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they will sell the crap out of the air regardless of what people here think!
Indeed. As I am still rocking an Xr and actually have no problems with it, the much thinner/lighter Air will still be a vast improvement in all senses.
And no: I don’t care about having four cameras in the back nor some vapor cooling chamber.
 
It's the only Apple phone I am remotely interested in from this year. Still going to pass but if I were to buy something Apple this year it would have been the Air. People simply do not understand how much others are willing to give up or pay for the 'flex' factor. I also think analytical data sent from our devices is telling what people primarily uses their phones for, or how many times they used the zoom function. Personally I think I used it 20 times on my 13PM since 2022.
 
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its a new product line that was designed to eat the market share of the base iPhone 17.

it probably has 15-20% less component cost to the regular iPhone 17, and comes with a 15-20% price hike.



business genius tbh.
 
it probably has 15-20% less component cost to the regular iPhone 17
Screenshot 2025-09-10 at 12.22.37.png


This claim is highly unlikely considering the BOM breakdown of the 16 and considering the Air has a larger display, shares the more expensive camera, and has the pro processor
 
View attachment 2546180

This claim is highly unlikely considering the BOM breakdown of the 16 and considering the Air has a larger display, shares the more expensive camera, and has the pro processor
Why are you coping?

Don’t use 2023 prices


1 camera
Apple modem


5 year run rate of cannibalizing regular iPhone 17, 18, 19, 20+ sales

==

20% cost savings on BOM, normalizing the market/users to 1 camera as base iPhone
+
20% higher sale price


==

Business genius
 
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