Apple's iPad Air Adopts IGZO Technology for Thinner, Lower-Power Displays

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Nov 5, 2013.

  1. Eccleziast macrumors newbie

    Joined:
    Oct 15, 2013
    #51
    I'm more excited about the display technology competition... who knows, image retention may someday be a thing of the past...
     
  2. NorEaster macrumors regular

    Joined:
    Feb 14, 2012
    #52
    Are you saying this because you think Apple invented IGZO? Do you also think Apple is the first to release a product utilizing IGZO?
     
  3. alexgowers macrumors 65816

    Joined:
    Jun 3, 2012
    #53
    Really interesting details on the air. Apple love to ignore how they arrived at such a thin product and just say it is 20% thinner etc. I'm always astounded to hear the actual figures and tech behind it but kinda glad apple gives us the short version and leaves out all the stats and specs.

    You can't look at another make without being bombarded with numbers that mean nothing to the end product or use.

    In reality the kindle fire HDX display being marginally better is neither here nor there as it's a much bulkier and much uglier device that isn't that much cheaper and is a copy of an older apple device.

    Next we will see the clones go for thinner bezels to mimic apples stylings. But we all know they're products just ain't going to be right.
     
  4. absurdamerica macrumors regular

    Joined:
    Nov 14, 2011
    #54
    Apple for all intents and purposes bailed out Sharp with a big cash infusion ensuring IGZO made it to market, so yeah, I'd say his comment is pretty much spot on.
     
  5. Quu macrumors 68030

    Quu

    Joined:
    Apr 2, 2007
    #55
    I received my iPad Air today and it's a lovely device the screen is gorgeous. IGZO looks to have been the right move from my perspective.
     
  6. cRuNcHiE macrumors 6502a

    Joined:
    Jan 2, 2007
    #56
    Not sure they can really make the phone thinner as the camera module is the limiting factor. Thinner phone would mean poorer camera.
     
  7. iChrist macrumors 65816

    iChrist

    Joined:
    Sep 7, 2011
    Location:
    3 countries for tax benefit
    #57
    .
    The air gap between the glass and the panel is highly disappointing. It is noticeably worse than the iPhone, iMac, and macbook pros.

    :(
     
  8. RJCP macrumors 6502

    Joined:
    Jun 8, 2011
    #58
    They forgot to add the magical new feature which is the addition of a trendy yellow hue to the display.

    "Yellow's the new black, hun!"

    (Sorry. Unsatisfied former iPad Air user here. Returned and refunded today)
     
  9. Mannchild macrumors newbie

    Joined:
    Nov 19, 2011
    #59
    You know what they say...

    [​IMG]
     
  10. Quu macrumors 68030

    Quu

    Joined:
    Apr 2, 2007
    #60
    Mines not yellow, pristine white. I think you got a faulty one. :(
     
  11. Millah macrumors 6502a

    Joined:
    Aug 6, 2008
    #61
    It IS awesome. Its actually slightly better battery life than the 4th gen. I got about 13.5 hours of casual use, watching HD YouTube and web browsing, over 2 days.

    Thats well above the 4th gens battery life, while being significantly thinner and lighter at the same time. I think Apple made the right decision ;)
     
  12. smulji macrumors 6502a

    Joined:
    Feb 21, 2011
    #62
    I'm not sure about the rMBP but I don't think the iPhone 5s and the new generation iMacs have air gaps since the the screen is laminated to the glass.
     
  13. nospleen macrumors 68020

    nospleen

    Joined:
    Dec 8, 2002
    Location:
    Texas
    #63
    What is your screen brightness set to?
     
  14. alent1234 macrumors 603

    Joined:
    Jun 19, 2009
    #64
    i saw it in best buy and the screen did look a little different than my ipad 4

    like the new one better, it looks less LCD like and easier on the eyes
     
  15. APlotdevice macrumors 68040

    APlotdevice

    Joined:
    Sep 3, 2011
    #65
    IGZO is just a type of transistor. It can be incorporated into LCD or OLED displays. This being the former.
     
  16. BC2009 macrumors 68000

    BC2009

    Joined:
    Jul 1, 2009
    #66
    Those are the thickness reduction percentages of each component. It doesn't need to add up to 100%. For example, one component is 70% slimmer than it used to be. Hence the minus sign in front of each percentage (its not a dash).
     
  17. jclardy macrumors 68040

    jclardy

    Joined:
    Oct 6, 2008
    #67
    Yeah, the battery is quite a bit smaller.

    The only thing I wish my Air had is the removed display gap. The reduced reflections plus improved viewing angles are awesome on the iPhone. Not that the iPad display is bad...just it would make it that much better.
     
  18. Teh Don Ditty macrumors G4

    Teh Don Ditty

    Joined:
    Jan 15, 2007
    Location:
    Maryland
    #68
    The battery was bigger in the 4th gen iPad.
     
  19. JulianL macrumors 65816

    Joined:
    Feb 2, 2010
    Location:
    London, UK
    #69
    From the news article...

    "LTPS is commonly used on displays for smaller devices such as the iPhone".

    Do the current iPhones use LTPS already? The statement above is ambiguous on that point. If they do then IGZO might be of little interest for future iPhones since the DisplayMate article measured the Amazon HDX LTPS screen as being 30% more power efficient than the iPad Air IGZO screen after adjusting for equivalent luminance and surface area.
     
  20. mdelvecchio macrumors 68040

    mdelvecchio

    Joined:
    Sep 3, 2010
    #70
    er, no. most normal consumers dont know or care what IGZO is. all they want to know is whether the screen looks good and if the battery life is good. thats it. the number of people who would exclude based on obscure tech specs like IGZO is a fraction of buyers not worth worrying about.
     
  21. singhjeet29 macrumors regular

    Joined:
    Oct 9, 2008
    #71
    I really hope this means an IGZO 4.8" 2272x1280 display for the iPhone 6, I want to believe!
     
  22. Taz Mangus macrumors 68040

    Taz Mangus

    Joined:
    Mar 10, 2011
    #72
    lol!
     
  23. emseven macrumors regular

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    Sep 19, 2013
    #73
  24. NorEaster macrumors regular

    Joined:
    Feb 14, 2012
    #74
    So funding an organization so it can roll-out its technology would be considered inventing or innovating that technology? In that case, does this mean you will give credit to Microsoft for Apple's comeback circa 1998 when MS invested $150M into Apple?
     
  25. gramtrax macrumors regular

    gramtrax

    Joined:
    Apr 10, 2008
    Location:
    San Francisco, CA
    #75
    I got my ipad air yesterday and I have to say...the difference in size is really amazing. It feels just about like using an ipad mini.

    I was skeptical on the faster cell specs but in my area the coverage is terrible and the extra antennae makes a huge difference. Now get 2-3 bars where before I was lucky to get 1 bar.
     

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