched sides a long time ago, they are now that nameless Orwellian face on the screen getting a hammer thrown at it, cue all the Apple loyal marching in step. Although I'm not a conspiracy theorist and wouldn't say I'm worried that Apple is selling out our privacy or even security behind the scenes to keep China's business or anything.
Ironically even this advertisement is the Orwellian "doublespeak" because technically it only says that the 1984 won't be like "1984" and says nothing about the future.
 
Doesn't the Chinese Government hate Apple? With the tensions rising as well, this is not a smart move by Tim.
This is precisely the right move. Tim Cook is hoping Apple's investments in China will appease the Chinese government and its citizens, especially after the recent big drop in iPhones sales



This is a way for Apple to show them that Apple is not abandoning them or looking to move all their R&D, production, etc to other countries.
 
Anyone that honestly believes that manufacturing can simply be “moved out” of China has an extremely blinkered view as to how the West has built their supply chains entirely on components that come only from that market.

Most of the West can’t even manufacture its own weapons because they’re entirely dependent on Chinese nitrocellulose…and sanctioned themselves from being able to obtain it.
 
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In general, I think most Americans would agree that less reliance on China is a good thing. Since this move is adds reliance on China, I assume there's a tradeoff and Apple thinks the tradeoff is worth it.

On a personal level, let's keep that AAPL stock price rising.
 
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Our own government generals sounded alarms saying China is getting ready for war with the USA.
Warmongering is a long honored tradition among military establishments.

Good thing I am using a pc with Windows more than Mac.
As if Foxconn et. al. who make Apple products in the PRC don't also there make "pc" products that you likely use?
 
Looking through the 'New Posts' list I noticed this thread


It's MR reporting on China banning government employees from having iphones. Now it occurred to me, if Apple was to move their iphone R&D to China, various laws in China would allow the Chinese government to see what is going on and if they could see what goes into developing an iphone they might reconsider the ban on government iphone use.

There are capable R&D people outside of China meaning there is no reason why Apple needs to expands it's R&D in China if it's a case of needing better skilled people. Which means there has to be other reasons why Apple would feel the need to expand R&D in China and in my opinion it is as many have pointed out, it's due to China's government requiring Apple to continue to invest in China if they want to carry on manufacturing in China which allows them access to the Chinese mobile phone market.
 
Looking through the 'New Posts' list I noticed this thread


It's MR reporting on China banning government employees from having iphones. Now it occurred to me, if Apple was to move their iphone R&D to China, various laws in China would allow the Chinese government to see what is going on and if they could see what goes into developing an iphone they might reconsider the ban on government iphone use.

There are capable R&D people outside of China meaning there is no reason why Apple needs to expands it's R&D in China if it's a case of needing better skilled people. Which means there has to be other reasons why Apple would feel the need to expand R&D in China and in my opinion it is as many have pointed out, it's due to China's government requiring Apple to continue to invest in China if they want to carry on manufacturing in China which allows them access to the Chinese mobile phone market.
That kind of clause is pretty standard in most countries.

It’s the reason why Apple’s tax avoidance scheme is anchored in Cork Ireland with an R&D center.
 
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Apple are quite profitable as it is. They don't 'need' to do anything. There are plenty of research institutions in North America, Europe, and democratic parts of Asia. And if this sounds political, may I remind people that Apple has always marketed itself as pro-freedom.

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They "need" to because it's all about making money and China has a huge customer base.
 
They "need" to because it's all about making money and China has a huge customer base.
Capitalism gonna capitalism. Why anyone truly thinks the world’s economic model isn’t the main driver of business decisions is beyond me…
 
Why? I thought Apple was trying to move iPhone assembly out of china.

Our own government generals sounded alarms saying China is getting ready for war with the USA.

Not to mention they steal intellectual property.

Good thing I am using a pc with Windows more than Mac.

If China declares war almost all of Apples manufacturing will be stuck in China.

Good thing they stayed out of Russia.
Loads of countries are at economic war with each other across the globe.... it's just you don't see it as a regular citizen and it's not in the media. All countries are competing against each other to one extent or another... even those that are close allies.

And then on the flip side... loads of countries are still doing business with each other... despite either being at war, or part of a proxy war.

Its all transactional... Apple invests in China for continued benefits...

Its not all black and white... people in the east have family (mostly in education) and assets/businesses in the west... and people in the west have assets and investments in the east...

Id say an all out war would be highly unlikely, but not impossible.. People, families, businesses and assets are so interconnected.
 
Why in the world would Apple want to expand in China when everyone else is pulling back? There must be a ton of other places in the world to do this. Bad idea. Go anywhere else for this, especially a place that won’t steal all of your IP.
 
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Capitalism gonna capitalism. Why anyone truly thinks the world’s economic model isn’t the main driver of business decisions is beyond me…
Why would anyone truly thinks that the current economic model is here to stay forever? The biggest problem is if your wealth and assets(especially overseas) were legitimized/acquired within the current outgoing economic model it is possible that you will lose it in the new incoming economic model. This is why having a strong State is so important.
 
What exactly does 'applied research' mean?

In any event, it sounds as if this might the price Apple is being forced to pay for continued market access in China, given that the government there is heavily promoting Huawei and increasingly strongly discouraging iPhone usage and ownership.
"Applied Research - an area of research where Apple dumps billions while Siri is still as good as a deaf and blind squirrel"
 
This seems like a bad calculation from Apple. These decisions have cost Apple so much IP loss in the past to hand them the platter seems stupid.
China is in a deflationary period so Apple’s $ go a lot further… 😉
 
Why in the world would Apple want to expand in China when everyone else is pulling back?
That might have been the predominant sentiment at one point, but many businsses have since reversed course or were never a part of the move away from China crowd.

Plenty of Ameican companies are still investing in or are looking to expand their operations in China. You've got Nvidia and AMD; retailers such as Costco and Sam's Club; American fast food companies such as McDonald's, KFC, and Starbucks; Disney; clothing brands like Nike, Lululemon, and Ralph Lauren;... The list goes on and on and on.

China is Apple's third largest market. It doesn't make sense for Apple to not be investing there.
 
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That might have been the predominant sentiment at one point, but many businsses have since reversed course or were never a part of the move away from China crowd.

Plenty of Ameican companies are still investing in or are looking to expand their operations in China. You've got Nvidia and AMD; retailers such as Costco and Sam's Club; American fast food companies such as McDonald's, KFC, and Starbucks; Disney; clothing brands like Nike, Lululemon, and Ralph Lauren;... The list goes on and on and on.

China is Apple's third largest market. It doesn't make sense for Apple to not be investing there.
It’s one thing to try selling there. It’s another to expose your IP and research to China. There are plenty of places they can do R&D that isn’t in China. Apple said it was trying to diversify its exposure by moving facilities to places such as Vietnam and India, but to add to R&D centers in the heart of a country that doesn’t value IP is self-defeating.
 
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This seems like a bad calculation from Apple. These decisions have cost Apple so much IP loss in the past to hand them the platter seems stupid.

I agree

On the other hand these $139.2 million bucks are not a huge movement, just appeasing the market there...
 
Why? I thought Apple was trying to move iPhone assembly out of china.

Our own government generals sounded alarms saying China is getting ready for war with the USA.

Not to mention they steal intellectual property.

Good thing I am using a pc with Windows more than Mac.

If China declares war almost all of Apples manufacturing will be stuck in China.

Good thing they stayed out of Russia.
and PCs are manufactured in USA ? :)
 
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This is a terrible idea. Getting increasingly tangled up with China right now is absolutely absurd.

It's the opposite of absurd, it's actually Apple planting a stake in the ground and declaring they are not aligned with the US agenda to destroy China. Many companies understand the significance of China from an innovation and economic standpoint and they wise enough to realize cutting ourselves off from them is suicidal. The more China and the US are dependent on each other, the less likely we are to go to war, Xi Jinping has said as much during his visit to San Francisco and he's 100% correct. This is actually the prime benefit of mutually beneficial FAIR markets and trade which is what the US doesn't want because it knows it wouldn't be able to bully everyone with the dollar anymore.

Bravo Tim Cook.
 
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