I'll admit I had to look that up because I had never heard of that practice. A Target spokesperson said they swipe IDs to make the verification process faster and more accurate and only retain the data that is relevant to the type of transaction. E.g., only the date of birth is obtained when purchasing alcohol. However, the spokesperson said a customer can opt to have their birth date entered manually instead of a ID swipe and the clerk would need a supervisor for this.
We manually enter them in my store, I have no clue if it is a statewide thing, district or what - but apparently we were not able to scan them anymore.
And people, stop being irate about it - seriously, the register does not care if you look 75, it cards EVERYONE and I'm just doing my job ok??
(I work next to a retirement community - and seriously, they get hostile over it!)