But a true Apple aficionado would want to pay more so that Apple makes a bigger profit.
I disagree. An Apple fan might accept to pay a little bit more because he/she can enjoy and benefit more from the eco system's convenient uses and technologies that don't comefrom other competitors. And I see absolutely nothing wrong with that? Pricing of digital goods today have more emphasis with the services and eco systems.
That said, I think Apple's prices are competitively priced, if we're talking about everything in the iTunes store from music to movies to books. Personally, I save big using discounted iTunes Gift cards at Best Buy, and nice cash back rewards from my Credit card, so I usually save more than other competing services.
How did this thread turned to an apple tv vs xbox 360
I was thinking the same thing.
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