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Did Apple bite off more than it can chew?

B

balaplus

macrumors 6502
Original poster
Oct 23, 2017
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Real-life reviews from customers are starting to come out (no doubt more representative than Tech reviewers who received early, selected handsets). A number of concerns (not real issues necessarily) are being raised:
Screen Colour/viewing angles/tint
Hit and miss Face ID and removal of Touch ID
Notch

The dust will settle down on some of these but did Apple bite off more than it can chew by making too many changes and relying on new components all in one-go ?
After all at a price point of 1000, the product had to be flawless. It appears this is not the case.
Will they maintain the momentum beyond the early adopter crowd?
 
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None of this will matter in 2 weeks. I remember people being FURIOUS at the design of the iPhone 4 (from the leak), and thinking that it was ugly and no one would like it. Once people got it in their hands that all changed.

The notch is necessary and lets us have some pretty awesome technology. The screen color from an angle is a known OLED downfall, but who actually looks at their phone at an angle that often? And Face ID is going to be the new standard across all phones, so we can only improve from here...and I think this is a pretty good start.

I think Apple has bitten off exactly enough, and is changing the game once again.
 
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People complaining about the screen: They've had iPhones for a long time (such as myself) and have grown used to the displays Apple has used. OLED is new for an iPhone and the warmer tones will take getting used to.

FaceID: I have not had it fail yet. I've unlocked it a bunch of times while it was laying flat on a table in a dark room.

Notch: Hasn't really bugged me much.
 
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Got mine and absolutely love it. Face ID works perfectly and it's SO fast. This is why I love Apple.

Also, am I late to the game here or is restoring from backup REALLY easy? I just held my iPhone X next to my old iPhone, and followed instructions on my old iPhone. Bam, restored from iCloud backup. Couldn't be easier. This is why I love Apple x2.
 
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These are the same exact icons that were on the original iPhone in 07. This truly IS an anniversary edition!
 
Lucifer666 said:
Doesn't take them long:

"Did Apple goof?";"Is Apple on drugs?" ;"Is Apple finished?"

Makes scalpers seem like saints :D
Click to expand...
Being an early adopter myself, Apple is in no way finished! But Tim Cook wants 90 billion from the next quarter alone ! That is a lot of Iphone X to be sold!!
 
why would people complain about the notch? they knew it was there before they ordered the phone... it was well documented and visible... if you chose to buy the phone despite the notch then you can't really complain about it... you knew what you were getting, its not like a defect that manifested itself after you turned on the phone.

I personally don't love it, but I ordered the phone so I've decided to accept it.
 
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balaplus said:
Screen Colour/viewing angles/tint
Hit and miss Face ID and removal of Touch ID
Notch
Click to expand...

I don't see how apple bit off more then it can chew, when these issues (if you want to call them that), have been known since day 1.

First the Notch should not come as a surprise to anyone at this point, and its up to the consumer to determine if its an issue, ideally before they plunk down 1,000+ dollars.

Secondly, FaceID was long reported that it could possibly be problematic, just look at the media event where it failed.

Thirdly, the screen color and viewing angles, this is well known attribute of OLED screens, so again why is this surprising?
 
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Just beware if you have an evil twin.

I saw at least a dozen comments here over the last month about how Face ID can't be fooled by identical twins... but saw a CNN video last night of exactly that. Twin females with one unlocking the other's phone.

Funny stuff...
 
I think the biggest change is going to be gestures. I can’t, for the life of me, understand why they’re not a part of iOS 11 on all other devices. Or at least on more recent hardware. Seems to me like people could start getting used to them early.
 
None of these issues are going to concern early adopters. But simple math shows that beyond the initial 10-12 million (early adopters belong to this group), Apple needs another 40-50 million in sale.
 
It's unquestionably better than any other iPhone in almost every way, but it seems to come at a cost - users will spend the first year putting up with things that will gradually become refined, most substantially with the 2018 iteration.

Either people will be content to do that because they're playing with new tech first, or they'll prefer to wait. I prefer to wait, but I totally understand those who want it now.
 
maflynn said:
I don't see how apple bit off more then it can chew, when these issues (if you want to call them that), have been known since day 1.

First the Notch should not come as a surprise to anyone at this point, and its up to the consumer to determine if its an issue, ideally before they plunk down 1,000+ dollars.

Secondly, FaceID was long reported that it could possibly be problematic, just look at the media event where it failed.

Thirdly, the screen color and viewing angles, this is well known attribute of OLED screens, so again why is this surprising?
Click to expand...

It didn't fail at the media event.
 
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iScone said:
It's unquestionably better than any other iPhone in almost every way, but it seems to come at a cost - users will spend the first year putting up with things that will gradually become refined, most substantially with the 2018 iteration.

Either people will be content to do that because they're playing with new tech first, or they'll prefer to wait. I prefer to wait, but I totally understand those who want it now.
Click to expand...
Apple is able to bring the cost down in 2nd gen of any tech ususally - Surely, in many ways, the price was 1000 because there were too many new components in one go - The could have gone OLED first, and then full screen with Face ID ?
 
Infinitewisdom said:
Got mine and absolutely love it. Face ID works perfectly and it's SO fast. This is why I love Apple.

Also, am I late to the game here or is restoring from backup REALLY easy? I just held my iPhone X next to my old iPhone, and followed instructions on my old iPhone. Bam, restored from iCloud backup. Couldn't be easier. This is why I love Apple x2.
Click to expand...

Were you on 11.1 on your old phone?
 
People complaining about a new product? Shocking. This is a first gen product. A lot of the hardware kinks won't be worked out until the S model next year. The AirPods were probably the only first gen Apple product that got it right on the first try.
 
jbenkelman said:
None of this will matter in 2 weeks. I remember people being FURIOUS at the design of the iPhone 4 (from the leak), and thinking that it was ugly and no one would like it. Once people got it in their hands that all changed.
Click to expand...

People indeed have short-term memory. The iPhone 4 was ugly as sin with those un-Apple-like black antenna lines.
 
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Packers1958 said:
Because phone was rebooted right before they gave it to him. That forces a passcode to be entered first.
Click to expand...
Like I said, no matter how you slice it Craig failed to show off the technology. To me and many other people, we chalk that up as a failure
 
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