
Every year, Apple typically holds three or four events to unveil new products. There's often a spring event around March or April, the Worldwide Developers Conference in June, a September event focused on the iPhone and Apple Watch, and sometimes, an October or November event that features Macs and iPads.

In this guide, we're tracking the Apple events that are on the horizon, including what we're expecting to see at each one. Make sure to check in regularly, because we'll be updating this guide on a regular basis.
Fall/Winter 2025 Possibilities
Apple's major product refreshes are finished for the year, but there may be a few devices that could launch before the end of 2025.
Fall 2025 Event
Most of Apple's major product refreshes are finished for the year, but there are still a few devices that we are expecting before the end of 2025.
Apple TV 4K
The Apple TV will get an Apple-designed Wi-Fi and Bluetooth chip, which is likely the N1 that debuted in the iPhone models. It's also expected to get a faster A17 Pro processor that will enable console-quality games on the Apple TV. There are no design changes rumored for the next-generation Apple TV.
HomePod mini
Apple will refresh the HomePod mini in late 2025, adding a faster S-series chip (likely the S10) and the same Apple-designed Wi-Fi and Bluetooth chip that's coming to the Apple TV. New color options are also likely.
AirTag 2
The AirTag 2 that's coming in 2025 could have a second-generation Ultra Wideband chip for improved range, allowing the AirTag to be located from further away. Apple is also going to make the speaker harder to remove, so the AirTag won't be able to be used for secret tracking with no sound alerts.
Products Coming in Early 2026
iPhone 17e
The iPhone 16e came out in early 2025, so it makes sense that a second-generation version is rumored for early 2026. The iPhone 17e could feature an updated A19 chip that matches the chip in the iPhone 17.
MacBook Air
The MacBook Air will be refreshed with an M5 chip, and it will also likely get Apple's N1 networking chip. No design changes are rumored.
iPad Air
The iPad Air is due for an update in early 2025. Apple has so far given it an M-series chip one generation behind the current chip in the iPad Pro, so with the iPad Pro set to get the M5, the iPad Air could get the M4.
Low-Cost iPad
The low-cost iPad is due for a refresh with an updated A-series chip. Apple doesn't make major changes to the iPad often, so it isn't clear if there will be any design updates.
Apple Display
Apple could introduce a new version of the Studio Display in 2026. Rumors suggest the next-generation version will have a mini-LED display with improved contrast and HDR, but the same 27-inch display size. It could also get the A19 Pro chip that's in the iPhone 17 Pro models.
Mac Pro
Apple plans to update the Mac Pro sometime in 2026. It will be equipped with the highest-end version of the M4 chip, which could be either an "Ultra" or "Extreme" M4 chip. The Mac Pro is also expected to support up to 512GB Unified Memory, a new maximum.
Products With Unknown Release Dates
There are some upcoming products that have a less clear launch date.
Mac mini
There are no specific rumors of a Mac mini refresh, but if the MacBook Air and MacBook Pro are getting M5 chips, the Mac mini is likely to see an update too.
Mac Studio
There are also no rumors about a Mac Studio update, but it could be refreshed alongside the Mac Pro and the Mac mini. There are rumors of a new display coming in 2026, and it would make sense for the display to come out alongside new Apple desktop machines.
Smart Home Command Center
Apple is working on a smart home display that will serve as a central hub for controlling smart home products. It's said to measure in at around six inches by six inches, and the idea is to have multiple in the home. The device will run Apple apps, and it will be able to be used for FaceTime calls. The Command Center was initially expected in the spring, but with delays to Siri Apple Intelligence features, it's been delayed until sometime in 2026.
Low-Cost Mac Notebook
Apple is working on a more affordable version of the MacBook that's powered by an A-series iPhone chip instead of an M-series Mac chip. Rumors suggest it will have a 13-inch display, and it will probably look similar to the MacBook Air.
Some rumors have suggested the MacBook will have a super thin chassis that's reminiscent of the 12-inch MacBook that Apple used to offer. It could have an A18 Pro chip and 16GB RAM. Pricing is unclear, but it should come in at under $999, which is the price for the entry-level MacBook Air.
2025 Updates That Already Happened
October Announcements
On October 15, Apple launched the M5 chip in new MacBook Pro, iPad Pro, and Vision Pro models.
There were no other major changes to the devices, but the MacBook Pro and iPad Pro feature faster SSDs, and the Vision Pro comes with a new Dual Knit Band.
September 2025
Apple refreshed the iPhone and Apple Watch lineups in September, and debuted a new version of the AirPods Pro, the AirPods Pro 3.
For the iPhone, Apple introduced the $799 iPhone 17, the $999 ultra slim iPhone Air, the $1,099 iPhone 17 Pro, and the $1,199 iPhone 17 Pro Max.
New Apple Watch models include the Apple Watch Series 11, the Apple Watch SE 3, and the Apple Watch Ultra 3.
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Article Link: Apple Event Plans: New Products Coming in 2025
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