Let's hope it's the secret FIX APPLE MAPS project.
Fix the ****** backend before hiring people for the frontend.
Though it is unclear what the secret project alludes to...
A thousand times this!
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The problem with this approach is there is little (no) reason to use Apple Maps if given a choice. The only reason I use it is because it's the default app.
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Maybe Apple should start by questioning why Helicopter view exists.
Isn't it all a bit late? Apple Maps went from laughing stock to laughing stock.
It did change for a while in some places, but in some cities things just never changed. Where I live things, if anything, got worse. Pubs are in the middle of roads, shopping centres have no shops or cinemas. Laser eye surgery places become cinemas. A lot of businesses are randomly thrown over the map, nowhere near where they actually are. Towns and cities don't exist, it is still a mess, and to be honest that is not going to change any time soon, if ever.
It is quite often good enough to get you to the right area, but rarely where you actually intend to go. Apple have tried to fight too many battles at too many fronts. Maybe it is time to admit it was a big mistake, whilst munching tasty humble pie.
I use it because it's twice as LOUD as google maps. It's also a better design, with clearer controls and functionality. But just check your destination on google before you go...
...it seems hard to believe that Apple doesn't already have senior staff on hand with this level of experience to step into this role.
And here are the flood of apple maps sucks comments.....
Apple Maps would be a lot better if they actually fixed up some of the issues that users actually submit. I submitted many "fixes" when it first came out (updating place names / locations), and NONE have been updated....
Apple Maps works like a dream... for me. I use it 10 hours... every day.
It's been wrong twice and one of those times may have been MY input.
As far as I'm concerned... the Apple Maps "blow back" wasn't legit.
I can't wait for the gradients and super thin fonts in Maps too! 🙂
Secret? It's the iCar navigation system... Apple is so predictable now.
So now Apple will automatically steer you onto airport runways? Is this like ios7?