Everything Apple Announced at the WWDC 2022 Keynote in 13 Minutes

[Karma*Police]

It is not realistic at all lmao. You really think MBP specs in a brand new redesigned MBA body for the same price/cheaper as the outgoing MBA is realistic? What planet are you on? Do you realise it’s 2022 and not 1999 anymore? What an awful example. Surely you’re having a laugh

I am laughing… at your fanboyism and making excuses for a lame upgrade. Tell me, if tech isn’t deflationary, how does a M1 MBA with vastly superior specs in every way conceivable, be less than half the price of the original MBA? You think because of one year, everything is reversed and we should expect tech to be inflationary, and at a rate of 20%??

If Apple wants to protect its margins, they need to cut the dead wood (which they clearly have a lot of) cos the stuff they introduced today isn’t worth $25 billion in R&D.

 

[sixers22]

I am laughing… at your fanboyism and making excuses for a lame upgrade. Tell me, if tech isn’t deflationary, how does a M1 MBA with vastly superior specs in every way conceivable, be less than half the price of the original MBA? You think because of one year, everything is reversed and we should expect tech to be inflationary, and at a rate of 20%??

If Apple wants to protect its margins, they need to cut the dead wood (which they clearly have a lot of) cos the stuff they introduced today isn’t worth $25 billion in R&D.

Huh? Way to deflect and completely change the subject. You said its realistic to expect MBP specs in a brand new redesigned MBA body for the same price/cheaper then the outgoing MBA. I'm simply pointing out how ludicrous that statement is. You think it's a lame upgrade because your unrealistic expectations have not been met but it was never going to happen and deep down you know it.. grow up

 

[gigapocket1]

everybody seems underwhelmed. While I see this as improvement… We are getting to the point that now people have to knick pick over features. Meanwhile, it’s not too much that they can do…

 

[Jim Lahey]

With the new iPhone lock screen getting some pretty neat customization options in iOS 16, does this mean we will finally be granted the choice to disable the camera and flashlight shortcuts from being accessed without login credentials? Or does Apple still think it's perfectly fine to allow bad actors or pranksters to fill your storage with 4K video or drain your battery while you sleep? Probably a rhetorical question...

 

[ian87w]

8 years of support on the 6s and 7 years on the iPhone 7 seems pretty fair to me. iOS 15 will probably be supported for a while longer.

Apple still sold the iPhone 7 brand new in 2020 in my country.
Having said that, 2 years of support doesn't seem that bad compared to Android. Time to hunt for a discounted 13 mini later this year.

 

[lazyrighteye]

I have a feeling we're getting a new re-design Apple Watch later this Fall. Apple is saving the new Apple Watch face for that event. There might be a re-design in screen ratio?

Agree. There’s a bit of OS magic laying in wait for new phone & watch hardware. Interested to see what’s hiding.

 

[lazyrighteye]

What a full day. Good coverage MR team! Going to be a busy week or 14. 😜

 

[Lounge vibes 05]

Ridiculous and more than disappointing update for the Air.

No I/O, zero ports, not even an SD card (which is possible with this form factor); battery down from 20 h to 18 h; only 8 GB of RAM and 256 GB SSD in 2022?

Overall just overpriced and disappointing. On top: configuring the Air up to 16/512 GB will cost $1,599.00; the proper equipped 14'' Pro costs $1999 which is only $300 more. Why should I buy the Air? For the Magsafe2?

First of all, no idea why you were expecting Apple to shove an SD card slot in the MacBook Air. It hasn’t had one for the last several generations, it’s not coming back.
No Ports? There’s two Thunderbolt ports, headphone jack and MagSafe connector. That’s four ports, a lot more than zero.
As for this decrease in battery life you’re talking about, you couldn’t be more wrong. The M1 MacBook Air from 2020 has the exact same estimations, 15 hours of web browsing, 18 hours of movie playback. So… no decrease.
Sure it’s an extra $200 than before, but with that $200 you’re getting a bigger and brighter display, four speakers instead of two, a much thinner design, a faster processor, a 1080P webcam, MagSafe with fast charging and… Did I mention it was thinner? The MacBook Air living up to its name.
As for why anyone would pay 400, not 300 but $400 less than a MacBook Pro instead of just coughing up the extra cash, I don’t know… Maybe they don’t need the big bulky machine but still want the latest and greatest.
Not everyone needs the MacBook Pro, some people just want a super compact notebook that is powerful. That is what the MacBook Air is.
plenty of people who just outright replaced old MacBook pros with the Apple Silicon MacBook Air because it’s just that powerful and compact.

 

[Lounge vibes 05]

I am laughing… at your fanboyism and making excuses for a lame upgrade. Tell me, if tech isn’t deflationary, how does a M1 MBA with vastly superior specs in every way conceivable, be less than half the price of the original MBA? You think because of one year, everything is reversed and we should expect tech to be inflationary, and at a rate of 20%??

If Apple wants to protect its margins, they need to cut the dead wood (which they clearly have a lot of) cos the stuff they introduced today isn’t worth $25 billion in R&D.

No idea what you are on about, pretty much every time an Apple computer is redesigned it starts about $200 more expensive and then goes down overtime.
This has been a long-standing pattern, no idea why anyone expected the new redesign MacBook Air to start at the same price as the old one.
The 2016 redesigned MacBook Pro bumped the price from $1299 up to $1499, before slowly lowering it back down to $1299 the next year.
The 2018 MacBook Air started at $1199, before being lowered to $999 a year or so later.
The 2021 MacBook Pros bumped starting at 1799 to starting at 1999.
It was inevitable, and eventually it will come back down.
Also comparing anything to the original overpriced MacBook Air is ridiculous, since even Steve admitted it was kind of a failure of a product when he announced the first $999 Air re-designed in 2010.
All I see here is someone upset the newer faster thinner better product costs more.
Personally I’m just happy that it’s only 1199, it could’ve been much worse.

 

[BeamWalker]

I'm glad I don't find any of that interesting if I look at the new prices here in Central Europe.

 

[wueb]

First of all, no idea why you were expecting Apple to shove an SD card slot in the MacBook Air. It hasn’t had one for the last several generations, it’s not coming back.

Because they finally came back to mind and put it in the Pro. There is more than enough space in the new form factor. For a super portable device, like the Air is advertised, having to use dongle for every single **** is more than annoying.

The M1 MacBook Air from 2020 has the exact same estimations, 15 hours of web browsing, 18 hours of movie playback. So… no decrease.

The MacBook Air M1 was (is) advertised with up to 20 h of battery life. Check the numbers.

Sure it’s an extra $200 than before, but with that $200 you’re getting a bigger and brighter display, four speakers instead of two, a much thinner design, a faster processor, a 1080P webcam, MagSafe with fast charging and… Did I mention it was thinner? The MacBook Air living up to its name.

Following your weird reasoning, the MacBooks should increase in price every year by 20-30 %, for just getting regular hardware upgrades and minor new features. The exact opposite has happened for the Air after it was introduced. Now, you get the regular hardware upgrades for completely outdated hardware they still have used, cf. the FaceTime camera, for an enormous price increase, cf. last generation of MacBook Pros. In former times, prices only increased if there were dramatic changes in the hardware, like for the first Retina models which had - at least - some reasoning.

Now Apple seems to follow your absurd reasoning: bringing back common features like the MagSafe, I/O and finally introduce the 14'' screen etc. dramatically increases the price with each generation, although it's just regular hardware upgrades in 2022. On top: we sell the almost 2 years old, outdated hardware, Air M1, at the same price tag as before? 10 years ago, Apple was famous for having stable prices, which were of course higher than the competition, but justified because the money went into the development of new, "amazing" products.

Funny side remark: The original US price for the Air is $1199, that is (today) 1121.82 EUR; i.e. including 19 % VAT in Germany that is 1334.97 EUR. But in the Apple store the Air costs 1499 € (!). That is a surcharge of 164 EUR = 12,3 %.

Maybe they don’t need the big bulky machine but still want the latest and greatest.

Because the MacBook Pro 14'' is 300 g heavier (oh noe!) and 0.4 cm higher. So "big" and "bulky" in comparison.

 

[AndiG]

Apple makes it worse and worse every year. Why?

Apple once was known for simplicity and ease of use. One rule Apple followed was to concentrate on the features 80% of the people use - leaving the other 20% behind. But those implemented features were awesome and it wasn't complicated to use.

But Apple forced itself to release an update every year and this way Apple is forced to show new features every year.
As a result we're all sitting in feature hell. Features, Features!! Or should I say Freaks, Freak?

 

[TheB0rg]

I hope there is an option the remove the flashlight on the lockscreen.

 

[Akaike]

Do you think the CEO of one of the five most powerful companies in the world should dress like he's hanging out in the skate park? More importantly, why carry Tim Cook's water?

Who cares what he wears to be honest? And by the way he looks totally normal and only because you put certain clothes into a stereotype does not mean someone should change the clothes. He can wear whatever he likes and it is pretty common by the way, to wear such clothes in the tech business - just in case you didn’t know. Not sure if you work as a dev somewhere but this is what I can at least say from my experience

 

[Jazmodo]

Space Grey Magsafe 3 is now a thing!

Space Grey M1 Macbook Pro owners, rejoice!

USB C to MagSafe 3 Cable 2 m Silver - Apple

Apple Store Search Results

www.apple.com

 

[the8thark]

As usual the MacRumors WWDC summary video is exponentially better than the actual Apple keynote.
All of the information minus the usual Apple branded woke BS.

My huge thanks and hope these summary videos keep happening in the future.

 

[nikaru]

The main thing Apple didn't announced during the keynote is the 400 euro price increase in Europe for the base MacBook Air with M2. They also didn't announced any serious commitment or interest in the gaming segment or any plan to attract gamers to the Mac, which could have been a significant boost in sales. There was only a small segment on Metal 3, and Apple decides that is more important to demo the lock screen customization instead of investing this keynote time in core technologies and improvements. Im quite unhappy with this last keynote.

 

[the8thark]

Who cares what he wears to be honest?

Because PR and a company's public image matter?
Company's spend millions of dollars every year to be perceived by the public in a certain way.

You are correct in the sense that Cook can wear whatever he wants to during a keynote. However, it will reflect on the image he is portraying as CEO and as Apple itself. Like most things in life, you are free to make your own choices, and all of your choices have consequences, be they good or bad.

 

[Mackan]

They also didn't announced any serious commitment or interest in the gaming segment or any plan to attract gamers to the Mac, which could have been a significant boost in sales.

Yeah, there is no affordable Mac product that good enough for gaming. Gaming will never take off on Mac. Developers will not make a triple A game targeted for a Mac mini, Macbook Air or Macbook Pro, Mac Studio or Mac Pro.

PC gamers also upgrade their components. On the Mac side there no such thing. Everything is instead getting more integrated. Not even external GPU is supported anymore.

 

[MandiMac]

The MacBook Air M1 was (is) advertised with up to 20 h of battery life. Check the numbers.

As I see it, the Air was advertised with up to 18 h. The Pro is the one with up to 20 h of battery life.

 

[nikaru]

Yeah, there is no affordable Mac product that good enough for gaming. Gaming will never take off on Mac. Developers will not make a triple A game targeted for a Mac mini, Macbook Air or Macbook Pro, Mac Studio or Mac Pro.

PC gamers also upgrade their components. On the Mac side there no such thing. Everything is instead getting more integrated. Not even external GPU is supported anymore.

The vast majority of gamers use low to mid-level GPUs. You can check on Steam the most popular GPUs used by gamers. M1 Pro/Max are already sufficiently powerful, and then you have Stadia, GeforceNow and other game-streaming services. If only Apple invests a little more time and resources on gaming, negotiate with the big studios, and put some money in the equation, the Mac could start to be seen as a decent gaming platform. It is not a issue of power or upgradability, it about Apple realizing that many many many people use laptops and computers for gaming apart from doing work and consuming media content.

 

[the8thark]

The vast majority of gamers use low to mid-level GPUs. You can check on Steam the most popular GPUs used by gamers. M1 Pro/Max are already sufficiently powerful, and then you have Stadia, GeforceNow and other game-streaming services. If only Apple invests a little more time and resources on gaming, negotiate with the big studios, and put some money in the equation, the Mac could start to be seen as a decent gaming platform. It is not a issue of power or upgradability, it about Apple realizing that many many many people use laptops and computers for gaming apart from doing work and consuming media content.

The issue is not at all about GPU power. It is about market share and install base size.
Get enough users and even consoles like the Nintendo Switch will get the games. The game developers just do not see macOS as a large enough install base to make Metal optimised games for.

This is exactly why the iOS app store is flooded with games. The iOS device install base is large enough to make the developers take notice.

Be it the numbers or just corporate greed, the $$ (or Yen) talk louder than most hardware specs ever will.

 

[nikaru]

The issue is not at all about GPU power. It is about market share and install base size.
Get enough users and even consoles like the Nintendo Switch will get the games. The game developers just do not see macOS as a large enough install base to make Metal optimised games for.

This is exactly why the iOS app store is flooded with games. The iOS device install base is large enough to make the developers take notice.

Be it the numbers or just corporate greed, the $$ (or Yen) talk louder than most hardware specs ever will.

First is the hardware and the software, then the install base would increase and the dev studios would knock on your door. If Apple does nothing to support popular games, gamers won't buy the Mac, and the dev studios won't develop for Mac. There are 15-20 popular games for PC right now concentrating the vast majority of Steam users. None of these games require RTX3080 to be played with good resolution, setting and frame rate. Quite the opposite. If these games run and are optimized for the Mac, this would allow to market the Mac as gaming platform also. If Nintento Switch can attract gamers with its modest, non-upgradable hardware, Mac can do it also. Obviously Apple simply does not care or want it.

 

[SebCohen]

Apart from nice laptop and iOS lockscreen fix (it’s a fix). Quite quite QUITE underwhelming.

We all now multitasking will be just as annoying on the iPad because of some weird Apple “philosophical” reason.

The presentation was nicer than what they were presenting.

 

[jonnysods]

I do appreciate these quick take videos.

I think with WWDC Apple are doing themselves a disservice by glossing over so many features. They should think about dividing up the keynotes into a couple over the first few days to let the world see what features they have.