Agreed.
I'm just debating buying a T.V. to use only for gaming and possibly appleTV, don't see why that should require a license with their stance being 'live broadcast'.
I feel that their costs for production are covered from resale to other countries/networks. The license fee probably covers their 'broadcast' costs i.e. transmitters, frequency bands etc. I don't know but I imagine the revenue the BBC is making through it's 'business' arm far outweighs it's 'public service'.
See pie chart...