In my view, there were two things wrong with this launch:
1. Pre-orders began before try-ons, which is acceptable with something like a phone or a tablet, but less so for something you have to physically wear.
2. The order in which orders were placed are seemingly not being honoured, because that's making people crazy, and I fully understand why.
For me, the launch went pretty well: mine is already on its way, so I have no reason to. I still feel there was some poor planning and management here.
I do have a personal issue with the level of communication (or lack thereof,) but I think that's par for the course for most companies at this level.
1. Pre-orders began before try-ons, which is acceptable with something like a phone or a tablet, but less so for something you have to physically wear.
2. The order in which orders were placed are seemingly not being honoured, because that's making people crazy, and I fully understand why.
For me, the launch went pretty well: mine is already on its way, so I have no reason to. I still feel there was some poor planning and management here.
I do have a personal issue with the level of communication (or lack thereof,) but I think that's par for the course for most companies at this level.