REALLY? Aww man, I had something stolen from me like two days after I got the phone and I didn't know AMEX does this.
It's called embedded protection.
Embedded Protection - Just use your Card and Purchase Protection protects eligible purchases against accidental damage or theft for up to 90 days from the date of purchase
https://www212.americanexpress.com/...ntsearchct=3|c31bf2002f9d6151ee0dc2661d65c143