I use DuckDuckGo exclusively. It works fine. Google works fine too. Once in a while I spot check by doing a Google search, just as fine as the DDG search I just did. However, DDG appears to be less invasive both on a privacy stance, and on a not bugging me on the screen stance. Google just wants in my business on its own search page and every website I want to anonymously visit. I cannot wait until Firefox's Facebook Container can do the same for Google. Maybe I just need to figure out how to use Firefox Multi-Account Containers...
Regarding this thing with Apple. Yes they get paid, so that part is a no brainer. However, if you point any novice to anything other than google for search they will think something is wrong. I'm the annoying guy trying to get everyone around me to use DDG, but they are fine with google.
I like that Apple give me the choice, and that sticks with my icloud backup when setting up a new phone. However, there should be a choice to fill in whatever search engine I want as well. Browsers should even have the option for no search engine if I so chose.
Still, has anyone here looked at the settings in Microsoft Edge? I just found like 10 new settings defaulted to on to "help me to personalize purchases" etc. etc. In Windows you CANNOT escape Bing without registry hacks. That OS I'm forced to use for work is an abomination.