It's going to happen, it's all just a matter of time.
It might not be soon, but there will be a day when you can walz in to Best Buy and buy Mac OS (enter version here), go home, and install it on the PC you already own.
I think it's great, I don't know what all the 'heart break' is about.
Apple is in the business of making money; they're not in the business of being a 'be different, rebel, don't conform' cult.
They will ALWAYS produce top-notch stuff. But their goal is just the same as any company: distrubute that top-notch stuff to as many customers as possible.
I honestly do think there will be a day when Apple will take over the computer industry, and Mac OS will be on the majority of user-computers, in the work-places etc. Mac OS is the future of computers. All in good time