I have $1600. Plan A. Buy digital hub. Anyone know where I can get one? Didn't think so. Plan B. Buy 1.4Ghz PC with latest games, opening a vast world of new software possibilities and ensuring I have the computer skills to work anywhere. Plan C. Buy 700Mhz iMac with last years graphics card. Hmm... Decisions, decisions. Isn't it about time Apple started selling computers to the "rest of us"? I mean, those of us who would like a computer but aren't rich. Who have kids and mortgages. You know.... the crazy ones.... Steve makes computers for Steve. But Steve has his own jet. They wonder why 50% of people just won't buy a computer no matter how many whizz-bang gizmo's they whack in. Here's tip #1: You always keep the price the same. Three year old iMac design? Need to improve sales? Whack another gizmo in it. Speed it up (but just a bit so we can sell faster ones next year). LCD? "Maybe but it'll eat into profits." Drop the price? "Are you CRAZY!!!" The base model iMac has always been hobbled so that it's just out of spec for the latest games. Release a $600 iMac that can handle the Quake 3 engine and I'm there (with eight of my mates). Release a slightly-bumped, same-priced iMac and you can go to hell. Seriously.