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Basically anyone who has a large financial steak in Apple, through sales (Cook) or stock prices (Jobs's wife), spoke out against it. I don't recall anyone far removed from Apple complaining about it.

Because the movie being a hit would have hurt Apple and it's stock... how?
 
I didn't even realize it was rated R... it was a pretty benign film - what on earth did it get the R for?

Edit: Wow. What the hell? It got an R for 36 swears, kissing, and drinking alcohol.

Meanwhile, it got a G in Canada. Most of the world gave it a rating equivalent to a US PG-13.


That's interesting. Being outside the US it is apparent that there is a rise in puritanicalism in the US. It's becoming evident in a number of ways. It also seems to be quite aggressive and demanding at times. It's a little disturbing watching it. It's also interesting to me because it never occurred to me that there could be this collective shift that occurs. Or is it a media shift. And of course a media shift makes certain behaviours and ideologies okay. This is just a perception from the outside. Internally it may be that no difference is noticed. I wonder what others observe locally and internationally.
 
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Everyone who saw it whose opinions I care about when it comes to Steve Jobs (like Walt Mossberg) said the film was inaccurate and portrayed a different person completely to who they knew.

That is what made me not want to see the film. And I think many fans of Apple and Steve Jobs felt the same way and that is just one of the reasons it flopped. I think the main reason though is the mainstream movie going public just didn't wanna see a film about Steve Jobs. They just don't care and why should they?

The whole film was a stupid idea in the first place.
 
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same as Samsung - blame it on marketing, not the product itself.

basically, this is 2015's Steve Jobs: Vampire Hunter - a storyline taht makes no sense and is a work of fiction that NO ONE wanted to pay money to see.
 
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Everyone who saw it whose opinions I care about when it comes to Steve Jobs (like Walt Mossberg) said the film was inaccurate and portrayed a different person completely to who they knew.

That is what made me not want to see the film. And I think many fans of Apple and Steve Jobs felt the same way and that is just one of the reasons it flopped. I think the main reason though is the mainstream movie going public just didn't wanna see a film about Steve Jobs. They just don't care and why should they?

The whole film was a stupid idea in the first place.

Well Woz gave it a nice review.

But really the concept that there are huge numbers of Apple Fans out there is just false. There are huge numbers of users of iPhones. But that is because it is a great product. I'm an "Apple Fan". But I'm enough of a fan to be conflicted on this movie and I didn't go see it because of that conflict. Most people I know use an iPhone, but none of them are what I would call Apple fans. They have macs and ipads as well, but that doesn't make them a fan. It just means they have enough money to buy quality computer hardware. It isn't that complicated. But the media trys to sell this as enough fans to move a movie opening where 7 million tickets in an opening weekend is a failure. Ridiculous.

And especially when the actual legit fans are reading stuff that makes them want to stay away from the movie.

I actually haven't seen any of the Jobs movies. Not one one of them. And I haven't bought any of the books. And I'm a guy who checks macrumors three times a day and posts in the comments.

That said, someday I will catch some of these movies. And when I do it will be on my Apple TV. :)
 
Well Woz gave it a nice review.

But really the concept that there are huge numbers of Apple Fans out there is just false. There are huge numbers of users of iPhones. But that is because it is a great product. I'm an "Apple Fan". But I'm enough of a fan to be conflicted on this movie and I didn't go see it because of that conflict. Most people I know use an iPhone, but none of them are what I would call Apple fans. They have macs and ipads as well, but that doesn't make them a fan. It just means they have enough money to buy quality computer hardware. It isn't that complicated. But the media trys to sell this as enough fans to move a movie opening where 7 million tickets in an opening weekend is a failure. Ridiculous.

And especially when the actual legit fans are reading stuff that makes them want to stay away from the movie.

I actually haven't seen any of the Jobs movies. Not one one of them. And I haven't bought any of the books. And I'm a guy who checks macrumors three times a day and posts in the comments.

That said, someday I will catch some of these movies. And when I do it will be on my Apple TV. :)

If you're a fan as you say I think you'd like the Isaacson's biography of Steve Jobs. I read it and it was very interesting, many parts of it are directly from Steves mouth when he was being interviewed by Isaacson for the biography and it covers a lot of interesting aspects of many products including the iPad, iPhone and even the supply and manufacturing hurdles they went through.

The book, way better than these movies I think, admittedly I've not seen this latest film but I did watch parts of the Ashton Kutcher one and well I'd like brain surgery to remove that from my memories.
 
Danny mate, this is a Steve Jobs movie, not a Marvel movie, or Hunger Games or something that loads of people will enjoy. You weren't going to make a ton of money even if it was accurate about Steve.
 
Ya, it was all about the way they rolled out the film, it couldn't have anything to do with the fact that it wasn't even close to factually accurate, that his wife asked everyone to boycott it, or that people who knew him said that this was nothing like the man he knew.
Could you explain what these elements have to do with the commercial success of a movie? Avatar, Titanic, Jurassic World and The Avengers are nowhere close to factual accuracy and yet they are the highest-grossing movies ever.
 
Well Woz gave it a nice review.
Steve Wozniak:

The Original Heart & Soul Of Apple Computer Inc
True Creator Of Apple Technology's Spirit
Unstoppable Computer Scientist
Consummate Gentleman
Visionary Extraordinaire
Exemplary Engineer
Inspirational Leader
Tireless Teacher
Humorist

A Giant Amongst Men
Silent Philanthropist Of Immense Stature
 
They should have done it like Oliver Stones the doors. Starts off with Steve sitting on the stage in the auditorium after the iPhone launch, just him and a faceless lighting guy asking if he is ok. Steve turns to the light and swigs from a big bottle of Scotch and starts to recount his life..
 
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I'm sure that Steve Fatigue, being last to market, and all the negative comments had nothing to do with it...

Their key mistake was taking a film better called Shadows of Steve, or Something Like Steve, or like Orson Welles' semi-bio of Hearst, Called it something completely unconnected to the Hearst name, and pitching it as a not quite accurate documentary. I think folks were confused before the film launched and never could warm up to something the couldn't understand.
 
They should have done it like Oliver Stones the doors. Starts off with Steve sitting on the stage in the auditorium after the iPhone launch, just him and a faceless lighting guy asking if he is ok. Steve turns to the light and swigs from a big bottle of Scotch and starts to recount his life..

In Steve's case it would have been a bottle of water...
 
It was a movie only an Apple lover would bother to see, and then it became known that it maligned Steve, so perhaps half of that specific audience decided to stay home.
 
Jesus, so much talk about failure, and about their strategy to make lots of money. Who gives a **** whether it makes loads of money for some fat cat Hollywood producers? Was it a good piece of art or not, that's worth discussing, that's what makes it a failure or not.
 
It was a movie only an Apple lover would bother to see, and then it became known that it maligned Steve, so perhaps half of that specific audience decided to stay home.

Please don't assume all people with an appreciation of Apple's products are narrow minded sheep.
 



Following an initial wave of laudatory reviews at a few film festivals in September, the new Steve Jobs movie earned only 7th-place during its debut box office weekend. The film's director, Danny Boyle, has given a reason behind its poor performance, calling the release strategy "arrogant" during a fundraising event for the annual Shuffle Festival in London (via Business Insider).

danny-boyle.jpg

"We were arrogant to release it very wide, very quickly," the director said over the weekend. His remark refers to the somewhat hazy rollout plan for the film, which saw it premiere in just New York and Los Angeles on October 9 -- where it made a small, but impressive mark -- before going wide on October 23 and subsequently failing to impress. The initial longer-term plan for the movie saw a few more weeks of time spent rolling out to more select venues across the country, generating positive word of mouth, before expanding to a wide release closer to the end of the year and poised closer to the Oscar season.

The film's opening weekend predictions were estimated to be between $15 and $19 million, but Steve Jobs made just $7.3 million in its debut three-day weekend, gaining it the 7th-place slot at the box office. Boyle was noted as voicing hope for Apple's massive fanbase to create an event around the film, but after disappointing the first weekend, the studio decided to pull it from over 2,000 theaters across the United States, leaving the movie in about 300 theaters in total.

Article Link: Danny Boyle Refers to 'Steve Jobs' Wide Release Plan as 'Arrogant'
 
Maybe it's the fact that Fassbender looked absolutely nothing like Jobs until the last 20 minutes of the film? If we were talking about a historical figure (that the world was unfamiliar with) then it wouldn't have mattered, but this is a face that the entire world knew, we all knew exactly what this guy looked like -- so perhaps many couldn't suspend their disbelief.
 
Bit of greed, arrogance and eagerness trying to capitalise on the popularity of Apple's products, Jobs' death and the success of Slumdog. I'm just surprised they didn't hashtag bomb to get even more attention.
 
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