Why? OLED is better than LCD, that’s not even up for debate. The Galaxy S8 has an OLED display, and it’s the best and most accurate display ever put on a smartphone. It’s not perfect, but it’s on a completely different league compared to LCD.
http://www.displaymate.com/Galaxy_S8_ShootOut_01.htm
I like the look of LCD displays when using them. I've color profiled a GS7 before and still prefer the iPhone's LCD screen. I prefer a little blue tint, and the experience on an OLED screen is a bit different. It's very subtle, but you notice it when using an OLED for a while and then switching to LCD. Maybe it's the consistency of a back light behind it, that makes it seem more comfortable to me. Can't say tbh, but like I said, it's my personal preference.
To your point, color accuracy doesn't strictly equate to a better experience.
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I just realized that the iPad's higher screen refresh rate is called Pro Motion. That means it's a Pro only feature. Seems likely the OLED iPhone 8 could use that and therefore would need to be called an iPhone Pro. I'd say the case for a Pro name is more likely now.
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