Had to share this with you guys! Quite entertaining discussion from "The Verge" comment section. That guy totally owned him. Makes me even more confident about how much better Watch is compared to competition. Hope you enjoy. - Danrarbc Danrarbc ""Only thing"? You make it seem like they just slapped a decal on the casing and called it a day. The casing is one the easiest things to engineer on a watch. You’re dreaming if you think that "honoring craftsmanship" is high up on the priority list of everybody who impulse-buys a Lambo or a Rolex on a random Sunday stroll down 5th Ave or Rodeo Drive. This is the crowd Apple is targeting. They’re not targeting moderators on luxury timepiece internet message boards." So what you’re saying is you agree with us. There are people that appreciate these things, and then there are those that buy them just to be seen with them. filmantopia Man you’ve really been crapping on the Apple Watch since the beginning. Not only is it going to sell a crap load— it’s going to get stellar reviews and consumer satisfaction, AND largely influence the direction of wearables for all tech companies. People who buy it for whatever price are going to be happy with their purchases. Just deal with that. Danrarbc Danrarbc "AND largely influence the direction of wearables for all tech companies" For that to be true they’d have to be doing something fundamentally different than the others. filmantopia I expect the digital communication tools (like drawing and message analysis), method of control without hindering the display with your finger, sprawling and zoomable app launcher (as opposed to a list), focus largely on fashion, force touch ability for contextual menus without clogging screen space, and haptic sensation for subtle and nuanced feedback to all be implemented by competitors in some fashion… All of these features contribute to a fundamental interface paradigm that will make wearables useful enough for the mass market. jaywin jaywin Just like the first iPhone. At least this doesn’t have a crappy VGA camera. I guess the battery life is weak point. Danrarbc Danrarbc I’m sorry but the drawing gimmick would be laughed at if Samsung did it. Android Wear displays a small enough amount of information that covering information up is no concern, you don’t just scroll through a long message on a normal basis. And the others don’t have a touch screen. Google has already said they’ll change their app launching – no it won’t be the same as Apple’s and they already said they’d address that last year. Because nobody else is focused on fashion already? You already have contextual actions with long presses on Wear. And other platforms are also capable of fine control of the vibrations already. Danrarbc Danrarbc What we have here is a fundamental difference in opinion of what a wearable is useful for in practice. Apple’s target interaction time is 10-15 seconds. Google’s is 5. filmantopia Every single point you mentioned can be answered with this— it comes down to the fact that Apple carefully refines these features to make them each a delight to use— you can tell they the UX they design is striving for perfection. Do you think any of the android wear device creators spent countless hours refining the individual haptic sensations on the wrist to determine the right balance of functional vs. organic? It’s not the list of features I’m as concerned about—- it’s the amount of time and care the creators clearly put into making it a delightful user experience down to the tiniest of details. If you don’t care to discern the difference between a vibration and a electromagnetic haptic sensation, or a force touch vs. a long press, then you’re just not the kind of person who would appreciate functional nuances in a device as personal as a watch. Apple is a premium brand, for those who can tell a craft beer from bud light, and wouldn’t mind paying more for the difference. wherewolf123 And this, in one comment, is exactly why Apple is at it’s heart a marketing company. They have convinced people who’ve never used a product that their ability to parrot marketing buzzwords and meaningless points about "delight" makes them a person who appreciates nuance rather than someone who derives their identity from a brand. They are so, so good at what they do. peejaybee For what it’s worth, I think he’s right and you’re wrong. So apple are a marketing company? They don’t really develop products? Surely you can see that’s nonsense. Things like MagSafe, excellent trackpads, Unibody construction and a myriad others, result in laptops that ARE objectively better than the competition. Their products last longer. They are the only company making hardware, firmware and software – that helps. And they say they spent a year developing how the tap on the wrist feels – I don’t see any reason to disbelieve that when they have all the money and Jony Ive who’s clearly obsessive about design. Did the wear product designers just throw in an off the shelf vibration buzzer? it does seem so. As for their marketing, it’s ok. It’s slick, a little dull – tends to just show the products working (videos, advertisements etc). For me, it’s all about the products. - Shots fired. Discus.