Why promote a Music service through Video/movies? .. Thats where the problem is … Its inchoherent ..messy …etc,
I know im sounding like a broken record here.. But this pisses me off along increasing number of bewildering decisions at Apple recently.
…. How /why would it be distributed through Applemusic? Applemusic is a platform For music/audio content right? And Apple has a video distibution channal iTunes(lol)
I guess Apple execs think keeping inline with the convoluted tradition of iTunes and its naming is a good thing.
A music store named after a music terminology (tunes)…..doing contact and calendar syncs, software updates, renting movies, tv episodes, managing Apps…, podcasts..photos…Etc…And oh yes Music too…(And music is how its started).
The above, i guess, is logical for Apple’s ‘Think out of the box”…and in line with “keep it intuitive and simple” philosophy…..?!?
BUT Yet ..Apple thinks they should keep iTunes and Applemusic seperate when it comes to music??? ……
I can subscribe to videos in Applemusic but I cant buy music in Applemusic… I can listen to my purchased music, i can listen to radio, i have access to all of Apples music library … I can discover music in many ways( through a confused ui) …But if i choose to purchase a track i discovered in Applemusic i have to switch to another app, ITunes to do so… Lol…WHY?? ? ridiculous ! Yet i can watch video subscriptions on Apple Music??
I can see this video thing being done to get people to subscribe to Apple Music.. … Its a a good business model for constant recurring revenue …
but Hey Apple :
If Apple Music was intended to be channel for subscriptions only (and no purchase ). …and u had this in mind from the get go, (and i hope there is some kind of thought and long term planing involved in this kind of initiatives)………..Why call it Apple MUSIC ???
Didnt you learn anything from the itunes mess.? Is Everything Considered music at Apple… Or some people have just stopped thinking at Apple.
Apple music…a music app that allows me to watch/subscribe videos but does not allow me to purchase music.
How Coherent Apple
How about considering something along The two different ui flow bellow
Call Apple Music… “Apple Entertainment ” or what ever catchy name that’s not confusing and limiting . …
The app will have a few sections / top menu items .
Video, music, books , Apps, subscription management.
Subscription management allows for management of different tiers of subscriptions .
The other 4 sections if clicked on will triggers the corresponding content availability just like it is now but ..
With 4 action tags/buttons
Free= click and watch
Purchase= click pay and own forever
Rent = click and pay and own for period allowed
Subscription only = click and subscribe to the corresponding tier for a availibilty .
.. Universal search can be tag sensitive and filter for subscribed items.. Free items.. Purchased items.. Etc..
Or
Have five separate apps…
Apple subscriptions. ( this can also be a ‘setup” app subsection specially on TVOS )
Video
Music
Books
Apps
Each apps content will have the four action tags/buttons … Free, purchase, rent, subscription only…. And clicking on them triggers the corresponding action needed for using the content .
This is not an issue of technology… It is an issue of coherent organization and flow .
Its base to start from….
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I had more fun talking about that TV Apple never made over exclusive television content they are about to produce.
...
And use it to promote a music service , Not a video service..... Very coherent Apple... Just like Itunes.