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I'm hoping for some limited MERCH in the Apple Stores on April 1st!

Actually, I'm really hoping for a 50th Anniversary Mac, but Steve Jobs hated the idea, and there has been absolutely zero rumours, so that probably won't happen...
Surely the time to expect a 50th anniversary Mac will be in 2034?
 
Special guest? Is it possible they've reincarnated Steve Jobs? A lot of resources freed up when they cancelled the iCar, so it's not impossible.

Just imagine how all the MacRumours would swivel around if they would actually manage to reincarnate Steve Jobs. They’d all be like "but, but, the OLD Steve would not have done that" etc
 
“We’re so excited to announce our new British Racing Green color for AirTags! Available to order today, shipping to commence early 2027.”
 
I'm honestly disappointed as the entire 50th Anniversary activities seems more like Tim Cook looking for a reason to book a few concerts. What Apple did for the 30th anniversary of the Mac, posters that honored the employees, was a classier approach. Even the letter Tim Cook published seemed overly derivative and lacked the genuine nostalgia paired with a vision towards the future that it should have been.
More proof that he's not Steve Jobs - not that we needed it.
 
I think to atone for forcing that U2 album on us Apple could atone by live-streaming Sir Paul’s concert on Apple TV.
As someone who is not a U2 fan (not all of us Irish are!), let me reassure you that Apple can (and regularly does) remove the album from your purchases. They’ve been offering to do this for years, so those of us who don’t want it will never have to see it pop up in our list of ‘purchased’ music.
 
Very excited to see Richard Starkey at Apple!

But seriously, after the Apple Corps vs. Apple Computer lawsuits, the "Sosumi" dialog sound, and Steve finally getting the Beatles on iTunes....I think it's kind of funny that they get a Beatle from Apple Corps to play the 50th anniversary.
 
This is such a common misunderstanding of Jobs. Jobs wasn't an altruist. He believed that "great artists ship" and was hyper-focused on releasing profitable hardware and software. The difference is that Jobs believed in releasing hardware and software sufficiently excellent that people would pay a justifiable premium for it.

Remember, Jobs killed the Newton project because it was unprofitable, even though it was an incredible (and constantly improving) tech achievement that was improving people's lives. Jobs brought the Newton technology back into R&D, and refined it until it could be redeployed in truly profitable touchscreen devices like the iPhone and iPod Touch.

It's the brilliant Steve Wozniak, not the marketer Steve Jobs, who would have bankrupted Apple by focusing on improving people's lives and releasing innovative technology with minimal regard for profit. Supply chain Tim is more like Jobs than many today like to admit.
I understand that about Jobs, he knew that Apple had to be profitable in order to survive to do great things. But, he also put making great, useful products first in everything Apple did. Apple could have made PC knockoffs and done well enough, but Jobs wanted something better so we got the Mac (and later OS X). Apple could have made a phone with a keyboard, but Jobs saw the flaws in that and drove the company to make the iPhone. There's lots of things you can point to where Jobs made the decision to wait for better tech (which was behind the Newton decision as much as the profit margin) and chose a different path instead of going solely for profits. That I think was the key, he had the vision of what would be "better" and pushed towards it, while still driving the company to be healthy (more in his second sting obviously).

Cook definitely has the profitability side down, and the products Apple makes now aren't bad and some are quite good. Some of his decisions made vast improvements, like using ARM and developing their own in-house chip design. I think Cook wants to be like Jobs in the other respect, but it's just not his thing...not everyone can have that vision so it's not a ding on him. And Apple has done things like the Vision Pro that seemed that they may be revolutionary but have turned out to be more like the Segway...that thing were Apple upends tech with something that changes people's lives has been absent since the iPad was introduced, it's all been evolutionary since then. Mostly good evolution, but that vision that makes people's lives unexpectedly better hasn't been there. And that's something I just don't see anywhere in tech either, it's not just Apple...lots of companies are just out for money and following what others do. AI isn't that thing either, it's just an advanced Google/database search that makes tremendous mistakes...it's not actual AI that could really be a big change.

But this is part of capitalism, big companies become focused on making money and eat small companies that might do something to upend the market, until something truly revolutionary finally breaks the cycle. Apple still leads tech in a lot of ways in terms of ideas, even if they aren't producing a revolution they are producing great product that are continually copied. We'll see if they can come up with the next big thing, but I think it's going to take a new leader to shake things up and get people thinking different in order to do it.
 
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