I think the problem is defining what better is.
How much "better" is getting an iPhone or new Macbook, etc? Seeing profits doesn't inspire me.
I agree. Greed should not be the defining feature of a company and that's what people like LTD gauge companies by. To me, the defining "success" of a company should be what they do to benefit mankind, not how successfully they soak mankind with 100-200% profit margins.
Who CARES if they have $40 billion in spare cash? A stock holder might care, but that just tells me that Apple could afford to lower their prices on stock clone computers that have no direct competition to those that want the Mac OS. They're gouging and they're getting away with it due to lack of competition in the hardware categories (which is where Apple makes nearly all its profits, not software or music sales). I don't expect the fanatics to agree on this point (to them Apple can do no wrong for any reason what-so-ever), but some of us in this world actually care more about people than we do the almighty dollar. Some people may not believe in an afterlife or a God and use that as an excuse to be self-centered and greed orientated, but some of us don't think we were put here on Earth to make millions or even billions of dollars outsourcing jobs to slave labor countries and Communists and then fly around in private jets while people are going hungry and doing without because that company took their job away in the name of greed. Yes, Steve's a great businessman...a real icon for the love of money. He's certainly not my hero.