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This kind of move would surprise me, as it really doesn't fit Apple's core demographic - as I understand it.
I'd like to see Apple enable independent artists to enter the arena on a level playing field. This partnership sounds like the antithesis of that idea, and a sad sort of selling out to what is a current popular music trend, that has sales sliding because it has reached it's peak, warts and all.

Hey Apple, I like Rock & Roll. I have never been the least bit interested in the latest rap "song" or R&B warbling. That's my taste in music and my 2¢.
 
I cant believe some of the stuff i'm reading in this thread.

Agreed. Seems like a lot of the people posting here just dont get it. Still thinking small and 90's business. Think bigger people and stop concentrating on which artist may be the first on board....sheesh.
 
Racism is alive and ticking

If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.
 
If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.

I lol'd at this one. First off buddy, I don't care who's rapping, whether its 50 cent, vanilla ice, eminem... it's all garbage to me. No, hating rap has nothing to do with racism. In fact, I'm a huge Jazz fan. Do you know where Jazz came from? http://en.wikipedia.org/wiki/Jazz

If I took offense every time I heard or read anything the least bit negative that could possibly be linked with Israel... >_>

Back to topic, could apple really make their own record label? And if they did, wouldn't they be sued by... lets say... the other Apple?
 
If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.

first of all, you assume everyone here is white. (you racist)

second of all
See this video?
see the guy in the first frame? thats me
see the guy spitting the verse? yeah I've given him and his crew some serious breaks on recording time. They are decent nice good people. straight from the streets into my home.


Jay Z is still commercial watered down corporate crap!​
 
If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.

WTF? Death metal? KKK? 93%:confused::confused::confused: I think it's ironic how we're supposed to like rap in order to not be racist, but it's perfectly ok for you to be uninformed and make sweeping generalizations. I'm not white and I don't like rap. Taste is color blind;)
 
If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.

Hmm very intriguing...
 
to everyone who complains about everything here:

i wanted to not post because of everyones arrogance and ideas that their musical taste is far superior than anyone who enjoys hip/hop music, but i gave in. The music that hip/hop artists create is indeed music. for something to be a song, singing isnt a requirement. rapping is an art. and these people are artists. so if you dont like it.. dont buy it. move on.

would it make sense for me to go to a street market.. and tell them to stop selling carrots.. becuase im not fond of carrots.. NO. but i dont see how this stuation is different from your opinions and remarks on apples rumored music label with jay z and beyonce. think about it. and dont be stupid.
 
Be careful about accusations of racism; even Quincy Jones slammed rap back in the early 1990s. That said, rap in the late 1980s was, even at the relatively mainstream level (Run DMC, Public Enemy, NWA), incredibly refreshing, the most energetic injection to pop music I had experienced since first hearing the Sex Pistols and Ramones several years earlier. That rap and hip-hop are still popular---even if not necessarily for the better all the time---prove that it was not a superfluous fad.

I switched to Apple in fall 2004 after Windows XP SP2 killed my Dell…I use a computer extensively for work, recreation, and editing RAW photos, and I do not own a cell phone---always hated them, they're like insidious little needy children. So yes, viscerally, I share the concerns of some other members that Apple might be overextending its capabilities (regardless of this rumor), at least to the degree where quality and innovation will still be very good but failing to reach their full potential. On the other hand, taking a more cognitive approach, frankly, it doesn't matter what Apple does as long as they can continue to supply reliable, functional, and elegant software and hardware.

Furthermore, and I am only making an assumption, what appears as diversification is perhaps integration in Job's head; that, as some people have mentioned here, digitalization of whatever product, particularly in the distribution scheme, is inevitable, and Apple is just trying to amalgamate the process.

Yet, as I digress, I have to quickly note, as a former audiophile geek---too old to give too much of a crap now---compressed music is anathema. If music is available at up to 24-bit/192 kHz on a disc, which I believe it is with DVD-Audio, than I should have up to that quality available as a downloadable option. At a minimum, up to 16-bit/44.1 KHz, as archaic as it is….and for all you folks who have your whole audio/video collection on just one hard drive, God bless you…
 
You speak of me being "oblivoius" - oblivoius to what? The intense popularity of Jay-Z and Beyoncé?
The original comparisons the Lone Deranger was making. He cites a few fairly famous examples of products and rather than reply to the actual comparisons he made, you changed the topic of each and laughed them off. He mentions the popularity of Microsoft products (referring to their quality verses Apple's), and you bring up Microsoft vs. Commodore.
As opposed to Commodore products? Me defending Microsoft... this is a rare occasion.
Commodore wasn't the topic of the comparison, but changing means you can dodge replying to the point.

Then again when Deranger mentioned VHS...
Should we have stuck with the home film projector? And since when is VHS popular anymore anyway?
It was fairly obvious Deranger was referring to VHS vs. Betamax, as it's a marketing example cited on these forums often. Yet, why did you bring up film projectors? To distract us. Then you mention DVD having supplanted VHS at this point in time. Once again -- not relevant to the conversation.

How does this muddy the conversation?
It takes the thread into a tangent rather than focusing on his point? :rolleyes:

People are free to choose whatever music they want - in this case, lots of people choose Jay-Z and Beyoncé.
Yes, and they might have chosen a different hip-hop/R&B artist had they not been lost in the flood of hype surrounding those two. You missing my point, consumer choice is directly influenced by consumer information, in the absence of knowledge, and public will choose from what they believe there is.

Oh give me a break. I live in Chicago, where there is surely lots of hip-hop and rap, but its because thats what the public wants. And it isn't hard to find other choices. We have dozens and dozens of radio stations to choose from, covering all genres pretty darn well. Nobody is forced to listen to any particular artist, and new alternative radio stations often fail here. But not by their own choosing. You're complaining that your faovirte artist doesn't get equal air-time to Beyoncé in Chicago.
Uh, do you have anything to back up this statement, cause you don't know where I am or what music I listen to. I have yet to state an opinion on this type of music in this thread.

So are you saying you want regulated equal air time to every artist, even if the public doesn't want that?
No, I have not stated any wishes in this regard, but thanks for putting words in my mouth.

You're not going to change the African-American community's mind because you force them to listen to Garth Brooks. They'll just turn the radio off, and not buy advertiser's products.
Wow, more gross generalization about me. Hope you're not a fortune teller for your day job.

This is just your opinion of what is good or bad.
You posted this in reply to this passage of my post.
SeaFox said:
"The Radio has to offer" is the operative phrase here. If a good band can't get on the radio (due to lack of a major label contract and payola) people most often will not even know they exist, and therefore will choose another band of possible lesser talent instead.
Since I don't state an opinion in this passage, I'm not sure how you can relate this to my musical taste.

What would be the alternative here - all the major stations of Chicago switching to whatever genre of music you prefer?
No, I suggest the stations play a wide range of music that their listeners want, have people bring in CD's and play something no ones ever heard before, perhaps guest DJ's, ect. Rather than stick to a corporate and soft-money fueled playlist that limits public exposure to an anointed few.

This is how many college stations operate.

In the case of IE vs Netscape... well, people chose to use evil Microsoft software, what else did they expect? And the ability to install Netscape as an alternative was always there anyway.
You were oblivious.

People chose IE because it was already there. It shipped on their PC. Had they needed to get a web browser first thing, many would have made a different choice. At the time when IE started shipping with Windows, Netscape was the market leading browser. Why did IE suddenly start to gain marketshare? It was already there. People were new to the internet, didn't know what choices they had. Hey, IE is here and it works well enough, let's just use this.

Also, note that Netscape was not free. You had to pay for it. Microsoft's response to this threat of another company was to ship a competitor to their product for free. It doesn't matter if Microsoft loses money on a web browser they're developing but have no revenue from if they have dollars pouring in from the Windows/Office juggernaut. But Netscape only had a couple products, Navigator not getting sales put them out of business. And once Netscape was gone, Microsoft stopped developing IE. They didn't need to. The dragon was dead: England prevails. Note: when a company does what Microsoft did with actual products (as opposed to software) it's called dumping, and it's illegal.

The market chose VHS... they had more options with VHS, cheaper players, better porn, and eventually equal or superior quality (and longer movie lengths). If there was absolutely no reason for the market to choose VHS, they wouldn't have.
I never said the was "no reason" to choose VHS. The fact that VHS one is more than the "quality" of the product was Lone Deranger's point.

I've had to go all the way back to the beginning of this thread of conversation to get back on track now that you've taken us so far off with your baseless attacks.

If their music is so terrible, why are they so popular. It's not like their songs are cheaper than anyone elses.
Popularity does not always equal quality or means is the right thing to do. MicroSoft products, VHS, cigarettes...... you get the idea.

The Lone Deranger was pointing our a fallacy in your logic. You have equated popularity with the quality of the musical group. You completely ignore all fundamentals of marketing. He then illustrates it with several examples of products that were popular despite poor quality and/or better alternatives being available.
  • People choose Microsoft, that doesn't mean Windows is a quality product.
  • People chose VHS, despite a better format being available.
  • People choose to smoke, and spend a lot of money doing so on a product that probably costs manufacturers pennies to produce. (This was a bad example because people don't purchase cigarettes because of a value intrinsic to the tangible product. It's the psychological value, the chemical dependency that gives cigarettes their worth.)
  • People build houses with nails generally, but using screws will create a house that is much more resilient to severe weather.
    [*]People will buy music that is poor quality, rather than buy none at all.
 
If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.

I'm glad Apple doesn't think 80% of you people they don't see color just good quality people

Have we really ended up in a state where nothing can be criticised because every comment is deemed to be racially motivated. I know black people who don't like rap are they going to be accused of being race traitors. I find your comments offensive and unnecessary.

I don't like Indian food am I now being racist :rolleyes: Is Eminem black? The colours on my TV must be funny if he is! I don't like rap fullstop regardless of who the artist is. As somebody pointed out earlier, I also like Jazz and Blues both predominantly black originated music. Gospel and Soul are also hugely influential.

The point of many is if Apple were setting up a record level this is a very Microsoft way of doing it. Where is the support for smaller artists, this isn't 'Thinking Different' all they are doing is grabbing 2 high profile artists that don't cover 1% of musical genres out there.

Heck I never thought Steve liked rap!
 
If this was a death metal band you guys would be okay but since it is rap all of you white raciest has a problem. Why don't people get over rap is here to stay and that will never change. I didn't think many kkk members bought Macs or were on this web page. This proves that 93% of whites are raciest that is a fact.


OMG this sort of comment is enough to make a non racist man (or woman) racist!
I hate death metal, I hate rap, and i particularly hate 'Politically Correct' idiots like yourself, that cause more harm in race relations than good.

Back to the topic of Mac, I'm a bit unsure about this one. What I would have preferred to see is an outlet for independents rather than a couple of shoddy mainstream acts at the end of their careers.
 
OMG this sort of comment is enough to make a non racist man (or woman) racist!
I hate death metal, I hate rap, and i particularly hate 'Politically Correct' idiots like yourself, that cause more harm in race relations than good.

Back to the topic of Mac, I'm a bit unsure about this one. What I would have preferred to see is an outlet for independents rather than a couple of shoddy mainstream acts at the end of their careers.

took the words right out of my mouth. Politically correct people should just shut up. I'm so sick of them. MY whole school is so PC that if I hear any of it out of school I flip out. No, i'm not racist, just one of the world's biggest rap/hip-hop despisers. Do you guys even listen to the lyrics, they are quite disturbing.
 
Weird!

Ok, isn't Jay-Z the rapper who did that commercial for HP? And now he wants to tap into Apple. Well, I like the fact that he might be a 'switcher' but it is kind of weird for someone who did that HP commercial for HP. This is the same campaign commercials that also shows Vera Wang and some supermodel. Weird!
 
to everyone who complains about everything here:

i wanted to not post because of everyones arrogance and ideas that their musical taste is far superior than anyone who enjoys hip/hop music, but i gave in. The music that hip/hop artists create is indeed music. for something to be a song, singing isnt a requirement. rapping is an art. and these people are artists. so if you dont like it.. dont buy it. move on.

would it make sense for me to go to a street market.. and tell them to stop selling carrots.. becuase im not fond of carrots.. NO. but i dont see how this stuation is different from your opinions and remarks on apples rumored music label with jay z and beyonce. think about it. and dont be stupid.

yes, but carrots are NOT degrading to our culture. Rap and hip hop has made people respect gang members. Do you want someone that is proud of murdering and raping people to be your idol? I don't! Rck sure had it's downfalls like drugs, but at the time there was little info about how bad drugs were for you.

Additionally the song Down by The River by Neil Young has a lyric in it that is "Down by the river, I shot my baby." This is sung with grief not with pride like it is in rap.
 
why would Apple do this, it doesn't make sense, Steve must know that having everything hurts Sony a lot as its record label opposes his tech branch all the time...

Normally I would agree - at the face of it, this sounds really stupid. Apple is a tech company - what would they be doing starting up a music label? But as you noted, it isn't without precedent. The only other reason I could see this working is simply because the music industry is so COMPLETELY broken.

In comes a company that can charge bottom dollar, and pay the artists fair wages. All without any appreciable increase in costs over what they are already incurring. It'd be a bit weird not to be able to buy their artists music in stores, but if they could reduce costs significantly (to say - $0.50 a song), I'd be interested. And if they can do that and still pay the artists what they are worth - there would be a signup list of new artists miles long.

But I fear it is only a pipe dream. I'm sure the billions that the music distribution industry controls will be able to buy them some amount of protection from forward thinking companies.
 
I don't think Apple would do this. I don't think they would want to have any hip-hop image attached to their brand permanently. I'd think they may do it if the label starts off with a broad range of artists, not just Jay-Z and Beyonce. People in other genres.
 
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