Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
No, you can just use the apple standard Siri /AI, or no AI at all, just like apple gives you now. But Apple wouldn’t be allowed to keep every other AI out. Apple can set standards, they still can set rules, but not blanket deny access to all.
It would be much like the Apple App Store. I’m allowed to use apps not from Apple Store, but I choose not too.

There is a lot of "not allowed" in your reply. That's the point I'm trying to make: the provider choose to provide service in a particular manner, customers choose it. Yet big brother says no because he knows better.
 
There is a lot of "not allowed" in your reply. That's the point I'm trying to make: the provider choose to provide service in a particular manner, customers choose it. Yet big brother says no because he knows better.
Yes, and in a full market economy I would agree with you. I would prefer that absolutely. But there is no competition between two giants (apple, Google). There is just another “winner takes all” around the corner for AI. And AI might have much more impact then the internet hype we saw a few decades ago. You know the story of Rockefeller/ standard oil/ anti trust movement? I’m seeing a lot of parallels here.

One more thing on a full market economy: the user/ polluter would have to pay all cost. But in most (if not all) economies the user/ producer/ polluter hands the cost to society or future generations. From slave labour to forever chemicals, local pollution and destruction from mining or refining and so many other things: as a European I’am not paying the full price of my wealth, but somebody is/will.
 
  • Disagree
Reactions: diandi
I would presume most replying to this story are Americans shocked at government reducing the rights of the individual. Fair enough. That is A point of view.

But here is the crux. This whole debacle is just fundementalt ideology differences at work.

And I’ll try to avoid saying this in a "you bad, us good" tone.

What Americans seem to not understand is that companies don’t have your best interest at heart. They’re not necessarily better or worse than government, it’s just different type of bad. What Americans completely misunderstand is that not everything government does is bad and everything a company does is good. Left to their own devices, both will abuse their powers.

And as consumers/individuals we’re not always perfectly equipped to, on the surface, correctly evaluate if what government does is good or bad. Or what a company does, on the surface, is good or bad.

But what we do know is AI is completely new, there are no real regulations around it and we have no comprehension of what it can do to our privacy. And I KNOW Americans care a whole lot about privacy (from government). So is it so wrong to want to double check we don’t implement something we can, probably, never really take back?

The EU is fundamentally interested in protecting the consumer AGAINST companies. Either from misuse, warranty, price gouging, lack of service, incorrect pricing, price manipulation etc etc.

American law seems mostly to want to protect companies and that the market will regulate itself.

But with E.U. regulations, you get a level playing field. The rules are equal to all. Which removes barriers for competition. Which companies like Apple don’t want, because they want to introduce walled gardens, because that is in THEIR interests.

And these EU rules just opens things up for competition, which ironisk VERY VERY AMERICAN.

And companies WILL take advantage of a lack of regulation. They will pollute if it isn’t in their interest to not. They will charge too much, if they can. They will try to avoid warranty claims, if they can. And more so the more powerful a company is.

While Europeans are horrified of the apparent lack of regulations, Americans are shocked at the apparent over-regulation in the E.U.

AND I will wager my left pinkie that 98.67% of users here have also no idea of the possible consequences of just letting AI roam completely free on our devices without any regulation.

BUT there should be no debate that in the intersection of these two philosophies, the end result is better for EVERYONE.

AND like it or not, adversity and restriction is what makes stuff (and life) BETTER because we become more effective and creative. Going to the gym is basically adversity and restriction.

AND yes, too much regulation can become too restrictive in the end. But we’re definitely not there yet.
 
I still wish Apple at least tried to ship iPhone Mirroring in the EU

I think there’s a high chance that the dinosaurs at the EC wouldn’t have cared because it’s not AI and they don’t even know what a “mirroring” is
 
  • Like
Reactions: 2638se
The EU is doing its job by keeping a company from forcing a monopoly, and apparently, most people on this sub have an issue with that. It is crazy how few people actually see the point of this requirement.

First of all, these laws have NOTHING to do with preventing a monopoly… If any company makes a product that brings in more than $5 billion, REGARDLESS of market share, then they are considered a “gatekeeper” to that product’s platform and are subject to these laws.

You cannot have a monopoly over your own product, that’s an extremely ridiculous notion and not sure where that idea came from. “monopoly” applies to markets, not products. If Apple had a monopoly of the mobile device market, then there would be an issue if they disallowed others to compete within their platform. But Apple does not have a monopoly, in fact Apple stands at about 20% market share worldwide.

What the EU is actually doing is trying to force a mono-technological market. Where there is nothing left but a single “open” platform–by the time they’re done, there will be no difference between iOS and Android. They are in fact stripping away that choice; An iPhone won’t be functionally any different from an Android phone. They fail to see that some users prefer a walled-garden approach, because all those “choices” aren’t necessary for a device to work properly.

Instead of forcing a company like Apple to turn their OS into some open Android-like OS, why don’t they create that stripped down, completely open OS, and force vendors and retailers in the EU to carry and sell devices with their EUtopia OS? But, that would take actual effort and be costly… It doesn’t cost them anything to create laws (that even they cannot consistently interpret), and collect money when they eventually decide which way to actually interpret those laws.
 
What’s interesting to me is that it appears the EU believes its existing privacy laws are sufficient to keep consumers safe in these situations, and is therefore justified in forcing google and Apple to allow AI assistants access.

My view would be that EUs privacy laws do not go anywhere near far enough to project citizens, is rarely enforced, and we need companies like Apple to provide additional protections to consumers that the EU don’t. I don’t think the EU likes that concept.
 
Good up to a point though I'd want to make sure they're applying the same basic standard to Google as to Apple. While the compliance issues aren't identical, it seems to me Google is getting quite a bit of time to comply.

Apple asked for opinion and pre-approval. They got their answer and chose not to move forward regardless.

Google did not ask, they just chose to fight. They will get that.

Now that Google is already selling "system AI phones" on the market, they will have harder time pulling back. If they end up losing in court in ~ 2 years, they might be liable to refund consumers for the product they are forced to pull back.

Apple chose not to take that risk.

The risk might be worth taking, Google will be winning marketshare in EU by being the only one with system AI phone. It is clearly an important feature and Apple has chosen not to match the feature.
 
Last edited:
  • Like
Reactions: dblissmn
I don’t see anyone complaining about Apple / Google because of apps on alternative app stores available in the eu. If user decides to use some shady ai - that’s on them. They could probably do that with jailbreak too. Your whole speech is based on some bizarre assumptions.
Apps from third party app stores still need to use APIs that limit what they can do. The EU here is asking AIs to have unfettered access to the entirety of your devices.
As an European user, count Microsoft in and we’re good. The less AI slop thinking for us the better 😊
That’s a shortsighted view of AI. What is usually called slop is generative AI. AI that summarizes content and explains things is not slop and is useful for millions to learn and work. SiriAI is that kind of AI. That the usefulness of an assistant needs to be explained in 2026 is kind of absurd when every company uses AI, and not always for useless things but for actual work.
 
I don’t see anyone complaining about Apple / Google because of apps on alternative app stores available in the eu. If user decides to use some shady ai - that’s on them. They could probably do that with jailbreak too. Your whole speech is based on some bizarre assumptions.

  1. Alternative app doesn't access your data systemwide nor agentically control your device.
  2. If user decides to use a walled garden product, that's on them.
 
Agree with everything you say here. The other issue with the EU is they assume developers are good actors and users are sophisticated.

AI companies won’t pop up an alert that says “give us permission to upload everything you do to the cloud, train our models on it, and sell ads against your end-to-end encrypted messages that we can see because the EU made Google give us access to everything” - they’re going to pop up an alert “Set Grok as the default”.

And 95% of users won’t know what they’re approving when they click yes.
I'm not sure "we should keep a big-tech monopoly because customers are stupid" should count as a valid argument in this discussion. If there were no law demonopolizing the PC/Mac browser market, 95% of users would still be using Internet Explorer. Users should have a say in who gets access to their data.
 
  • Love
Reactions: turbineseaplane
Apple or Google want that only their own AI tools is used. EU want's that user (OWNER of the device) can choose what AI tool to use. Of course Apple or Google does not want that.
So, what is so scary with companies like Openai or Anthropic compared to Apple or Google? Every different AI company wants users to use their AI and pay that.
I don't see giving users options to choose is not bad.
 
What if both Apple and Android pulled out of the EU. Let everyone there use Nokia flip phones that Brussels can regulate.

That's not going to happen. We will, however, get gimped products with half the features disabled or removed entirely.
For our 'protection'. Also you will be forced to use a digital Id on the internet and all your chats can bee seen by the EU in the same process.
 
I really don’t understand the amount of hate towards the EU here. They’re regulating for the benefit of the end consumer. If it weren’t for them, we’d still be running Internet Explorer and using iPhones with Lightning ports.
Lightning ports were much easier to clean out with a toothpick than usb-c. And, they were designed to break the cable in cases where the cable got yanked, not the device. I miss lightning.
 
I really don’t understand the amount of hate towards the EU here. They’re regulating for the benefit of the end consumer. If it weren’t for them, we’d still be running Internet Explorer and using iPhones with Lightning ports.

And now everyone using a Chromium fork or FireFox is a better solution? Chrome has become the new IE.

Also Apple was moving away from lightning YEARS before the EU mandated it. The EU mandate only is going to achieve that in 20 years time we will still be stuck with using USB-C while faster ports will be used outside the EU.
 
  • Like
Reactions: surferfb
I don’t see anyone complaining about Apple / Google because of apps on alternative app stores available in the eu. If user decides to use some shady ai - that’s on them. They could probably do that with jailbreak too. Your whole speech is based on some bizarre assumptions.
That jailbreak argument is just as absurd. Bad actors will have new vectors with these rules. It is precisely the 'normies' and not the 'nerds' that will be targeted by going through a badly protected alternative store, unfettered AI access and what not. Popular apps that are cloned, paying methods that are shady, reroutes via web links, improper access to personal data... Apple and Google will be fighting to fix loopholes and exploits because they no longer control the whole chain. The EU is betting these companies will do the work, but it is tricky. Overregulation is a thing in the EU (endless cookie pop-ups😱), just as the opposite seems to be true in the USA where 'go fast, go hard, break things and than fix it' seems to be the norm. Which is why AI got to be where it is today, and why the EU cannot follow, so there's that.
 
And now everyone using a Chromium fork or FireFox is a better solution? Chrome has become the new IE.

Also Apple was moving away from lightning YEARS before the EU mandated it. The EU mandate only is going to achieve that in 20 years time we will still be stuck with using USB-C while faster ports will be used outside the EU.

Chromium-based browsers are indeed much better solution. People choose to use Chrome - that's fine. Apple/Google deciding what users can or cannot use - is it fine too?
 
I don’t see anyone complaining about Apple / Google because of apps on alternative app stores available in the eu. If user decides to use some shady ai - that’s on them. They could probably do that with jailbreak too. Your whole speech is based on some bizarre assumptions.
I literally don't know anyone who has any interest in those alternative app stores in the eu (on iOS). It was a useless exercise.
 
The EU is doing its job by keeping a company from forcing a monopoly, and apparently, most people on this sub have an issue with that. It is crazy how few people actually see the point of this requirement.
It's really nuts that they are trying to _prevent_ a monopoly. Siri AI is banned if before it's even released here. How can it have a monopoly when it's not even here? This is like that Tom Cruise movie where they were arresting people before the crime was committed.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.