Apple's iPhone 15 Event Page Goes Live, Features Animation Instead of AR Easter Egg

[MacRumors]

Following the announcement of an upcoming September 12 iPhone-centric event, Apple has made its Events page live with details on timing, how to watch, and more. The Apple Event page is updated ahead of every event, and typically features an interactive augmented reality easter egg viewable on iOS devices, but Apple did not create one this time around.

Rather than an AR experience, the Events page features an animated Apple logo made from grains of a metallic material. The grains float off into the distance continually, for a swirling effect. It has not gone unnoticed that the Apple logo is a metallic gray and blue shade, which happen to be two of the colors rumored for the upcoming iPhone 15 Pro and iPhone 15 Pro Max.

The two higher-end iPhone models will feature a titanium frame instead of a stainless steel frame, with a brushed titanium finish that will look different than the shiny stainless steel. Color options are said to include a titanium gray shade (similar to the color of the Apple Watch Ultra), a blue gray color, a black shade, and a lighter silver shade.

Apple's tagline for the event is "Wonderlust," a play on the word wanderlust.

The September 12 event will take place at 10:00 a.m. Pacific Time. There will be an in-person component for some YouTubers and members of the media, but the majority of people will watch online through the Apple Events page in any browser, on YouTube, or through the Apple TV app on compatible devices. The event is prerecorded, similar to last year's event.

https://twitter.com/i/web/status/1696558706857594970

For those unable to watch, MacRumors will be providing full event coverage on MacRumors.com and the MacRumorsLive Twitter account. We'll cover the event live, and we'll also have in-depth coverage of the announcements in the following days.

Article Link: Apple's iPhone 15 Event Page Goes Live, Features Animation Instead of AR Easter Egg

 

[TheYayAreaLiving 🎗️]

Apple nailed it! Hands down! Exciting times ahead!!!

I just love the animation and the music in the background. Only Apple can pull it off. So powerful! 💥

 

[_Spinn_]

Seems odd to omit an AR Easter egg since the Vision Pro will be a thing soon.

 

[sleven]

I feel like every time there is an announcement, I want Ben Gates to show up and solve the riddle for us.

 

[a m u n]

Art.

https://twitter.com/i/web/status/1696558706857594970

 

[tripsync]

Oh boy....queue dumb Youtubers doing facepalm thumbnails with "APPLE DID THIS?" caption complaining about USB speeds

 

[tuckerjj]

Seems odd to omit an AR Easter egg since the Vision Pro will be a thing soon.

I guess that now it’s announced they’re not going to do AR easter eggs for events that won’t feature the Vision Pro.

 

[nelloismello]

The grain symbolizes the disintegration of the lightning port, and if you look closely, there's a C somewhere foreshadowing the announcement of finally using USB C

 

[McWetty]

I no longer get hyped about Apple events since they are pre-recorded infomercials now; but I am looking forward to playing the “which rumors were true” game. Props to the animator that made that blue apple logo. Super cool graphic.

 

[Boy261]

At first i didnt know what the design could hint, but after some looking and seeing the grain details and the color i suspect it can be hint to the titanium frame material of the pro’s and also the colors of the frame.

 

[mongobongo]

Mesmerising animation, supercool!

 

[Boy261]

I no longer get hyped about Apple events since they are pre-recorded infomercials now; but I am looking forward to playing the “which rumors were true” game. Props to the animator that made that blue apple logo. Super cool graphic.

I also think the same, though since then we have more Craig jokes 😂

 

[Eduardo1971]

At least it’s now official!

 

[Agent007]

I think the dust is a reference to DMLS (Direct Metal Laser Sintering) i.e. “metal 3D printing”.

 

[jwdsail]

Following the announcement of an upcoming September 12 iPhone-centric event, Apple has made its Events page live with details on timing, how to watch, and more. The Apple Event page is updated ahead of every event, and typically features an interactive augmented reality easter egg viewable on iOS devices, but Apple did not create one this time around.

Rather than an AR experience, the Events page features an animated Apple logo made from grains of a metallic material. The grains float off into the distance continually, for a swirling effect. It has not gone unnoticed that the Apple logo is a metallic gray and blue shade, which happen to be two of the colors rumored for the upcoming iPhone 15 Pro and iPhone 15 Pro Max.

The two higher-end iPhone models will feature a titanium frame instead of a stainless steel frame, with a brushed titanium finish that will look different than the shiny stainless steel. Color options are said to include a titanium gray shade (similar to the color of the Apple Watch Ultra), a blue gray color, a black shade, and a lighter silver shade.

Apple's tagline for the event is "Wonderlust," a play on the word wanderlust.

The September 12 event will take place at 10:00 a.m. Pacific Time. There will be an in-person component for some YouTubers and members of the media, but the majority of people will watch online through the Apple Events page in any browser, on YouTube, or through the Apple TV app on compatible devices. The event is prerecorded, similar to last year's event.

https://twitter.com/i/web/status/1696558706857594970

For those unable to watch, MacRumors will be providing full event coverage on MacRumors.com and the MacRumorsLive Twitter account. We'll cover the event live, and we'll also have in-depth coverage of the announcements in the following days.

Article Link: Apple's iPhone 15 Event Page Goes Live, Features Animation Instead of AR Easter Egg

So, an "Everyone Loves Raymond" is coming to AppleTV+ announcement then?

 

[tonie walker]

Art.

https://twitter.com/i/web/status/1696558706857594970

Invasion!

 

[sherwinzadeh]

Reminds me of the animated murals in Foundation.

 

[jakeowens]

Very cool animation

 

[AF_APPLETALK]

I miss the days of the June iPhone launches

 

[Unregistered 4U]

Apple will announce that, in the most supreme environmental move, they will be plasma disintegrating their entire inventoried and released products (all products ship with the tech) in such a way as to leave no trace that there was ever an Apple company.

When asked about the rumor, Tim Cook waved his hands before his face while saying, “Doodle-do, doodle-do, doodle-do” and backing away slowly.

 

[Unregistered 4U]

I think the dust is a reference to DMLS (Direct Metal Laser Sintering) i.e. “metal 3D printing”.

I was today years old when I learned that sintering means the same thing as frittage. Fortunately I’ve never used the word frittage improperly, ever.

 

[Unregistered 4U]

Apple nailed it! Hands down! Exciting times ahead!!!

I just love the animation and the music in the background. Only Apple can pull it off. So powerful! 💥

View attachment 2252211

I quiet surf so often, I didn’t know there was music

 

[Ceecephous]

So Grey/ Dark blue iphone 15 pro, right ?

 

[bunty]

It's animated? Sound? I tried Safari, Safari Technology Preview, and Firefox and it's just a simple silent static image for me. Same thing on my iPhone, just a silent static image.

 

[ShivneelSingh]

I miss the days of the June iPhone launches

Yes same here! We were able to enjoy the latest and greatest tech with camera enhancements during the summer!
I remember in 2009, I was able to take my new 16GB White iPhone 3GS with me on my summer vacation. I shot so many videos on it, and those. memories are preserved.