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As impressed as I am by the level of detail strived for with the photography, this is a bit of a stretch:



The exact second? Is that feat even possible in a watch?

From Apple's website "the second hand (or in Mickey’s case, foot) of every Apple Watch across the world is in sync. "
 
Mind you, I totally agree, those emoticons are horrible and the worst thing about the Watch. I like the fitness rings though.

I agree with you and the other poster. I feel the emoticons are cheap and nasty looking. They remind me of the era of terrible banner ads hawking 1,000 smilies for MSN/Windows Messenger. There was a phase where these smilies all became glossy 3D versions. I really feel they are out of place on an Apple device. Where's the iOS and OS X consistency here?

I really don't like the Mickey Mouse face either. I know it's a bit of fun and harks back to a kitsch classic but seems a bit tacky again.

Neither of these will stop me buying the Watch, just one of those strange inconsistencies.

I do like the fitness rings. A really nice and simple view of your progress. Very Apple; minimalistic but conveys lots of I for action quickly and simply.
 
There's attention to detail that results in superior quality and then there is attention to detail so excessive that it has no practical benefits to the end product, it's simply a psychological ploy. The backstory behind these watch faces appear to be the latter.

Given the "boutique-ness" of the aWatch, this is important. Apple is pulling out all the stops of the psychology of marketing that they've learned over these past 10+ years. They're the best at it. It is what will help the aWatch be a raging success.

I'm hoping that the attention to detail that we can see reflects the attention to detail that we cannot see. That's my theory and why I appreciate it so much.
 
THIS is what makes Apple superior to it's rivals. This is what has made them the elite company they are.

It makes me very happy to know that Steve's attention to detail lives on and that he influenced so many others to strive for perfection.

This point is lost on a lot of people. Some of us appreciate it though and I'm glad Apple designers/engineers do it. It's one reason I purchase Apple products.

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From Apple's website "the second hand (or in Mickey’s case, foot) of every Apple Watch across the world is in sync. "

He/she was being sarcastic... :rolleyes:
 
This point is lost on a lot of people. Some of us appreciate it though and I'm glad Apple designers/engineers do it. It's one reason I purchase Apple products.
The point is not lost. People get it. You might appreciate that watch faces are designed using 9000 x 9000 pixel images for use on a 390 x 390 screen, but the rest of us understand that it has no practical (or even theoretical) benefit... it's excess for the sake of excess. It's all part of protecting their "attention to detail" image. :)
 
Shame they can't apply that same level of attention and make some quality ring tone sounds "By the Seaside" or figure out their new retina MacBook needs more than ONE port.
 
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The point is not lost. People get it. You might appreciate that watch faces are designed using 9000 x 9000 pixel images for use on a 390 x 390 screen, but the rest of us understand that it has no practical (or even theoretical) benefit... it's excess for the sake of excess. It's all part of protecting their "attention to detail" image. :)

It's not excess for the sake of excess; it's done because they enjoy it. It's the same reason that I spend time crafting particular phrases (e.g., balancing syllables on particularly important points) for some of my public speeches even though (almost) no one listening will ever care or even notice them; I care though. It's the same reason I'll coordinate colors or text or other things on my research conference posters or presentations. It's the same reason that I spend time on little things on university lectures (PowerPoint/Keynote) that very few people will care about or notice (although I've had students who notice the little things tell me they appreciate them); I do it because I know and care.

Is it unnecessary? Maybe, but it's not done for the sake of excess. It's done because I and many other people like the details even if no one else ever will care or notice.
 
Really amazing work by Apple. I'm almost at the point of not being surprised when I see that level of detail from them. We're looking forward to complementing our Apple Watch games with custom watch faces whenever Apple allows us to build those.
 
It's not excess for the sake of excess; it's done because they enjoy it. It's the same reason that I spend time crafting particular phrases (e.g., balancing syllables on particularly important points) for some of my public speeches even though (almost) no one listening will ever care or even notice them; I care though. It's the same reason I'll coordinate colors or text or other things on my research conference posters or presentations. It's the same reason that I spend time on little things on university lectures (PowerPoint/Keynote) that very few people will care about or notice (although I've had students who notice the little things tell me they appreciate them); I do it because I know and care.

Is it unnecessary? Maybe, but it's not done for the sake of excess. It's done because I and many other people like the details even if no one else ever will care or notice.
I understand, and I agree. But in this case it's not that anyone will care or notice... it's that it is completely irrelevant. There is absolutely no way that anyone who does care would be ABLE to notice that the watch faces were developed from such high resolution source images.

Whether they use 1000 x 1000 pixel images or 90,000 x 90,000 pixel images... when they are rendered to 390 x 390 there is absolutely no difference... it becomes excess for the sake of excess.
 
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