^ I know some of us have seen that video before during the last few days but it still shows that the matte black attracts fingerprints. The matte black just happens to show it less and not be prone to scratches.
I keep referring to the HTC One M7 because back then, I was undecided between black and silver. Then one reviewer mentioned smudges on the black M7 were harder to clean off. Again, this was matte aluminum unibody. Not glass or glossy plastic. Let's also not forget iPhone 5's Scruffgate which was more evident on the slate option which got corrected by the 5s space gray.
Black iPhone 7 might be the lesser of the two evils but it still gets dirty. The good thing is the matte black iPhone 7 isn't quite as black as the M7.
The good thing about jet black is it does hide the antenna lines better and is more of a uniformed design. They both have tradeoffs. You want people to know you have an iPhone 7 with 128gb minimum, get jet black. You want less fingerprints, get black.
I dig the jet black enough considering what I really want is that exploding, black onyx Note7 which is prone to fingerprints and scratches just like that sexy, tacky, beautiful, ugly, 3G/3Gs-like, more expensive, cheap-looking, Darth Vader iPhone 7 jet black love/hate option. Just get used to fingerprints on all black options whether matte, plastic, or glass. The darker it gets, the more likely you will see smudges.