If you want to directly target the problem, then go after the company. They're the ones making BILLIONS of dollars while simultaneously complaining that they can't afford the network costs. GIVE ME A BREAK.
And for those who say use your home internet/wifi - THOSE have caps now, too.
If I PAID for UNLIMITED data, then DON'T LIMIT IT. A speed limitation is STILL A LIMIT.
It's complete and utter crap how these companies are putting the brakes on innovation and internet usage in America. I've seen places where 100mbit connections are like $20 a month. You can't tell me we don't have that ability here in the US - the difference is these companies don't want to cut into their profits. This is why I'm paying $70 a month for unbundled *******-a$$ internet, but for the same price I can "bundle" three different services which use exponentially more data bandwidth. It's not that the companies can't do it, it's that they WON'T do it because no one pressures them to. And how can we? In my area I have only one company to choose from for internet, because that's what the cities have "negotiated".
Now, if you're downloading Blu-Ray movies illegally, then fine. You're a problem. But if you're going about your business, streaming Netflix (which I pay for as well), using the networked and interactive features of all connected devices, then I have paid for the right to use that data. If you don't like it, don't be in the telecommunications industry. Medialess is the new way - and no, Apple didn't pioneer it. Microsoft has been doing it for ages with their technet subscriptions. ISO files are the new way to distribute software. People purchase digital content because they want it NOW, not in 7-10 business days. All these telecommunication companies are really hindering the way people do business and leisure.
Buck up, fix your network, and stop blaming your customers for your ******* planning and greed.