Apple Watch Sales Tank...

[NachoGrande]

Looks like people share the same sentiment as me. The watch is useless....

Sales of the new Apple Watch have plunged by 90% since the opening week, according to a new market research report.

Apple AAPL, -0.49% has been selling fewer than 20,000 watches a day in the U.S. since the initial surge in April, and on some days fewer than 10,000, according to data from Slice Intelligence, a Palo Alto, Calif.-based market research company.

That is a sharp decline from week of the April 10 launch, when Apple sold about 1.5 million watches, or an average of about 200,000 a day, Slice estimates.

http://www.marketwatch.com/story/apple-watch-may-not-be-ticking-with-customers-2015-07-07

 

[OllyW]

20,000 a day is still over 7 million a year, which isn't too bad for a brand new product in just one country.

I think Apple should be quite happy if they can sell between 2-3 times that for the first year's global sales.

 

[Chundles]

20,000 a day. Of a new, expensive product.

If they were all the cheapest watch that's US$7 million in revenue a day. US$2.5b in revenue per year.

 

[JayLenochiniMac]

Erroneous conclusion. New iPhone sales also "tank" over time as launch day buyers (which represent the majority of customers) get them.

 

[Newtons Apple]

I wish my company could have failures like this!

If the watch was a complete failure Apple will still be a great company. I am betting it will be just fine and they will see watch sales remain steady and even increase with 2.0 and Christmas!

 

[Chundles]

20,000 a day is still over 7 million a year, which isn't too bad for a brand new product in just one country.

I think Apple should be quite happy if they can sell between 2-3 times that for the first year's global sales.

If they sell more in the first year than the iPhone originally sold then that would be a resounding success.

This is not the same category as the iPhone, it doesn't solve a problem people didn't know they had like the iPhone did. That problem being "I don't have the whole of the internet in my pocket."

It's a personal luxury rather than something people would consider a need. In terms of ranking as far as the "I need this" mindset goes it's probably:

1. Phone
2. Computer
3. Stacks of other things
4. iPad
5. Huge stack of even more things
6. Apple Watch

 

[NachoGrande]

What I see is people are not being wow'd by it in person. When I saw the iPhone in person I said wow. With the watch I say what can it do without my iPhone. ... Tell time. The sales are currently well below 20k and while 2b is sales sounds like a lot. Apple is worth .75 trillion and they doesn't cut it.

 

[TrueBlou]

The numbers, if accurate, might seem low for an Apple product. But I don't think they are that bad for a first gen, luxury item that no one really needs.
Even at the lowest estimates they would still be selling over 3.5 million a year, not taking into account the millions they will have sold at launch. That's actually pretty damn good for the smart watch category in general.

 

[aberrero]

Good. If everyone had an Apple Watch I'd probably have to get something else.

 

[noobinator]

Good. If everyone had an Apple Watch I'd probably have to get something else.

That's quite the criteria you have for purchasing something.

 

[Mlrollin91]

I stopped reading at "According to a new market research report". No one knows the numbers until Apple releases them first hand. Its all speculation and at this point is kind of pointless to do so.

 

[NachoGrande]

I stopped reading at "According to a new market research report". No one knows the numbers until Apple releases them first hand. Its all speculation and at this point is kind of pointless to do so.

they are mostly accurate

And this tells the whole story.

Wall Street has been desperately trying to work out how well the new watch has been selling, but Apple has been refusing to say. The company, which in the past has updated Wall Street on the sales of new products soon after the launch, has yet to release any numbers about the watch.

 

[Newtons Apple]

they are mostly accurate

And this tells the whole story.

Who is "they"? Market researchers work for someone and likely have an anti Apple agenda.

 

[Mlrollin91]

they are mostly accurate

And this tells the whole story.

Or.. They are waiting until their Q3 sales report at the end of the month, so it contains all of Q3 sales?

 

[NotSafeForWork]

Watch has some Version 1 issues but I wouldn't give mine up, I get plenty of value and pleasure from mine.

Still amazes me how many people come to this Apple Watch forum to post how much they don't like the Watch and would never buy one.

I don't like French food but I sure as hell don't spend *any* time on the French food forums telling people how much I don't like their food choices.

Get a life?

 

[OllyW]

Please continue in the news discussion thread.