Apple's Bud Tribble to Offer Support for 'Comprehensive Federal Privacy Legislation' at Senate Hearing on Wednesday

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Apple is sending longtime employee and Vice President of Software Technology Bud Tribble to a Senate Commerce Committee hearing on Wednesday to offer support for federal privacy regulations, reports Axios.

According to Tribble's prepared statement obtained by Axios, he plans to "convey Apple's support for comprehensive federal privacy legislation that reflects Apple's long-held view that privacy is a fundamental human right."

"We want your device to know everything about you; we don't feel that we should," he'll say. "These concepts have guided our design process for years because privacy is a core value at Apple, not an obligation or an aftermarket add-on."
Tribble will echo sentiments that Apple executives have shared time and time again, explaining Apple's belief that customers have a right to keep their personal information private, a stance that differs from companies like Facebook and Google.

Back in June, Apple CEO Tim Cook said in an interview that privacy "from an American point of view" is one of the "key civil liberties" defining what it means to be American. Cook has also said multiple times that Apple's customers are not its product.

"We could make a ton of money if we monetized our customers," Cook said in March. "If our customers were our product. We've elected not to do that. We're not going to traffic in your personal life."

Tribble will be testifying before the US Senate Committee on Commerce, Science, and Transportation alongside representatives from other tech and media companies that include Amazon, Twitter, Google, AT&T, and Charter Communications.

Ahead of the meeting, the National Telecommunications and Information Administration, part of the U.S. Department of Commerce, released a proposal for consumer data privacy protection and is seeking public comment. The NTIA is asking for feedback on certain desired outcomes for organizational practices:

[*]Organizations should be transparent about how they collect, use, share, and store users' personal information.
[*]Users should be able to exercise control over the personal information they provide to organizations.
[*]The collection, use, storage and sharing of personal data should be reasonably minimized in a manner proportional to the scope of privacy risks.
[*]Organizations should employ security safeguards to protect the data that they collect, store, use, or share.
[*]Users should be able to reasonably access and correct personal data they have provided.
[*]Organizations should take steps to manage the risk of disclosure or harmful uses of personal data.
[*]Organizations should be accountable for the use of personal data that has been collected, maintained or used by its systems.
These are the same kind of topics that will be explored during the privacy-focused Senate hearing, which is designed to "examine the privacy policies of top technology and communication firms" as well as review the "current state of consumer data privacy."

Update: Tribble's prepared remarks are embedded below.



Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Article Link: Apple's Bud Tribble to Offer Support for 'Comprehensive Federal Privacy Legislation' at Senate Hearing on Wednesday
 

CarlJ

macrumors 601
Feb 23, 2004
4,773
7,851
San Diego, CA, USA
This seems like an exceptionally good idea. The list of points seem quite reasonable, and hard to argue against it being a good idea.

Not sure why this needs to be in PRSI. Someone will probably be along shortly to prove the need.
 
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Kaibelf

Suspended
Apr 29, 2009
2,445
7,435
Silicon Valley, CA
This seems like an exceptionally good idea. The list of points seem quite reasonable, and hard to argue against it being a good idea.

Not sure why this needs to be in PRSI. Someone will probably be along shortly to prove the need.
Since it’s about potential law it’s definitely political simply by nature. Either way I suspect 99% of posters will support this idea as we all know what bunk it is to wreck encryption wholesale just because (once again) authorities want to throw around “national security” in order to do ridiculous things and give powerful tools to people who have proven they can’t properly secure what they already have.
 

MacWorld78

macrumors 6502
Jul 25, 2012
435
184
We buy Apple products and they have no rights to collect my Analytic data from iphone,Watch & icloud in order to improve their services - if they want analytic data i think it is fair that Apple should pay for it :D - basically you are paying for uploading data not apple :rolleyes:
 

macduke

macrumors G4
Jun 27, 2007
11,042
14,856
Central U.S.
It is big for Apple to do this. One of their key competitive advantages is their stance on privacy and how that informs every aspect of what they do. It is better for the long-term survival of our union to have privacy listed as a fundamental human right, but in some ways it weakens their position in the market. If Google was held to the same standard as Apple when it comes to privacy, I'd be more inclined to use Google's software and services. Would I actually end up using them? Maybe not, but for me privacy and security are the #1 top concern, followed by design and use of use.
 
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Porco

macrumors 68040
Mar 28, 2005
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“We could make a ton of money if we monetized our customers," Cook said in March. "If our customers were our product. We've elected not to do that. We're not going to traffic in your personal life."”
They would also lose a ton of money from their customers becoming former customers if they did trample over our privacy. Or to put it another way, they already make a ton of money precisely because they don’t, or at least they seem to try not to more than many other companies.
 

NufSaid

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Oct 28, 2015
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Their goal in pushing this idea is the popularity of the idea and how it fits with their brand. But in the end this is a huge profit win for them if they get privacy legislation that limits the ability of Google to make money.

And as much as we like it the right of privacy is not a promise we are granted by the founding documents.

Our homes are protected from illegal searches but that is where it ends
 
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spinedoc77

macrumors G3
Jun 11, 2009
9,726
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Apple is sending longtime employee and Vice President of Software Technology Bud Tribble to a Senate Commerce Committee hearing on Wednesday to offer support for federal privacy regulations, reports Axios.

According to Tribble's prepared statement obtained by Axios, he plans to "convey Apple's support for comprehensive federal privacy legislation that reflects Apple's long-held view that privacy is a fundamental human right."

Tribble will echo sentiments that Apple executives have shared time and time again, explaining Apple's belief that customers have a right to keep their personal information private, a stance that differs from companies like Facebook and Google.

Back in June, Apple CEO Tim Cook said in an interview that privacy "from an American point of view" is one of the "key civil liberties" defining what it means to be American. Cook has also said multiple times that Apple's customers are not its product.

"We could make a ton of money if we monetized our customers," Cook said in March. "If our customers were our product. We've elected not to do that. We're not going to traffic in your personal life."

Tribble will be testifying before the US Senate Committee on Commerce, Science, and Transportation alongside representatives from other tech and media companies that include Amazon, Twitter, Google, AT&T, and Charter Communications.

Ahead of the meeting, the National Telecommunications and Information Administration, part of the U.S. Department of Commerce, released a proposal for consumer data privacy protection and is seeking public comment. The NTIA is asking for feedback on certain desired outcomes for organizational practices:

[*]Organizations should be transparent about how they collect, use, share, and store users' personal information.
[*]Users should be able to exercise control over the personal information they provide to organizations.
[*]The collection, use, storage and sharing of personal data should be reasonably minimized in a manner proportional to the scope of privacy risks.
[*]Organizations should employ security safeguards to protect the data that they collect, store, use, or share.
[*]Users should be able to reasonably access and correct personal data they have provided.
[*]Organizations should take steps to manage the risk of disclosure or harmful uses of personal data.
[*]Organizations should be accountable for the use of personal data that has been collected, maintained or used by its systems.
These are the same kind of topics that will be explored during the privacy-focused Senate hearing, which is designed to "examine the privacy policies of top technology and communication firms" as well as review the "current state of consumer data privacy."

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Article Link: Apple's Bud Tribble to Offer Support for 'Comprehensive Federal Privacy Legislation' at Senate Hearing on Wednesday
Nice, once again I am happy with allowing Apple to gouge me with my phone purchase. This on the heels of yet AGAIN another week not going by without another Google privacy insult. These privacy issues have become almost daily for Google. https://techcrunch.com/2018/09/24/s...s-forced-login-feature-violates-user-privacy/ I just uninstalled Chrome from all my PC's, not really sure why I still had it installed as it's a piss poor browser anyway even without all the privacy issues.
 

FrenchRoasted

macrumors regular
Sep 21, 2016
215
1,196
It is big for Apple to do this. One of their key competitive advantages is their stance on privacy and how that informs every aspect of what they do. It is better for the long-term survival of our union to have privacy listed as a fundamental human right, but in some ways it weakens their position in the market. If Google was held to the same standard as Apple when it comes to privacy, I'd be more inclined to use Google's software and services. Would I actually end up using them? Maybe not, but for me privacy and security are the #1 top concern, followed by design and use of use.
This should apply to the NSA Et al. , and I guarantee any legislation will not apply to the government in any meaningful way. This is just for show.
 

Sasparilla

macrumors 65816
Jul 6, 2012
1,481
2,339
Love the idea and agree with what Tim pointed out, absolutely want a good bill on this to happen, but so many lobbying dollars are being funded by data mining people's personal details. Would expect something doing the opposite to actually be done.

Looking at the bullet points (put together by the department of commerce...wonder what their priority is...probably not user privacy) seems to say a whole lot of hand waving and very general so so's but not much about actually protecting user privacy.

I'd like something like user data can't be sold or transferred to 3rd parties and user data collection by companies can only be opted in to (without restricting whether a user can sign up for the service or additional enhancements of the service).
 
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Kabeyun

macrumors 68030
Mar 27, 2004
2,725
5,141
Eastern USA
Those bullet points are totally reasonable, and should be a standard. Apple‘s position on privacy is the primary, but certainly not the only, reason I can’t see myself migrating to any other ecosystem. They are privacy bulldogs, and in this day and age that’s more important than ever.

In other words, I have no trouble with Tribble.
 

and 1989 others

macrumors regular
Sep 21, 2016
231
1,162
I can't help but think the Apple haters will dismiss this idea just because Apple are sending a representative, to the detriment of anybody that uses communications tech.
 
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