Apple Watch Marketing Page Updated With 'Timekeeping', 'New Ways to Connect', 'Health and Fitness' Pages

[aduteau]

According to Cook it should last :
- intense use : small watch=1 day (its 40% smaller than the moto 360)
big watch=1.5-2 days (slightly smaller than moto360)
For the rest, my educated guess (since I don't have real numbers),
- medium use : small one=2 days, large one = 3-3.5 days
- light use : small one=3 days, large one = 4-5 days.
- standby : small one 4 days, large one = 6 days.

So, how is that "awful"... Unless your calling the battery life of all the others awful too.

Source of this info ??? Is the real ?

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Also ... did anyone do a quick calculation by looking at images of the watch and knowing the size (38mm and 42mm) just how thick is the watch ?

 

[TallManNY]

I questioned the use of the watch on release as well. I haven't worn a watch in 20 years. I recently received the Garmin 920xt. It has notification ability as well as fitness tracking. So for about a week I wore it all the time. They had a recall on the first run batch of this watch, so I mailed it back to garmin for replacement on Friday. So at work the phone is on vibrate, and prior to the watch, I would check it periodically. With the watch, a simple innocuous glance at my wrist and I could see if anything needed attention, or if it was just my turn at words with friends. Sometimes on a busy night, I wouldn't check my texts for hours, and see a text from my wife that needed attention. Now the garmin is a very basic notification device, this no replying, or generation of messaging is possible. I did find it to be very convenient. So now that I am waiting for the replacement, I find I really miss it. Interestingly I only had it for about a week. So I became very used to getting messaging on my wrist in a very short time. I think that it will be a very popular product, but may take some time to build a following. But the more people that wear them, the more people will where them.

Thanks. Very helpful.

Fact: once you get a smartphone of some type, the vast majority of the time you continue to be a smartphone user for years to come. We have no idea if there will ever be a decrease in the number of smartphone users until some new technology happens.

Question: will smart watches be the same way? If someone (like Apple) makes a good smart watch, will users like yourself become permanent smart watch wearers for the rest of their life? You are indicating that you are in. It might not be this Garmine for very long. But you are going to put something smart on your wrist. If that is the case for lots of people, then we've got a real thing happening here. That is why Ivy says the watch industry should have some soiled shorts right about now. He thinks he is going to permanently convert customers into smart watch wears and he knows that the basic watch industry can't hope to compete on the software and CPU side of this fight.

 

[aduteau]

Thanks. Very helpful.

Fact: once you get a smartphone of some type, the vast majority of the time you continue to be a smartphone user for years to come. We have no idea if there will ever be a decrease in the number of smartphone users until some new technology happens.

Question: will smart watches be the same way? If someone (like Apple) makes a good smart watch, will users like yourself become permanent smart watch wearers for the rest of their life? You are indicating that you are in. It might not be this Garmine for very long. But you are going to put something smart on your wrist. If that is the case for lots of people, then we've got a real thing happening here. That is why Ivy says the watch industry should have some soiled shorts right about now. He thinks he is going to permanently convert customers into smart watch wears and he knows that the basic watch industry can't hope to compete on the software and CPU side of this fight.

Honestly guys this is some of the best discution going on with all of the forum about smart watch ... an objective take about trying one out and seeing how using it for a while made you a beleiver about a product category that is sooo new that very few people seem to think that there is a need for this !!

Nice !! keep it coming I like to read posts like this

 

[Rogifan]

You know it was just a joke meant to frame the watch the way Jobs did the iPhone, right?

Ya'll are a little uptight about this thing. It is just a watch. Like, humor and stuff.

I'm amazed at all the handwringing from some people over something they most likely will never buy. How about don't buy one and don't care is someone else does buy one.

 

[bbeagle]

Thank you, Mr. "I'm too rich and out of touch with the Generation Y and millenials of today."

Why don't you go back to your office full of artwork purchased with your disposable income and shut the door?

Generation Y and millennials who are port aren't Apple's base for buying their products.

 

[TallManNY]

This will sell millions and millions and drive a whole new category of software and products! I love to see naysayers get slapped by reality!

I can't wait to get mine; but I really think the average price will be in the $800 range for the stainless models. Less than I paid for my iPhone 6 plus. Really not a lot of money.

And the stock value will keep going up...

Ha Ha. Yep, I could see this being a big hit. And I'm with you that the Stainless Steal watch (and those really nice bands) are going to add up to something like $800. I also think the Gold Edition will be priced as a luxury/status item. If you have to ask how much it costs, you probably shouldn't be buying it. It will be expensive. The tech press and standard media will mock it. Apple will sell every one of the Edition watches it makes and there will be a two month wait list for it.

 

[Keirasplace]

Source of this info ??? Is the real ?

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Also ... did anyone do a quick calculation by looking at images of the watch and knowing the size (38mm and 42mm) just how thick is the watch ?

I told you the source. Cook said ONE DAY OF INTENSE USE. Find the interview (you know, using Google), if you don't trust me. He didn't say, one day for the big one, less for the small one btw.

So, 1 day of intense use for the small one. The bigger one is about 30-35% bigger. Since there is not extra functionality for the big one, most of this extra space will be occupied by battery. So, you would get at least 50% more battery in the bigger watch because in the smaller one, a great deal of the space is occupied by the SOC. That means from what Cook said you'd get about 1.5-2 days from the big one.

Good grief. I clearly delineated my own speculations with what we know for now. Everything after that is speculation. But, if you know that it will last a day of intense use, determining how it will last with medium and light use is pretty easy (just depends how you define it). Standby is a bit more tricky since it depends what is active or not in standby; are there levels of standby?

 

[aduteau]

I told you the source. Cook said ONE DAY OF INTENSE USE. Find the interview (you know, using Google), if you don't trust me. He didn't say, one day for the big one, less for the small one btw.

So, 1 day of intense use for the small one. The bigger one is about 30-35% bigger. Since there is not extra functionality for the big one, most of this extra space will be occupied by battery. So, you would get at least 50% more battery in the bigger watch because in the smaller one, a great deal of the space is occupied by the SOC. That means from what Cook said you'd get about 1.5-2 days from the big one.

Good grief. I clearly delineated my own speculations with what we know for now. Everything after that is speculation.

Thanks ! Not doubting you, just wanted to know when did Cook go into the details like that
So right now ... I wounder what is it like to do heavy usage for Apple watch !?

 

[ghostlyorb]

Wonder how many of the 'not interested' brigade will end up buying one.

I think many are "not interested" due to the price tag. I mean it's as much as an iPad mini... I think it's crazy how they aren't even trying to match Samsungs smart watch. Different company, different features... yes but still $350 is a ton of money.

 

[Zelmung]

When you're in college preparing for grad school, yes, $350 is an investment. At least when it comes to a more novelty item. An iPhone or MacBook costs more, but provides a functional benefit. I am merely saying that I want to wait and see how the concept develops and make sure this isn't something Apple will dump in 2 years.

Like the iPad Mini?

HUEHUEHUEHUEHUE

 

[TallManNY]

Honestly guys this is some of the best discution going on with all of the forum about smart watch ... an objective take about trying one out and seeing how using it for a while made you a beleiver about a product category that is sooo new that very few people seem to think that there is a need for this !!

Nice !! keep it coming I like to read posts like this

Thanks.

I have a nice watch that I wear daily and i think look attractive. So initially i was skeptical that I would buy a smart watch. That is especially since the tech reviews of the existing watches are pretty poor. But I know what I don't know. And I know that I don't know the full set of uses for a smart watch and how it will work with my life. So it is good to hear actual smart watch users discussing their uses. Though you have to take into account that Apple's hardware is going to be much much better than things like the Galaxy Gear. Apple did understand that you start with making it look good. The watch is jewelry first and foremost. It is worn outside of your clothing and in a very visible spot. It has to look good and also has to have some individuality that can be expressed. Getting this is one of the ways that Apple is different from the other tech companies. Samsung just can't do this. Microsoft couldn't do this, though now they have shifted and are trying. This is why Apple spent so much time on the bands. Between the bands, the different materials and then the infinite possible digitally displayed watch faces, there will be some individuality that can be expressed with this device. That will be key.

So I'm thinking there is a chance that I'm a first generation buyer. I thought there was no way that I was going to be. But now I'm open to that possibility.

 

[ssgbryan]

I'm a millennial and the $350 is a drop in the ocean, it's the equivalent of an ok meal at an ok restaurant for 2, or an ok/decent bottle of wine, nothing more

I'm amazed people think this sort of cost is an investment, it's a throw away device with a 12-18mth life span at best

I would argue that if you either have to save to get this amount of money to spend on such an item then really can you actually afford it? I would make the leap of faith that no you can't. Theres no shame in that, but also no point trying to hide or sugar coat it

Probably because median income for a family of 4 is about $65,000 (less if you are a minority). That is with 2 adults working BTW.

That makes it an expensive vanity purchase.

 

[OllyW]

Wonder how many of the 'not interested' brigade will end up buying one.

Probably quite a few but I wouldn't criticise them too much at this time.

It's a new unproven product which is still months away from being released. None of us have seen in the flesh, none of us have used it or tried it on our wrists, we don't know the exact costs for the different options or how long the battery will last.

Some of them might change their minds once it has proved itself but you can't expect everyone to rush out and buy it on day one just because it's the latest new gadget from Apple.

 

[aduteau]

Thanks.

I have a nice watch that I wear daily and i think look attractive. So initially i was skeptical that I would buy a smart watch. That is especially since the tech reviews of the existing watches are pretty poor. But I know what I don't know. And I know that I don't know the full set of uses for a smart watch and how it will work with my life. So it is good to hear actual smart watch users discussing their uses. Though you have to take into account that Apple's hardware is going to be much much better than things like the Galaxy Gear. Apple did understand that you start with making it look good. The watch is jewelry first and foremost. It is worn outside of your clothing and in a very visible spot. It has to look good and also has to have some individuality that can be expressed. Getting this is one of the ways that Apple is different from the other tech companies. Samsung just can't do this. Microsoft couldn't do this, though now they have shifted and are trying. This is why Apple spent so much time on the bands. Between the bands, the different materials and then the infinite possible digitally displayed watch faces, there will be some individuality that can be expressed with this device. That will be key.

So I'm thinking there is a chance that I'm a first generation buyer. I thought there was no way that I was going to be. But now I'm open to that possibility.

Very nicely put !
I too think of a watch as a piece of jewelry and too many tech sites just dont get that at all ... they are so focused on the tech part that they forget about the geeky look of most of all the smart watches out there !!!

Apple Watch for me, has the looks ! thats a must for me.
I also wear a watch that to my taste is very good looking a Bulova Mechanical watch (not a high end watch but still good looking to me).

I wouldnt touch a geek watch with a 10 foot pole !! Has to be jewelry like.

Then comes the tech part ... Very interested in knowing how this could be used in every day life ! I am very into fitness so this is a plus .. I just wish I could know more about that feature ...

 

[mdlooker]

I'm a millennial and the $350 is a drop in the ocean, it's the equivalent of an ok meal at an ok restaurant for 2, or an ok/decent bottle of wine, nothing more

I'm amazed people think this sort of cost is an investment, it's a throw away device with a 12-18mth life span at best

I'm trying to think what costs $350 and is synonymous with "throw away" within 12 months?????

 

[2010mini]

Thank you, Mr. "I'm too rich and out of touch with the Generation Y and millenials of today."

Why don't you go back to your office full of artwork purchased with your disposable income and shut the door?

Oh un-bunch your undies..... He's speaking the truth.

 

[jmgregory1]

It's not knowing that I did 12,582 steps that would do something for me, it's knowing that I've done 582 steps and I need to move that would do something for me.

I could be wrong, but we should all know the difference between days when we're active and those when we're not, right?

This idea that knowing exactly what we did walking, running, climbing, sleeping, our heart rate, etc. is like we're our own medical test subject. Sure, there are people who should be monitoring certain aspects of their bodily functions, but for the great majority of people, this is nothing more than an overload of information that is not changing anything.

I know a few people who are daily runners that have been wearing fitness trackers for the past year or so - these are the very people who absolutely DON'T need to wear a fitness tracker, because they're already self motivated.

They're using the data they gather to go that very little bit further each day. Not that it's a bad thing to do this, but these are mostly people who are A-type personalities to begin with and it just feels to me like they're spending more time worrying about whether they beat their last data point, than simply living and enjoying what they do.

I know I'm old-fashioned this way, but I think everyone should spend some time each day not online, being digitally tracked, etc. Reading a good book (paper not digital) or newspaper, or going for a walk or run without music or prompts. There is something about unplugging and getting back to nature or even into our own heads that is liberating and beats the heck out of knowing I walked 12 thousand steps.

 

[eyeapple]

I am a geek and was personally not so impressed with the apple watch since it is too dependent on the phone but since i have not seen it and held it in my hands, it's too early to make a judgement....but one thing i know for sure is that it will be a huge hit. 20 out of my 30 Non- Geek friends are buying it, no matter what the price. I am an immigrant in the US and have been told by atleast 15 of my family members not to visit my country without the apple watch in my luggage...

 

[brock2621]

...still not interested.

Still super interested...

 

[eyeapple]

The other funny thing was, some of my friends do not even care about the watch and were more impressed with the watch bands and will be buying multiple bands to suit their style....Apple will make a killing on the accessories since the profit margin on the accessories is huge. Needless to say, with such a response from my family and friends for a device they have not even seen, i think APPL will go a lot higher ...

 

[SirCheese]

Thanks ! Not doubting you, just wanted to know when did Cook go into the details like that
So right now ... I wounder what is it like to do heavy usage for Apple watch !?

This is what they said about it :

Apple isn’t yet happy with the watch’s battery life, which isn’t going to break any industry standards. “It’s about a day right now,” said one, adding that Apple is working on various modifications ahead of the device’s 2015 launch to improve it. Reached for comment, Apple spokeswoman Nat Kerris declined to provide an estimate on expected battery life, but said the company expects users will charge their Apple Watches once daily. “There’s a lot of new technology packed into Apple Watch and we think people will love using it throughout the day,” Kerris said. “We anticipate that people will charge nightly which is why we designed an innovative charging solution that combines our MagSafe technology and inductive charging.”

There is nothing, and no video I have found yet to indicate otherwise...I do doubt the claims, and if it's true, she needs to post the video instead of just telling someone to "google" it... it doesn't work that way.

 

[goobot]

Wrong. It already have, just not for everyone. All the people who previously had to buy a computer to just email, browse the internet and do basic things a computer does, have moved to tablet. Which is much much better option for what they need from the device.

I said computers, Plural. Meaning computers in general.

 

[mdelvecchio]

Are YOU not getting it? These are not three separate devices. These are TWO devices. One on your wrist. And one in your pocket.

actually, no, the activity tracking is completely independent -- you don't need the iPhone on you for it to track the standing, walking, running, etc, activity. you just don't get your route mapped via GPS which i don't really care about.

so cheers to you for being completely wrong.

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…with awful battery life, that must be tethered to an iPhone for many functions, and doesn't really solve an existing problem. No thanks.

awful by what metric? what other smart watches get more than a days worth of battery life? or smartphones for that matter?

oh yeah, none. none do. dur durrrr

 

[SirCheese]

actually, no, the activity tracking is completely independent -- you don't need the iPhone on you for it to track the standing, walking, running, etc, activity. you just don't get your route mapped via GPS which i don't really care about.

so cheers to you for being completely wrong.

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awful by what metric? what other smart watches get more than a days worth of battery life? or smartphones for that matter?

oh yeah, none. none do. dur durrrr

What makes you think this one does get more than a day considering Apple says it will need to be charged nightly? There are a few phones that get more than a day, so that theory is out the door.

DURRRRR! is right...

 

[Keirasplace]

Thanks ! Not doubting you, just wanted to know when did Cook go into the details like that
So right now ... I wounder what is it like to do heavy usage for Apple watch !?

Apple tends to be conservative, so intense probably means intense according to the definition of most people. Though, it probably doesn't mean playing Angry bird on your phone all day ;-) (if its even possible initially to do so (they allow such crazt apps?)).

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What makes you think this one does get more than a day considering Apple says it will need to be charged nightly? There are a few phones that get more than a day, so that theory is out the door.

DURRRRR! is right...

Cook said that it would last 1 day with intense use (because it will be so useful to you). If you use it less than that and I expect 50% of people will be in that group, it will last a lot longer.

One thing you see to have not noticed is that there are TWO watches and that the smaller one has a lot less space for battery than the bigger one... So, how would the bigger one last the same time despite having at least 50% more battery than he smaller one and doing the same thing... Hmmm... Tell me that?

So, it's likely that the bigger one will be able to last 2 days under a pretty high level of use by Cook's own words. For those that have a mid range use case, the big one could possibly last 3 days. Yes, use case makes a hell of a difference in how long the watch lasts.

If something is useful enough, people won't mind charging it every day (or every other day). The smart phone has proven that in spades.