Facebook is doing everything possible to make IG and FB relevant, copying every feature from every other platform. By making the shopping tab a priority shows they’re pivoting.What research do you have to backup that Instagram is a dying platform? I work closely with the social media team at my job, who are pretty damn good at what they do, and both tiktok and IG are incredibly prominent.
I would love to know when you’re getting that it’s a dying platform.
What boomers did to FB, is what people like you, and paid influencers make the experience unauthentic. That’s the big draw to TikTok, user content made by real people.