I love my iPhone but if I was one of Apple's price sensitive customers who would have previously purchased last years model I'd feel insulted and patronized by this for sure. It's like they don't expect me to understand they took last year's model and changed it up.
Next year it will be:
6 - Best
5S - Midgrade
5C - Low End
which makes me wonder what will happen the year after?
6S - Best
6- Midgrade
?? - Low End
next year
6S
6C
5S