Apple Watch Marketing Page Updated With 'Timekeeping', 'New Ways to Connect', 'Health and Fitness' Pages

[ApfelSchaf]

Many people thought it would fail right off the bat.

"It's a big iPod touch."

"Doesn't do anything your iPhone and laptop don't already."

"This thing will be destroyed by the HP Slate."

"Name sounds like a feminine hygiene product."

"For consumption only, not productivity."

"Just an extra gadget to carry around and charge. You need a man-bag to carry it."

"Oversized bezel."

"Unappealing price points."

"No multitasking."

"Lame 4:3 ratio."

"No camera."

"Where's a stylus?"

"No GPS..."

"No iChat camera, immensely disappointing."

"Hoping Apple would break free from AT&T."

"Not revolutionary, was hoping for more."

...

...and yet, the voices of these skeptics might ultimately prove prophetic:

http://techcrunch.com/2014/11/25/id...ent-growth-drops-7-2-in-2014-to-235-7m-units/


Call me stupid, but as long as I have my Mac Book Pro I still fail to see the purpose a tablet.

 

[samiznaetekto]

A timepiece. A communicator. A fitness tracker.
A timepiece. A communicator. A fitness tracker.
A timepiece. A communicator. A fitness tracker.

Are you getting it? These are not three separate devices. This is one device.

Are YOU not getting it? These are not three separate devices. These are TWO devices. One on your wrist. And one in your pocket.

 

[Amazing Iceman]

The girl reminds me of a pekinese dog I used to have.

 

[rGiskard]

Maybe the Health App will work by the time this watch is released?

 

[Keirasplace]

…with awful battery life, that must be tethered to an iPhone for many functions, and doesn't really solve an existing problem. No thanks.

According to Cook it should last :
- intense use : small watch=1 day (its 40% smaller than the moto 360)
big watch=1.5-2 days (slightly smaller than moto360)
For the rest, my educated guess (since I don't have real numbers),
- medium use : small one=2 days, large one = 3-3.5 days
- light use : small one=3 days, large one = 4-5 days.
- standby : small one 4 days, large one = 6 days.

So, how is that "awful"... Unless your calling the battery life of all the others awful too.

 

[Tech198]

https://www.youtube.com/watch?v=plgS5PkKIJc


I still hate Apple's home screen on the watch.... too cluttered..

The above looks way better, clean layout...

The possibilities are endless... Apple just doesn't see it.

 

[JGIGS]

Wonder how many of the 'not interested' brigade will end up buying one.

Well I wasn't that interested in owning an iPad when it came out and still haven't so I've held out on that one for quite awhile so I think I'll be able to stay in the "not interested" in apple watch brigade for awhile. I like my macbook and plan on buying a iphone 6 this weekend. I find that the perfect combo for my needs.

 

[BvizioN]

Wonder how many of the 'not interested' brigade will end up buying one.

Probably all of them. Just like with any Apple product before release. It is always the case.

 

[cuencap]

$350 is an 'investment' to you? It's half the price of cell phones!

Sigh, the youth of today. A $200,000 house is an Investment. Someday you'll earn real money and understand that $350 is just a drop in the bucket for most people.

Thank you, Mr. "I'm too rich and out of touch with the Generation Y and millenials of today."

Why don't you go back to your office full of artwork purchased with your disposable income and shut the door?

 

[BvizioN]

It's why the iPad in its current form will never replace computers and those people are still right.

Wrong. It already have, just not for everyone. All the people who previously had to buy a computer to just email, browse the internet and do basic things a computer does, have moved to tablet. Which is much much better option for what they need from the device.

 

[luigi408]

It'll still use the heart-rate monitor, accelerometer and gyro to track your exercises without the phone. That's a lot of information.

The Firbit Surge will have GPS, accelerometers, gyroscope, digital compass, HRM, and Altimeter.

MS Band has 10 sensors and it includes GPS.

All this without needing to be tethered to a phone, longer battery life (2 days on MS Band and 7 days on Fitbit Surge), smartphone features, water resistant (Fitbit Surge), sleep tracking (can't with your Apple watch because you need to charge it), and continuous hear rate.

That is a lot more information than what Apple Watch can provide without a phone tethered to you.

Unless you don't care about working out and carry your phone everywhere than Apple Watch is good. If you care at all about working out, want a lot more information about your health, and own an iPhone 6 Plus than Fitbit Surge or Microsoft Band will be much better than the Apple Watch.

I just don't see the point of the Apple Watch at all. It will be more of a fashion statement and that is about it. I hope Apple somehow finds a way to make the battery much longer in the second gen Apple Watch and/or make a fitness watch that can match Fitbit Surge/Microsoft Band.

 

[vannibombonato]

"Complications"?
In a digital watch?

Only at Apple...

 

[x5tuu]

Thank you, Mr. "I'm too rich and out of touch with the Generation Y and millenials of today."

Why don't you go back to your office full of artwork purchased with your disposable income and shut the door?

I'm a millennial and the $350 is a drop in the ocean, it's the equivalent of an ok meal at an ok restaurant for 2, or an ok/decent bottle of wine, nothing more

I'm amazed people think this sort of cost is an investment, it's a throw away device with a 12-18mth life span at best

I would argue that if you either have to save to get this amount of money to spend on such an item then really can you actually afford it? I would make the leap of faith that no you can't. Theres no shame in that, but also no point trying to hide or sugar coat it

 

[KALLT]

https://www.youtube.com/watch?v=plgS5PkKIJc


I still hate Apple's home screen on the watch.... too cluttered..

The above looks way better, clean layout...

The possibilities are endless... Apple just doesn't see it.

I hope you are kidding. That looks terrible. Browsing the web with super-tiny text, having too many controls cramped in a small space. No way. Turning the smartwatch into a tiny smartphone is not what Apple should do and it's not what they are doing. A smartwatch is a category of its own and needs killer apps. Apple thinks those killer apps are widget-like applications, health trackers and 'taptic' feedback.

Even if the Apple Watch will never be a huge hit, I'm sure many people will still appreciate that it's there. There are ample people out there who like the idea of a smartwatch and would want to have a nice one that fits into the Apple ecosystem. I'm sure Apple can use it's iOS development base as leverage to build Apple Watch apps too.

 

[nick42983]

Two points: First, stock quotes are largely useless information to most people. Obsesssively checking stock prices is a waste of time unless stock pricing is a key part of your profession. Second, I'm assuming you'll have to press a button to "wake" the watch so that you can see the time. In my opinion this is already a big step backwards as far as watches go. Maybe Apple will figure out a way to wake the display as you move your wrist to your hand, but it'll be lame not to be able to see the time at a glance at any moment.

 

[KALLT]

Second, I'm assuming you'll have to press a button to "wake" the watch so that you can see the time. In my opinion this is already a big step backwards as far as watches go. Maybe Apple will figure out a way to wake the display as you move your wrist to your hand, but it'll be lame not to be able to see the time at a glance at any moment.

That's one of the first things they showed actually. It does do that.

 

[RayDonovan]

Oh man, this is going to flop so bad...

 

[Seandroid]

The clock in the image is somehow incorrect. Second shows 30 but the minute is exactly on the number 9. Who cares though

Wouldn't it make more sense that a digital watch, even when using an analogue face, wouldn't conform to physical limitations?

There's no real reason for the hour hand to be halfway between the next number 30 minutes past when there's no movement in the watch. It just makes it harder to read at a glance.

 

[CFreymarc]

True. Kind of punkish. Fixie/BMX rider.

Agree. Overall a good choice of a model for the active / alternative look that Apple is targeting for this crowd. Wonder if they will pay models to wear the watch and go to gyms and clubs to promote it.

That was done for the first generation of camera phones. Nokia and others were not seeing any traction on their camera phones and image MMS services 'til they hired people to go to clubs and take pictures with their phones.

This "covert active promotion" is nothing new. When the first salad bars in the 70's and the first supermarkets with shopping carts in the 50's were introduced, minimum wage workers were hired to act like customers and were paid to use the product creating a "first couple on the dance floor" scene so paying customers observing would do it.

This got ridiculous in the late 90's just before the dot-com crash when people were hired to go to trendy restaurants and bars to talk about web sites and products they were promoting.

Legal? Yes.

If you asked someone if they were paid to promote a product, they have to say yes. However, who would ask or think of this?

----------

I'm not even sure what she is, but she's *really* strange looking, somehow familiar, and kind of creeping me out.

Aren't all hipsters pretty much white though?

----------



Gross. She looks about 12..

You both are really showing your age and detachment from the current youth generation. This girl hits the fixie / goth / punk / bubblerock scene that Avril Lavange has broken ground on with groups like Evanescence, Neurosonic and now (gasp!) Baby Metal has moved into.

** NOTE: those in the Scene, flame war is welcome. Let's not lower it to Anime genre analogies. **

----------

Thank you, Mr. "I'm too rich and out of touch with the Generation Y and millennials of today."

Why don't you go back to your office full of artwork purchased with your disposable income and shut the door?

And how about you refusing student loans and a nearly useless college degree that can be replaced by a few weeks of research on the Internet?

Steve Jobs was way ahead of his time quitting college and breaking out on his own road.

At times, I keep on thinking what is the real product of a modern, accredited American university ... the education you buy or the exploited student with social conditioning of an introverted campus with no profit made?

----------

Oh man, this is going to flop so bad...

You'll be eating those words this time next year.

 

[laudern]

A watch tha does timekeeping??? GTFO!!!! amazing!

 

[D-Dave]

Finally, the new Health and Fitness page talks about the different ways Apple Watch measures movement, as well as additional details on the included Workout app. The watch tracks movement, exercise and how often the wearer stands up throughout the day, giving subtle reminders as needed to encourage more movement.

The Workout app shows real-time stats including time, distance, calories burned, pace and speed for running, walking and cycling. All data is tracked over time, making it easy for wearers to track their improvement.

The main problems Apple faces with all aspects of Health- and Fitness Tracking are
A) the Health App (iOS) is lightyears behind what others offer. Anyone who uses the Withings App or MayFitnessPal will probably agree that the Apple offering just delivers a far inferiour user Experience. This may be due to:
B) the Health App is terrible as a data Hub due to the way it handles/gathers data. Syncing various Apps via Health has regularly messed up data. One example of just how awkward the data handling is can be easily seen when accessing the step data within the health app...if you select "show all data" you better bring along a good amount of patience as the phones own steps data is tracked with so many entries regularly multiple entries every minute with just a couple of steps instead of accumulating that data in meaningfull timeframes. So you have a data table with a couple of thousand entries for every day...NOT efficient and most of all NOT a good user experience if I have to wait ages to review/correct data...Again, Apple please check how others do it and learn FAST as I am pretty sure people are not as forgiving when it comes to personal health data as they are when it comes to screwed up maps...

IC. Apple is once again marketing the User Experience (...) Which also means, people who are not as nerdy (a big majority of earth population) will love this. Smart move, Apple.

But I will still get this. Tough I have to switch off my nerdiness and become a normal human being for once in order to get excited about Watch.

Maybe I have completely lost touch with reality but to me ANY smartwatch is the pinnacle of nerdiness. In my oppinion one would have to strongly switch on the Nerd gen to get excited about the Watch...most reactions I heard after the announcement were like "hm, it only works with the Phone in your pocket? and only works with the iphone? whats the point" this may be due to the fact that I live in europe and the apple marketshare is far lower here than it is in the US but I have a gut feeling that the iwatch will be a niche product in a niche market here...well, on the bright side...with being one of the few apple products that i have almost zero positive expectations, the iwatch has a great potential of being a positive surprise to me...

 

[Neodym]

Are YOU not getting it? These are not three separate devices. These are TWO devices. One on your wrist. And one in your pocket.

https://www.youtube.com/watch?v=wGoM_wVrwng 2:30 onwards

 

[Olivier Giround]

Many people thought it would fail right off the bat.

"It's a big iPod touch."

"Doesn't do anything your iPhone and laptop don't already."

"This thing will be destroyed by the HP Slate."

"Name sounds like a feminine hygiene product."

"For consumption only, not productivity."

"Just an extra gadget to carry around and charge. You need a man-bag to carry it."

"Oversized bezel."

"Unappealing price points."

"No multitasking."

"Lame 4:3 ratio."

"No camera."

"Where's a stylus?"

"No GPS..."

"No iChat camera, immensely disappointing."

"Hoping Apple would break free from AT&T."

"Not revolutionary, was hoping for more."

Actual quotes:

"utter garbage. 64gb, 1gHz, no camera, massive bezel, nothing new at all, for $829???"
"sticking it to buyers again with no expansion or an SD card slot which pretty much every other damned device in the same concept/class has had for years. Want more space? PAY US FOR IT. Pretty lame, Apple...
Lackluster at best, for me. Been using tablets for well over a decade and I had higher hopes for this... I'll chalk it up to being a 1.0 version and see what transpires."

"Just an oversized Ipod Touch. This will not sell well no need for this device. Will not be good for reading books neither not using the ink technology."
"heres your big iPod really. no usb, no print capabilities, nothing."

"It looks like the tablet that everyone outside of Apple would have created if they were trying to be Apple-esque.
Apple has not been in itself for a while, the same company that made the Mac with drag and drop, or the first iterations of Mac OS X or the iPhone. The iPhone seems to be the last great thing Apple did."

https://forums.macrumors.com/threads/854974/

Articles:
http://www.techrepublic.com/blog/te...ad-will-fail-to-win-significant-market-share/

http://www.infoworld.com/article/26...ple-s-rumored-itablet-will-fail-big-time.html

http://venturebeat.com/2010/01/04/2010-predictions-tablet/

http://www.wired.com/2010/01/ten-things-missing-from-the-ipad/

http://www.pcworld.com/article/187962/apples_ipad_mistakes.html

And many, many more.
These things were bitched about to no end. The hate was full force with the iPad.



People will just replace their watches like their phones. It won't because because their current ones are unappealing-- it'll be because the new ones are so frickin' cool. Apple products don't lose their value at the drop of a hat. They'll sell just fine on craigslist like any other Apple product over 2-3 years.



It's so not overpriced. It's actually an amazing price compared to what else you can get for $350 on the watch market. In a year the price will drop by $100 or something when the new one comes out making it accessible to even more people. For the level of functionality and the added bonus of it being a hot customizable fashion forward item will make this thing a huge hit.

You have way too much time on your hands.

 

[Snookerman]

"Complications"? Is that really the best name for those? It sounds negative. Even the built-in dictionary agrees:

Why not "Additions" or "Supplements" or "Extras"?

Edit: never mind, apparently this is a watchmaking term: http://en.wikipedia.org/wiki/Complication_(horology)

 

[Dave245]

I wonder if there is going to be an option to buy more straps, it would be nice to have more than one, for example to buy the Apple Watch sport band and the stainless steel one. I also wonder if Apple will charge a premium for these straps if indeed they do sell them separately.

In regards the Apple Watch itself do they all have a sapphire screen? apart from the size what are the differences between them.