Its amusing, I find, that they present it as if these people - Lowe, Reznor etc. - are actually responsible for something. My perspective is that they are more like paid frontmen, whilst the planning is done in the closed Cupertino boardrooms beforehand. Of course, they will put a little input in towards the end of the planning and actualising of the project but not to the extent to which they are presented. They will get paid well though, without a doubt, and gain the name and fame they yearn so much. Which incidentally goes to show just how much profit Apple are making out of this venture.
Back in the day John Peel's 10pm - midnight slot was the go-to for new music... definitely better than Steve Wright in the Afternoon LOL.![]()
Something I still don't understand about the Music Streaming Service: Does the three-month free trial period begin for everyone on the day the product is launched, and end for everyone exactly three months later? Or are we in control of the start date of our three-month free trial period? For example, if I don't want to start my free three months until July 15th, can I do that?
Its amusing, I find, that they present it as if these people - Lowe, Reznor etc. - are actually responsible for something. My perspective is that they are more like paid frontmen, whilst the planning is done in the closed Cupertino boardrooms beforehand. Of course, they will put a little input in towards the end of the planning and actualising of the project but not to the extent to which they are presented. They will get paid well though, without a doubt, and gain the name and fame they yearn so much. Which incidentally goes to show just how much profit Apple are making out of this venture.
I wonder how bad taste is going to affect Apple Music on the long-run. It might win them over teenagers with crappy tastes but on the long-term I'm not sure music is one of those domain where crap music is a good strategy.
I'm still not sure how beats 1 is going to promote unsigned artists any better than indie radio stations and music podcasters are already doing. Podcasts like Darkcompass.com have been curating and playing unsigned and indie music for over ten years.
I've got no problem people telling us what to listen too because they think it's cool, but this will be another "radio station" advertising current artists and their wares.You're not sure how a high profile thing like Apple Music, instantly available on hundreds of millions of devices worldwide, with a massive launch campaign and the high profile and visibility it will have from Apple might better promote unsigned artists than a relatively unknown podcast?
I've got no problem people telling us what to listen too because they think it's cool, but this will be another "radio station" advertising current artists and their wares.
I will put money on that Taylor Swift gets played in the first 24 hours, alongside Zanes all time favourites like The Foo Fighters and The Killers.
I think I'll stick with BBC Introducing and unknown Podcasts, and pay for the music direct to the artists through their websites. At least the known-unknowns will get something.
I think you have to play both, just as they do on Radio 1 - so people tune in because What actually would be a pretty great feature would be to be able to add a track playing on Beats 1 to your music. I quite often here stuff on Radio 1, and then go and find an album on Spotify and listen to it. Never underestimate the power of convenience, so the more seamless they can make all this the more sticky it will be for people.
Another thing I don't know if they'll do is make shows available to listen to again on demand after they have broadcast. I work at home and quite often listen to likes of Annie Mac or Huw Stephens during the day on catch up.
I think you have to play both, just as they do on Radio 1 - so people tune in because What actually would be a pretty great feature would be to be able to add a track playing on Beats 1 to your music. I quite often here stuff on Radio 1, and then go and find an album on Spotify and listen to it. Never underestimate the power of convenience, so the more seamless they can make all this the more sticky it will be for people.
Another thing I don't know if they'll do is make shows available to listen to again on demand after they have broadcast. I work at home and quite often listen to likes of Annie Mac or Huw Stephens during the day on catch up.
BBCs Playlister has a function you can tag the songs being played and add them to a playlist for spotify. Apple would certainly need something like that for new/unsigned to get some traction whilst listening live. saw something similar during live performance on ituneslive last year.
As for on demand, that would be like, Erm, a podcast, with playlists.
Licensing that with labels could be another thing. Unsigned and indies love that.
Hey, what the f..?![]()