Now hear me out. Mostly I like the visuals of iOS 7. It's much more modern and fresh looking than the current version. And there are some clever elements to it.
But I'm really talking about the small details that made iOS feel so good. To me iOS looked very dated lately but it always seemed very thought through in many ways.
From what I've seen so far there is a lot of confusing elements. Take the lock screen. It says slide to unlock and just beneath it is an arrow facing up.
The icons are probably the most criticized thing about iOS 7. I'm not talking about the plain ugliness of the safari icon. But about the whole concept of what an icon is and what it is supposed to do. To me it's about to give you necessary informations about which app it is on the very slightest glance.
Look at the photos icon. It's not ugly per se but how does it tell me it's about photos? And why is
It's color scheme so similar to Game Center. They don't even remotely share the same
Functionality.
The flatness of the icons is going to make them hard to see
On certain backgrounds. In general I feel like readability has been sacrificed for style. Helvetcia neue is stylish but hardly readable. Specially the calendar icon. Compare it to the current one.
There are a lot of other places where the system feels a bit unstructured and unorganized for the sheer sake of making it look stylish (notification center )
All in a I do like it but I am worried that the comfort feeling of iOS will be sacrificed a bit. I really hope the new language is just a foundation and there will be fine tuning. And please make the icons prettier some of them
Are horrendous.
To be honest, I didn't bother reading the chunk of text you wrote in detail.
Not that they aren't insightful or meaningless complains. I do agree they are issues Apple needs to resolve.
But one question for you, OP:
Do you understand interface design more than Ive?
I must admit, Ive is technically a newcomer when it comes to interface design as far as we know. He has been designing hardware for years and hardly touched on interface design. But im sure some elements and knowledge from designing hardware can sure be implemented on the software side.
And don't forget Jony Ive has an entire design team, not just himself. In the past, scotts forstall used to dominate the entire design of iOS.