Elon Musk Wants Apple to Lower Fees for 'X' Creators

[MacRumors]

Twitter or "X" CEO Elon Musk today said that he plans to speak with Apple CEO Tim Cook about lower App Store fees for creators who earn money through subscriptions on the Twitter/X social network.

In a post on creator support, Musk said that he plans to ask Apple to collect 30 percent of the creator fee that Twitter keeps rather than 30 percent of the total fee that a creator on Twitter earns. That would potentially give Apple a much lower cut of the money that Twitter is paying out to creators.

Musk said that Twitter does not plan to collect any fees from creators who earn under $100,000. After the $100k mark, Twitter will collect 10 percent of a creator's earnings, though the first 12 months will be free for all creators. If Apple agreed, Apple would be entitled to 30 percent of the 10 percent cut that Twitter takes from creators earning more than $100k.

Apple collects in-app purchase fees from subscription purchases that are made through the Twitter app on iOS devices. Apple earns 30 percent for the first year of a subscription, and 15 percent for each subsequent year. Apple takes the same cut of all digital purchases on the App Store, and the Cupertino company is not known for making exceptions to its rules.

Musk's request would not work with the current in-app purchase setup as Apple is collecting its fee from each subscriber who pays a creator rather than from the creator directly.

Facebook has protested the fee that Apple collects from the Facebook subscription option for creators, but Apple has not changed its policies. Facebook instead encourages people to support creators by subscribing on the web rather than on a mobile device, which is a method that Musk could use to limit the fees that Apple takes.

Musk has in the past criticized Apple's App Store fees, calling the cut that Apple collects "definitely not ok" and likening it to a "30% tax on the internet."

Article Link: Elon Musk Wants Apple to Lower Fees for 'X' Creators

 

[tripsync]

Now Elon haters should say thank you for helping creators earn more money.

What kind of mental gymnastics are they going to pull now to justify their hate?

Do they hate on Apple for not allowing sideloading or hate the billionaire space man? Decisions decisions...🤣

 

[AppleTO]

Right. I’m sure that will go over well.

 

[PBG4 Dude]

Another bill Elon doesn’t want to pay. Color me surprised.

 

[TheYayAreaLiving 🎗️]

Elon is always complaining!

How about lowering down his own yearly salary to compensate 'X' creators?

 

[GeoStructural]

I know how this will end...

 

[a m u n]

The world completely forgets about Google, despite having the same commission. 😅

 

[miric]

How about lowering Tesla 3 prices to $15,000?

 

[CookItOff]

Asking for a friend… Is this like Brand X putting up a table at Walmart and getting people to sign up on their way in and out of the Walmart, and then not expecting Walmart to take a cut for the traffic they provided? VS people just randomly finding Brand X’s store on the street and Brand X getting the full commission albeit very little traffic?

 

[TallGuyGT]

But he sells "Full Self Driving" capability for $15,000 even though it doesn't exist. (and no, I don't think the beta counts, nor do I think the hardware on current Teslas will ever be capable of full self driving).

 

[trekkie604]

Tim told Zuck to pound sand. He'll do the same to the wannabe edgelord.

 

[lotones]

Takes a real tool to spend $44 billion to buy and ruin a social platform millions of people used everyday, then sue a NON-PROFIT for "scaring away advertisers" when they tell the truth about how you invited racists, bigots, and liars back on the platform.

Actually, most tools are helpful. This one is just a self-absorbed fascist-leaning twit.

 

[jicon]

That's rich.

 

[sw1tcher]

Musk said that Twitter does not plan to collect any fees from creators who earn under $100,000. After the $100k mark, Twitter will collect 10 percent of a creator's earnings, though the first 12 months will be free for all creators. If Apple agreed, Apple would be entitled to 30 percent of the 10 percent cut that Twitter takes from creators earning more than $100k.

So if a creator earns under $100K a year, Apple get's $0.

But if a creator earns, say, $200K a year, instead of Apple getting $60,000 (30%), Apple will get $6,000 or 30% of the 10%, or $20,000, that Twitter/X gets?

I'm sure Apple will go along with this idea.

 

[TheYayAreaLiving 🎗️]

I hope Tim Cook tells Elon Musk: Find a different platform and get rid of the "X" app from the App Store.

 

[KurtWilde]

But he sells "Full Self Driving" capability for $15,000 even though it doesn't exist. (and no, I don't think the beta counts, nor do I think the hardware on current Teslas will ever be capable of full self driving).

Not when Phanthon Braking is still a thing

 

[cicalinarrot]

Sounds like someone was just looking for an unpopular policy to attack to become a little more popular after a long strike of unbelievably dumb moves.

 

[TallGuyGT]

Asking for a friend… Is this like Brand X putting up a table at Walmart and getting people to sign up on their way in and out of the Walmart, and then not expecting Walmart to take a cut for the traffic they provided? VS people just randomly finding Brand X’s store on the street and Brand X getting the full commission albeit very little traffic?

Or if a company placed ads on Twitter X and didn't pay for them.

 

[Apple Fan 2008]

The world completely forgets about Google, despite having the same commission. 😅

Exactly, as well as any other digital store

 

[kiensoy]

Apple already allowed Elon to use a single letter for their App. Elon convinced Cook to keep advertising on Twitter. Seems like he keeps convincing Apple.

 

[diddl14]

Musk said that Twitter does not plan to collect any fees from creators who earn under $100,000. After the $100k mark, Twitter will collect 10 percent of a creator's earnings,

Wonder how many creators make that much with X? And how?

 

[tripsync]

But he sells "Full Self Driving" capability for $15,000 even though it doesn't exist. (and no, I don't think the beta counts, nor do I think the hardware on current Teslas will ever be capable of full self driving).

$15k is a preorder to lock in the price before they inevitably raise the prices again. And what does that have to do with this topic?

 

[GMShadow]

So if a creator earns under $100K a year, Apple get's $0.

But if a creator earns, say, $200K a year, instead of Apple getting $60,000 (30%), Apple will get $6,000 or 30% of the 10%, or $20,000, that Twitter/X gets?

I'm sure Apple will go along with this idea.

At the same time, it's actually offering Apple *some* fees, which is more than Epic and the rest have done. This might be a move toward trying to negotiate something.

 

[tripsync]

Wonder how many creators make that much with X? And how?

@internetH0f already made $107k

https://twitter.com/i/web/status/1679636848069738498

Revenue share program.

 

[ninethirty]

Now Elon haters should say thank you.

What kind of mental gymnastics are they going to pull now to justify their hate? Hate on Apple for not allowing sideloading or hate the billionaire space man? Decisions decisions...🤣

Yeah it's still gonna be Musk. Dude's a complete loser.