Apple Trademarks 'Mac Pro'

[cr2sh]

i don't get why no-one thinks we can still have an 'iBook'? I mean they kept the iMac name, wy not iBook too? they have a ton of apps that follow the iNoun naming style, so why not keep the iconic iMac and iBook names? who needs MacBook?

I said that same thing a couple days ago and someone pointed out to me that that "iMac" includes the word "Mac" which is what Steve said... the iBook, doesn't.



But yeh, I thought the exact same thing.

 

[guffman]

I love that so many of you percieve that Apple cares what you think. They are working with the masses and i gaurantee that a significant amount of market research went into this decision. And yet you still complain, you gripe, you swear that you are not going to buy a product with "stupid names" and yet you still are avid fans.

I think its funny. But my favorite part has to be that you think that someone cares about your opinion.

just my 2 cents

ps - just like Apple doesn't care about your opinion I don't expect you to care about mine.

Just to defend those of us on this forum, we DON'T think that Apple execs sit around "caring about our opinions." This is just a place where we can discuss the things we like and dislike with the company. I'm sure that most of us here have more likes with Apple than dislikes...we are just voicing our opinion.

 

[Peace]

I said that same thing a couple days ago and someone pointed out to me that that "iMac" includes the word "Mac" which is what Steve said... the iBook, doesn't.



But yeh, I thought the exact same thing.

Well having a MacBook Pro implies a MacBook.

or is it Macbook ?

 

[themacman]

promac sounds a lot better then mac pro but the name still sucks powrmac should stay

 

[Mechcozmo]

I love that so many of you percieve that Apple cares what you think. They are working with the masses and i gaurantee that a significant amount of market research went into this decision. And yet you still complain, you gripe, you swear that you are not going to buy a product with "stupid names" and yet you still are avid fans.

I think its funny. But my favorite part has to be that you think that someone cares about your opinion.

just my 2 cents

ps - just like Apple doesn't care about your opinion I don't expect you to care about mine.

Read my 'tar people...

 

[rainmanbk]

Mac Pro is the stupidest name ive ever heard. WTF is wrong with the name PowerMac?

Uhh, how about the fact that it has "Power" in it, refering to the PowerPC architecture of the current generation of professional Macs? It's a pretty obvious and needed name change. I actually really like it. These new names are turning out to be simple and to the point.

Mac Pro FTW!

 

[portent]

It's okay, I guess. I'd prefer "MacStation." Or maybe that'll come out as the really-top-end units later?

I haven't gotten used to "MacBook Pro" yet. Too stilted and unnatural.

"Mac PowerBook" would have been much better.

 

[guffman]

Steve Jobs has said that he doesn't like market research or focus groups. He has said (granted, with regard to technology, not naming), that if you can identify what customers want now, by the time you bring it to market, it's too late. So, you have to know what they want before they do. Who ever would have thought they would want to carry around 60 gigs of music?

Exactly - You can thank the co-founders of Sony of that innovative thinking...Morita Akio and Ibuka Masaru in the 1950s

 

[p0intblank]

Shouldn't that be MacBlog?

Haha. Nope, that name stands!

For those of you who think the name iBook will stay, I have to disagree. Jobs himself said in the keynnote that he wants the name 'Mac' in all their computer products. iMac will remain the same because 'Mac' is in there.

 

[cr2sh]

Well having a MacBook Pro implies a MacBook.

or is it Macbook ?

While I agree that the MacBook Pro implies that there's a non-pro version... I'm not certain that the iBook becomes the MacBook.

iLife, iPod, iTunes, iMac... consumer end... I don't think you confuse the market. iMacbook. Maybe, but that ain't pretty.

 

[anonicon]

Uhh, how about the fact that it has "Power" in it, refering to the PowerPC architecture of the current generation of professional Macs?

Uhh, no. Powermacs were around for over a year before the PowerPC chip was even put inside a Mac. The name of the Powermac has as much to do with the PowerPC chip as Triumph the Insult Dog does.

 

[verbose]

Egads . Google Image Search for 'Mac Pro'

Very funny!!

Um, I also don't think the name really matters. But since I have nothing better to do at the moment, here goes:

1. It's ironic that the moment the PowerBook actually becomes a relatively powerful notebook, it gets de-"Power"-ed.

2. I'm still calling my MacBook Pro a PowerBook. I've had a PowerBook for over 4 years, I'm too used to saying "... my PowerBook ..."

3. I think the "i" is going to remain part of the iBook's name. Either unchanged as iBook, or as iMacBook. Jobs said he wanted the word "Mac" in new computer names, and he's 2 for 2. As weird as it sounds, I think it will be iMacBook. Weird isn't a barrier to naming anymore, friends.

4. Pineapple is very tasty.

 

[rainmanbk]

Uhh, no. Powermacs were around for over a year before the PowerPC chip was even put inside a Mac. The name of the Powermac has as much to do with the PowerPC chip as Triumph the Insult Dog does.

That may be true, and I apologize for assuming, but my point stands true. It is obvious Apple wants to shed the "Power" name as an obvious transition from IBM to Intel.

 

[guffman]

don't be so sure. iBooks will remain - you don't expect iMacs and iPods going anywhere, do you?

iBook, MacBook Pro
iMini (???)
iMac
Mac Pro

AHHHH!!! ONE more time.... it isn't the "i" that Apple is worried about! It's the lack of the word "Mac" so just becuase they have an iMac doesn't mean they'll keep iBook. does "iBook" have the word "Mac" in it? Does "iMac"?

As for iPod, it will stay of course...the new Mac branding only applies to the company's MACintosh computers.

 

[anonicon]

It is obvious Apple wants to shed the "Power" name as an obvious transition from IBM to Intel.

And while that's fine, I guess I'm peeved that they couldn't a find more eloquent way to name their new Intel line. I mean, when I say Mac Book Pro out loud, I feel compelled to apologize to the people I just spit on.

 

[Peace]

While I agree that the MacBook Pro implies that there's a non-pro version... I'm not certain that the iBook becomes the MacBook.

iLife, iPod, iTunes, iMac... consumer end... I don't think you confuse the market. iMacbook. Maybe, but that ain't pretty.

Oh.Don't get me wrong.I think there's still gonna be an iBook..

MacBook=smaller Display,HD than the "Pro"

 

[Laser47]

Uhh, how about the fact that it has "Power" in it, refering to the PowerPC architecture of the current generation of professional Macs? It's a pretty obvious and needed name change. I actually really like it. These new names are turning out to be simple and to the point.

Mac Pro FTW!

When the powerbooks were released they had 68K processors in it, not powerpc processors. Apple named their desktop Power Macintosh so that both of those products would share a common user group. (Oops already said)

Also I think it would sound better if they called the iBook the iMacBook or somthing like that, MacBook?

Also just because apple trademarked that name does not mean they are going to use it, so its not definitive that the powermac will be named the Mac Pro until they are announced.

 

[guffman]

And while that's fine, I guess I'm peeved that they couldn't a find more eloquent way to name their new Intel line. I mean, when I say Mac Book Pro out loud, I feel compelled to apologize to the people I just spit on.

It is a little akward to say at first...I guess it just takes practice...like anything else...we're 2 weeks away from the first shipping models

 

[Peace]

The full line-up is getting clear now.

Laptops :

iBook--For students etc..13"--coming soon
MacBook--little more umph--15"--coming soon
MacBook Pro--high end laptop...17" coming soon

Desktops :

Mac Mini Media--for the home
iMac--little more umph
MacPro--high end desktop--superduper 12 quad dual dual quad cores

 

[guffman]

The full line-up is getting clear now.

Laptops :

iBook--For students etc..13"--coming soon
MacBook--little more umph--15"--coming soon
MacBook Pro--high end laptop...17" coming soon

Desktops :

Mac Mini Media--for the home
iMac--little more umph
MacPro--high end desktop--superduper 12 quad dual dual quad cores

What makes everyone so sure that the iBook is staying?

 

[uaaerospace]

For those of us that like the use the short notation, the change is minor.

PM = MP

 

[nagromme]

They might change the PowerMac name--it wouldn't surprise me at this point--but they certainly don't HAVE to: it already has "Mac" in it, it has brand recognition, and the "power" (yes, formerly PPC) part can simply have a generic meaning the way it did with PowerBooks (they came before PPC). PowerBooks needed to change to connect to the "Mac" name, but PowerMacs already have that.

The name Mac Pro might happen, might not--and I don't mind the name. But this trademark filing tell us nothing either way.

* If they were going to name the towers Mac Pro, then they would file for this trademark.

* If they were NOT going to name them Mac Pro, then they would STILL file for this trademark. (To prevent other companies from using the name, a method Apple has used many times.)

So either way, they'd still trademark it. We can't tell anything from that.

But if there IS to be a whole new naming scheme, this would be the year to do it.

I don't see there being any "just plain Mac" though. That would be confusing. I think everything would be some version of Mac: MacBooks (of various kinds), iMac, and PowerMac or Mac Pro.

And maybe MacServe? I'm not sure Apple WANTS to tie the desktop Mac brand to servers, though. Different market.

 

[Whistleway]

In the light of this new information, I would say it is more likely they will keep the name "iBook":

Consumer: iBook, iMac
Professional: MacBook Pro, Mac Pro

right on money, i think. it also goes with ipod in consumer line.

 

[Avicdar]

Because.

i don't get why no-one thinks we can still have an 'iBook'? I mean they kept the iMac name, wy not iBook too? they have a ton of apps that follow the iNoun naming style, so why not keep the iconic iMac and iBook names? who needs MacBook?

Not sure why people still continue to ponder or wish for 'iBook' to remain. It won't, and the reasoning is obvious.

In order to have a MacBook PRO, there has to be something that isn't PRO, i.e. the MacBook. It would be backwards from a marketing perspective to have something called PRO where there is no product with a similar name at a level below.

Also, having a naming scheme like MacBook, followed by MacBook Pro creates an obvious differential between the consumer and professional markets for the consumers. One won't need to see the prices of the two to immediately know that the Pro will be the higher end machine. Not sure the same could as easily be said about the relationship between the iBook and Powerbook lines.

 

[uaaerospace]

In order to have a MacBook PRO, there has to be something that isn't PRO, i.e. the MacBook. It would be backwards from a marketing perspective to have something called PRO where there is no product with a similar name at a level below.

What about the desktop line? The iMac name is the same. Why do you think the notebook lines will be different?