Yes, thats it! Stale! Instead of a nice clean rectangle, lets shape the iPhone into a hexagon. Boy, that will be "fresh" and new. Even if it doesn't make any sense whatsoever, and the current shape is a perfect form factor, lets just throw it away for something that makes even less sense, just so the snarky community can proclaim the iPhone has a FRESH shape!
There's certainly plenty of room for innovation and improvements, but CHANGING things for the sake of change is superficial and irrational. Lets be patient, shall we? And wait until real breakthroughs happen, rather than constantly changing things for the sake of keeping the attention span of an ADHD-infested tech media.