Every year, Apple typically holds three or four events to unveil new products. There's often a spring event around March or April, the Worldwide Developers Conference in June, a September event focused on the iPhone and Apple Watch, and sometimes, an October or November event that features Macs and iPads.
In this guide, we're tracking the Apple events that are on the horizon, including what we're expecting to see at each one. Make sure to check in regularly, because we'll be updating this guide on a regular basis.
September Event
After WWDC, Apple's September iPhone-centric event takes place, and this is definitely the biggest event of the year. This year, Apple is holding an "Awe Dropping" event on Tuesday, September 9 at 10:00 a.m. Pacific Time.
WE are expecting new iPhone 17 models, new Apple Watch models, and the AirPods Pro 3.
iPhone 17 Lineup
There won't be an iPhone 17 Plus this year, but Apple is introducing an iPhone 17 "Air," which will be the thinnest iPhone to date at somewhere around 5.5mm to 6mm. It will be a middle option between the iPhone 17 and iPhone 17 Pro, with a super thin 5.5mm chassis, a single-lens rear camera, and a 6.6-inch display. It won't have the best hardware because of space constraints, but it will impress with a fresh design.
The iPhone 17 will have a dual-lens camera setup and will be Apple's most affordable model, while the iPhone 17 Pro and Pro Max could get some major changes in camera design. Apple is opting for a half-glass half-aluminum casing that will improve durability and a horizontal camera bar. All iPhone 17 models are expected to have ProMotion displays and A19 chips, but the iPhone 17 Pro models will get faster A19 Pro chip upgrades.
Apple Watch Series 11
The 11th generation Apple Watch could be able to monitor for high blood pressure if Apple is able to get the feature completed in time, and it is also expected to have a brighter display.
Apple Watch Ultra 3
The Apple Watch Ultra didn't get a 2024 update, but it will see a refresh in 2025. The new model could feature any new health capabilities that come to the Apple Watch Series 11, such as blood pressure monitoring, and it is also expected to get satellite connectivity for texting when off-grid.
Apple Watch SE
Apple didn't refresh the Apple Watch SE in 2024, but a new model is ready for the September 2025 event. The next Apple Watch SE is expected to have a faster S-series chip and it could get a display upgrade.
AirPods Pro 3
The AirPods Pro will get a refresh in 2025, and Apple plans to introduce a new design. Better audio quality is expected, as is improvements to Active Noise Cancellation. There will be a new, faster H3 chip, and it's possible that health features like body temperature monitoring and heart rate monitoring could be included.
Late 2025 Event
There are several products that are expected late in the year, and so it's quite possible Apple will hold a second fall event in October or November. Here's what's rumored for late 2025:
Apple TV 4K
The Apple TV will get a new Apple-designed Wi-Fi and Bluetooth chip, along with a faster processor. No design changes are expected. The most recent rumors suggest the Apple TV will come toward the end of the year.
HomePod mini
Apple will refresh the HomePod mini in late 2025, adding a faster S-series chip and an Apple-designed Wi-Fi and Bluetooth chip. New color options are also likely.
AirTag 2
The AirTag 2 that's coming in 2025 could have a second-generation Ultra Wideband chip for improved range, allowing the AirTag to be located from further away.
iPad Pro
Apple is working on a faster M5 chip that could come to the iPad Pro in late 2025.
Products With Unknown Release Dates
Apple has a few products in the works for 2025 where release dates aren't yet clear.
Vision Pro 2
Rumors about the next Vision Pro have been unclear, but Apple analyst Ming-Chi Kuo thinks Apple is coming to release a next-generatio version of the Vision Pro in 2025. Design changes aren't expected, but Apple will replace the M2 chip with an M5 chip
Smart Home Command Center
Apple is working on a smart home display that will serve as a central hub for controlling smart home products. It's said to measure in at around six inches by six inches, and the idea is to have multiple in the home. The device will run Apple apps, and it will be able to be used for FaceTime calls. The Command Center was initially expected in the spring, but with delays to Siri Apple Intelligence features, it's been delayed until sometime in 2026.
Products Coming in Early 2026
Mac Pro
Apple plans to update the Mac Pro sometime in 2026. It will be equipped with the highest-end version of the M4 chip, which could be either an "Ultra" or "Extreme" M4 chip. The Mac Pro is also expected to support up to 512GB Unified Memory, a new maximum.
M5 MacBook Pro
Apple is working on an M5 MacBook Pro that might come out as soon as early 2026. No changes are rumored except for the M5 chip, and it's not a good year to buy because OLED display technology is rumored for 2026.
2025 Updates That Already Happened
WWDC 2025
Apple held the 2025 Worldwide Developers Conference in June. No new products were announced, but Apple introduced iOS 26, iPadOS 26, macOS Tahoe 26, visionOS 26, watchOS 26, and tvOS 26.
Apple opted to change its numbering scheme for its software updates to make the different numbers less confusing. All OS updates will be numbered with the year going forward, so the "26" in iOS 26 and macOS Tahoe 26 represents the September 2025 to September 2026 release season... Click here to read rest of article
Article Link: Apple Event Plans: New Products Coming in 2025
- Article Link
- https://www.macrumors.com/guide/apple-event/
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