Drake's New Album to be Exclusive to Apple Music for One Week

[MacRumors]

Drake's new album, Views From The 6, will be exclusive to Apple Music for one week starting on April 29, Apple confirmed to BuzzFeed News. After that week, the album will be available on other music streaming services like Spotify.

Apple and Drake have had a friendly relationship since the announcement of Apple Music, with the artist appearing at Apple's Worldwide Developers Conference to help introduce the service. Apple also produced the music video for the rapper's song "Energy" with its in-house production team. More recently, Drake's collaboration with Future, "Jumpman," was used for Taylor Swift's Apple Music ad.

In August, Quartz found that Drake was the second most played artist on Apple Music. Apple Music has increasingly turned to popular music artists in an effort to differentiate it from competitors. Artists like DJ Khaled have been given radio shows on Beats 1 while others, like Taylor Swift, have given the service exclusives, like Swift's music documentary on her 1989 world tour.

Article Link: Drake's New Album to be Exclusive to Apple Music for One Week

 

[Aluminum213]

Streaming wars

 

[A MacBook lover]

Started from the bottom now he's here.

 

[DragonPrime120]

Not hating, but wouldn't making it exclusive for a bit longer make it more effective? I mean if I didn't already use Apple Music, I wouldn't be compelled to change services just because it got an album a week early.

 

[macduke]

Not hating, but wouldn't making it exclusive for a bit longer make it more effective? I mean if I didn't already use Apple Music, I wouldn't be compelled to change services just because it got an album a week early.

You're one of the few practical people left. Everyone wants everything the instant it's available or they lose their mind. But yeah, with a music service that would be pretty ridiculous because it's a pain to move everything over.

 

[triptolemus]

 

[ClovisTvT]

I really like Drake - I have Spotify - I really like Spotify - I'll wait

 

[Norbs12]

Wonder how much money Kanye lost by not going with iTunes right away.

 

[\-V-/]

View attachment 626378

There was an after party:

 

[bladerunner2000]

 

[Mums]

Drake wins the prize for the biggest poser in pop music history. Can it get more fake or more obvious?

 

[one more]

This will not make me switch from Spotify, while better features and service reliability might. Still waiting...

 

[MrGimper]

After his "speech" at the Apple Music event, I think I'll give it a pass. Think my 6 month old Nephew talks more sense and sings better.

 

[realtwang]

"You used to play me on your Android. Now you only play me oooon yooour Mac"

Sorry, someone had to do it.

 

[FieldingMellish]

Drake's album exclusive to Apple? Well, that takes the cake.

 

[d0minick]

Drake wins the prize for the biggest poser in pop music history. Can it get more fake or more obvious?

yet he has more money then you and i and our families combined.

Ill take poser and being loaded and living a wonderful life any time. stop hating.

Anyway, i'm on spotify so i will wait.

 

[Crusoe]

So the rest of the world gets one more Drake-free week? Lucky sods.

 

[L-U-R-C-H]

Watch out Spotify, you are SCREWED!!

 

[ProVideo]

 

[attila]

Oh look, another artist helping iTunes advertise itself as a music service not at all for me.

 

[12vElectronics]

Not hating, but wouldn't making it exclusive for a bit longer make it more effective? I mean if I didn't already use Apple Music, I wouldn't be compelled to change services just because it got an album a week early.

I agree they should have made it more than a week but it will still be sort of effective. People want instant gratification nowadays!

 

[Jakexb]

View attachment 626378

I'm saving that photo for future meme uses.

But in regards to this, a lot of people care about Drake and hearing a new album from him.
It might not make people switch, but it does add a bit of specialness to the Apple Music brand, beginning to cast Spotify as the "discount" service.

 

[nburwell]

I have AM, but if I had a Spotify, the week wait would not compel me to switch streaming services just for an artists album.

With The 1975 and now Drake album streams being exclusive to AM for a period of time, I sense that we're heading in that direction with streaming services battling each other for exclusivity for new artist album releases.

 

[lunarworks]

It's one of the most anticipated releases of the year, so it's a score for Apple. I dunno if it'll get people to switch, but it'll certainly encourage people to sign up for the free trial.

 

[LordQ]

Illuminati.