The worst are ads within games that interrupt the game play like NO THANKS brand see you never. Who is going to leave their game to buy XY right there. In fact, game ads are the most trashy ones of them all with all the obnoxious bling bling
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Facebook Reports Record Ad Revenue for Q2 2021, Despite Apple's iOS Privacy Changes
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Wonder what the chances are of Google adapting Apple's privacy approaching to choosing to be tracked when it comes to certain Apps. If they did one could potentially see the end of Facebook on the horizon.
So Zuxk was spouting a bunch of ******** when he was wailing about Apple's new tracking policies hurting business.
After a few days of blocking every ad I saw, I haven't seen ads in years on the mobile app
Your mother and grandmother use Facebook.
Enough said.
Enough said.
…Or young kids exploring the endless possibilities of the market. Jayzzzuuuzzz at my age (70) I still have to hear such a sense of superiority and arrogance?
You know that just costs the business that the ad is about. They pay Facebook for your clicks, so you’re just helping the wrong company.
I do the opposite and avoid clicking ads most of the time. If I happen to see a product that catches my attention, I’ll Google it and find it that way. And if it shows up as a promoted result, I’ll scroll down until I find a normal link. Google already makes enough money from me.
You’d think you wouldn’t have to explain something as simple as ad effectiveness on a tech forum. Ads have been around for how long? And some people think they don’t work because they personally don’t click on them. All these ad companies are just bleeding money, hoping one day someone out there will click on an ad. Lol
Some small business owners live and die by online advertising, Google rankings, and Amazon results. So it’s working for some one.
Facebook account: deleted
Whatsapp : deleted
Instagram : deleted
TikTock : never had one.
Whatsapp : deleted
Instagram : deleted
TikTock : never had one.
Macrumors account: Created 3 days ago
I’ve not seen an option for pay-per-click, but I could be missing it. You pay per impression. You also set who you’re targeting, as well as what your goal is. I never know who sees my ads and who doesn’t, just anonymous statistics. But by engaging with the ad, you may start seeing more like it, which will cost the advertiser tiny amounts more for someone dedicated to not buying the product. You’re wasting your time clicking on the ads, and the advertiser won’t even care about the fraction of a penny extra you cost them.
Also, there are ads everywhere, not just Facebook. You would have to actually pay for services if they weren’t supported by ads. I bet that you even have a free gmail account, where Google is reading your emails to provide you with ads. Oh, and this forum/site, supported by ads.
I don’t know if you realize it or not, but Instagram is owned by Facebook, and the ads you’re seeing there are the same ones you’d be shown on Facebook.
TikTok isn’t owned by Facebook. It’d have more privacy if it were.
I have ads and tracking blocker set up on my router as well as an additional ad blocker and duck duck go for mobile browser. This is why i mentioned that I don't see ads
Wow, the network effect is too strong. Think of tobacco products and how, in USA, federal controls on how cigarettes were marketed, sold, taxed and placed in stores had an effect on reducing the amount of new smokers. Facebook's only barrier of entry is does the customer have an internet connected device and willing to lie about their age (if under the age of 13).
2,760,000,000
that's how many users are on Facebook today.
When I closed my Facebook & Instagram accounts, it was 2012 and they had 500 million active users (defined as using Facebook once a month).
I had just moved to New Hampshire from San Francisco. Penetration in Facebook usage here was still in the low 30-40% and only about half of my neighbors owned a smartphone in our small town and there was no LTE connection, just 3G. It was the year 2012 and I could still follow local events, hear about concerts, town votes and local news and interact with people through traditional online communications.
Today in 2021, my wife is on Facebook and I'm still not. There's no way for me to sell a used lawnmower or guitar. There's no way for me to hear people's thoughts on a town election and read more about who is running. There's no way to know why there's a traffic jam because our local town DOT only posts to Facebook, candidates only use Facebook, used items, events, news, updates from friends. ALL ON FACEBOOK.
Other than the few family members from Florida who still pick up the phone and call me, I don't know what anyone in my family is up to. I don't know what their kids look like, nor can I celebrate my dad buying a new home or my cousin finally getting her bachelor's degree at age 35. I can't celebrate them or catch up with them because everything they are experiencing is posted and discussed on a Facebook owned property.
Today, nearly the entire developed world that doesn't have government restrictions on Facebook is a monthly active user on the platform via WhatsApp, Instagram or Facebook.com and as much as I'd like to sell my lawnmower that I replaced and yet sits in the garage, I can't and I refuse to rejoin Facebook in order to do it.
We allowed this company to have unchecked access to the network effect and kill competing online properties in the process. I wish we could go back in time and change things.
2,760,000,000
that's how many users are on Facebook today.
When I closed my Facebook & Instagram accounts, it was 2012 and they had 500 million active users (defined as using Facebook once a month).
I had just moved to New Hampshire from San Francisco. Penetration in Facebook usage here was still in the low 30-40% and only about half of my neighbors owned a smartphone in our small town and there was no LTE connection, just 3G. It was the year 2012 and I could still follow local events, hear about concerts, town votes and local news and interact with people through traditional online communications.
Today in 2021, my wife is on Facebook and I'm still not. There's no way for me to sell a used lawnmower or guitar. There's no way for me to hear people's thoughts on a town election and read more about who is running. There's no way to know why there's a traffic jam because our local town DOT only posts to Facebook, candidates only use Facebook, used items, events, news, updates from friends. ALL ON FACEBOOK.
Other than the few family members from Florida who still pick up the phone and call me, I don't know what anyone in my family is up to. I don't know what their kids look like, nor can I celebrate my dad buying a new home or my cousin finally getting her bachelor's degree at age 35. I can't celebrate them or catch up with them because everything they are experiencing is posted and discussed on a Facebook owned property.
Today, nearly the entire developed world that doesn't have government restrictions on Facebook is a monthly active user on the platform via WhatsApp, Instagram or Facebook.com and as much as I'd like to sell my lawnmower that I replaced and yet sits in the garage, I can't and I refuse to rejoin Facebook in order to do it.
We allowed this company to have unchecked access to the network effect and kill competing online properties in the process. I wish we could go back in time and change things.
I was speaking to you saying that you click on the ads to cost the advertiser more money. It’s really negligible, and you’re just giving the ad company and app developers more money. It seems counter intuitive.
This is really well written. Way better than “Facebook must die”. I’m curious though, what do you have against Facebook that made you delete in 2012 and not return? I totally get not liking the network effect, but it seems as if there is something deeper and more personal that made you leave.
Oh, my dear forum member - look into tools such as Disconnect or, my personal fave, Lockdown and see how wrong you are on that assumption.
Thank you. This post didn't age as well as I intended but I'll quote what I think is still the most relevant bit - https://adamchandler.me/blog/2013/07/02/im-quitting-twitter-but-its-much-more-than-that/
What initially turned me off to social media startups (coming from SF) is the business requirement that they had to be free in order to reach critical mass and I was seeing already the danger of that. I have zero expectations of my comment on MacRumors to live on forever but, life moments I do and I didn't trust Facebook or any other free social media startup to be my steward and keeper and to consider my moments as important as I do.
The other issue came with the mass-usage...this wasn't a "my band was cool before they got a record deal" sort of emotion that some people go through when something goes mainstream but prior to what we saw in the 2016 election and since, I was already spending a huge portion of my day shutting down fake news from my non-technical family members who were just starting to join Facebook.
This Snopes post from 2004 was an early thing that was shared over email in 'all contacts forwards' - https://www.snopes.com/fact-check/carjackers-leaving-flyers-100-bills-car-windows/
...and I saw these posts starting to make their way onto Facebook and the network effect allowed moms and granddads to share them not only with their friends but in groups as well and where an email was limited to your contacts list on Yahoo! mail, Facebook didn't have the limit so long as the post was public. I spent WAY too much time policing my family's misinformation posts.
Then my sisters who were born in 1996 and 2000 joined Facebook and they immediately Liked about 500+ brands and their entire news feed was advertisements that they actually opted into receiving and it just sort of hit me like a brick.
This is the largest advertising machine full of people who did not grow up knowing how to use the Internet and now they're all in one walled garden sharing fake information, liking advertisements and feeding a machine that's sole purpose was to extract every spare minute they had to monetize those eyeballs
and when I read a quote from Zucerkberg that Facebook would always be free, that was the straw that broke the back. They never intended to charge people in order to NOT exploit their users. It was going to keep growing and getting more invasive.
------
Then (and I was totally wrong here), I remembered how fleeting Startups were. 5 years was a pretty good shelf life so I figured...FAcebook and Twitter were both about 5-7 years old at that point. How much longer did they actually have? Microsoft, Google and Yahoo had all contemplated purchasing Facebook and Twitter so how much longer would they be around anyway and "What's the harm in closing your account?" Boy was I wrong about that because little did I know that like utility companies, once normal people aka non-nerds get their hands on a cable TV subscription or phone line, they are very unlikely to shop around for another option. Some people overpay for car insurance for 25 years without thinking about it. Facebook is here to stay because non-nerds don't know any better.
Case in point, the people of Miyanmar think Facebook.com IS the Internet - https://www.bbc.com/news/world-asia-55929654 There is no other internet BUT Facebook.
So without government regulation just like tobacco in the 80s, Facebook's dominance will continue and I will continue to be the only person in my family who no one knows what I'm up to unless they visit my blog.
I've made my bed and now must lie in it.
Thanks for asking
You're not the advertisers target audience (teens and young adults) then. Companies who advertise online do so because they have trouble reaching their target audience since it's gotten harder and harder to reach them through old traditional means -- linear television, radio, and print. These people spend most of their time online with their smartphone using apps like Facebook, Instagram, TikTok, Snapchat, Twitter, Pinterest...
Not everyone will look at or click on an ad in the same way that not everyone will fall for a telemarketing scam -- the U.S. DoJ estimates that one out of every six consumers are the victims of telemarketing scams annually -- but enough people do that it's worth it.
While some people may not immediately click on and engage with an ad, the ad can act as a seed. There may come a time in the near future where you might be planning or shopping for something and that product ad you saw a couple months back will turn into a sale. Ads aren't always about immediate sales; It's also about making people aware of a product or company.
Also, companies like Facebook and Twitter provide their ad buyers with marketing tools that help them measure the effectiveness of their online ads. If the data shows the ad isn't effective or it doesn't change their bottom line the ad gets pulled and/or ad dollars get redirected elsewhere.
Not necessarily. iOS 14.5 was released at the end of April. Facebook's quarter ended June 30. That's already 1 month where iOS users couldn't block Facebook ad tracking.
Then think about the number of people who do not upgrade immediately? I don't.
How many wait a week or two to see if there are any reports of issues or bugs? How many waited for the point (14.5.1) update -- which came literally a week later by the way -- because past experiences taught them there would likely be bugs so it'd be best to wait? I did.
Now, I don't use Facebook, but if there are many others like me then Facebook and other social media companies probably won't see the effects from App Tracking Transparency until about now. Maybe that's why Facebook warned that revenue growth would decelerate in the second half of the year.
