If they offer better way to manage Playlists, I will switch from Spotify
First of all... You're late.It's interesting that no one is talking about this (or at least I haven't seen it). I will not use "Beats" out of spite. Very frustrated with what Apple has become.
http://www.theverge.com/2015/5/4/8540935/apple-labels-spotify-streaming
Considering Apple wants to kill off ad-supported services for music streaming you should really compare this to a paid Spotify subscription. And that adds a lot more to the total package than just being ad free.
My thoughts on the matter is that if you are not interested in getting rid of the 'annoying teenage demographic ads every 15 minutes' by paying for Spotify (and getting better sound quality and offline sync/play as well) you probably won't pay for any other service either.
First of all... You're late.
Secondly, Apple is not trying to kill free streaming music. It's trying to negotiate a deal where the music isn't free but it's cheaper than the $9.99/mo for premium music streaming service Here. I think Apple should bundle it into the cost of iPhones/iPads/Watches.
So... The worst of Facebook, Twitter, and MySpace all rolled into one?
A paid Spotify subscription or not, the service is still mediocre. Terrible user interface, user experience and not much to differentiate it from its competitors (who are subpar in their own way).
Just because someone is not interested in paying $10 to have Spotify Premium doesn't mean they won't do it for Apple's service. I personally am not interested in Spotify for the reasons mentioned above. With 'Apple Music', all they need to do is match Spotify's price and content (easy), and differentiate themselves with superior UX and exclusive content (that's in iTunes ballpark) while providing a seamless experience in their Apple ecosystem (what they are all about).
If it doesn't have lossless streaming, it doesn't matter to me.
What exactly is bad about this? I guess I'm a little confused, though not surprised by the knee-jerk negative reactions.
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What's wrong with Spotify's UX?
They use a single hamburger button to navigate the entire app, even for Search. It takes 3 taps to get to Playlists from the main menu.
Compare it with the Music app in 8.3 or better yet 8.4 and you'll get an understanding of where Apple will go with 'Apple Music' and its UX. Much more seamless and intuitive. Not to mention that it will be a native app built for Apple products.
We're still waiting for iTunes Radio in the UK. And Apple Pay! From what I understand both of these are still a long way off for us let alone the rest of the world. Perhaps Apple could spend more time thrashing out the necessary deals to get these existing services out to everyone first before introducing something else that most of us won't see for years.
What's wrong with Spotify's UX?
A paid Spotify subscription or not, the service is still mediocre.
I don't see anything in iTunes today that is in any way providing a better experience than Spotify