It is never about who can offer the best broadcast/streaming platform, it's always been about those who can pay the most money wins the contract. And that is where the problem lies because then the broadcaster/streamer has to raise their subscription prices so they can afford to pay the yearly contract fees. In my opinion that is not doing what is in the best interests of customers. Raising subscription prices is not a good deal regardless of what the broadcasters/streamers say.
And it is never about what is in the best interest of customers. It’s about making money. Never lose sight of that.
If you think about it, ESPN is pretty much ground zero for the situation that we are in. In the old days, cable TV was cheap and so if you only watched a handful of channels that was fine because you got what you wanted and there was something for everybody at a very reasonable price. Your local over-the-air network TV affiliate was carried for free - by law under the must-carry rule.
Then ESPN began paying too much to gobble up play-by-play contracts and, to cover costs, began shaking down cable companies for more money. Crap rolls downhill and whatever cable companies were paying ESPN was passed through to consumers. The price went up every year.
Then, federal legislation was passed allowing local over-the-air TV affiliates to give up must-carry status. In return, they were allowed to follow the ESPN model and shake down cable companies for increasingly high fees for permission to carry their signal. And everyone else adopted the same business model.
After a while, people began cutting the cord because cable had become too expensive. And now, we’re seeing the scenario play out again in the streaming world. The problem is, most of these streaming services are not making money. So the subscription pricing and bundling experiments will continue - until the services either make money or fail.
Myself, I get Netflix, Hulu, and Apple TV+ (all with ads) for free through T-Mobile. If I had to pay I would cancel. I do pay for Amazon’s Prime Video - but only because I had Amazon Prime beforehand and the video service was added by the company. I’m not sure how much longer I will keep Prime in any form.
There is less and less that I care about on any streaming service - hell, on television in general - with each passing year. To my way of thinking, something has to change very soon. But that’s just me. The rest of the world may feel otherwise. But complaining online isn’t going to help. Canceling services that aren’t good enough and/or cost too much will do something about it. Consumers have far for power than they realize.
Anyway, I’m done. Sorry for rambling.