Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Oh boy, I can’t wait to pay $10 a month to follow personalized fitness advice for a week or two and then consistently ignore it after that!

In all seriousness, I wholeheartedly agree that subscription fatigue is a thing.

Perhaps if there weren’t SO many subscription services out there, this could be a thing. I mean *everything* has a subscription these days. Gaming services, TV streaming services, movie ticket services, food delivery apps, ride sharing apps, grocery delivery services, photo editing apps, clothing curation services, weather apps, Reddit apps, car washes, fitness advice services, etc. etc. etc.

Sure, you don’t *need* to sign up for any of these. But when I look at what I need to prioritize, “fitness advice” falls very low on that list, especially for $10 a month.
 
Is there any research on how much these fitness devices help people to maintain a regular exercise routine?

I feel like most people who don't exercise will be excited with their new toy and start exercising and then abandon it, the way the vast majority of people abandon diets.

I can understand how some of these devices may help people who are already dedicated to exercising but I question the utility of fitness and sleep tracking.
I have run across some actual research on this topic and your statements are pretty much dead on. Apple has encouraged me to be a little more active through the gamification of fitness. I've earned the fitness challenge badge every month this year from January through July. When I realized a couple days ago I was behind schedule on earning the August badge, I put more effort and attention into closing my circles over the past few days to make sure I earned the August badge. My personal example is a relatively common use case for these type of devices. By setting small, achievable goals (i.e. a monthly challenge) it encourages people who were already inclined to exercise to do so more often. But for a person who isn't really into exercising, they are still likely to stop as soon as the novelty wears off of their new toy.
 
I'm still kicking with my Samsung Galaxy Fit for my iPhone 7+.
After using it for a month now I notice if I have the raise-to-wake gesture off I get over 9 days between charges.
With the continue heart rate monitor on (24/7) and raise to wake on it lasts 5 days.
 
Incoming rant/unpopular opinion:

I see an issue...Look at iCloud. Apple is moving hard to up it's subscription revenue as they're stalling with new hardware. Eight years ago, Apple offered 5GB free. Now, almost a decade later, this hasn't budged. Why? They want perpetually subscription revenue.

Yes, Apple offers 50GB for $0.99/month (super cheap). But this is such a nickle & dime process (just like how they offered 16GB base storage for iPhones until a few years ago). If it's so cheap to offer 50GB for $0.99/month, why not increase standard iCloud to a tiny fraction, say 10GB (they can offset their cost by upping the iPhone price by $15 or whatever Apple pays). This would be better user-experience than the desperate notifications "Your iCloud storage is full. Pretty please upgrade to a subscription so that it will make it harder for you to jump to Andrioid" emails my mom gets weekly.

So, you're upset that Apple offers 50 GB of iCloud storage for only 99 cents a month and hasn't raised the price in 8 years? What would be a fair price in your estimation to offer this service to someone, 89 cents? 49 cents?
 
  • Like
Reactions: realtuner
Fitbits sleep tracking is above and beyond any app free or pay wise and the apple watch. Battery life also is double to triple vs my apple watch.

My experience with Fitbit is that their products break easily and their software is subpar. So much so, that when contacting customer support about hardware issues, they don't even blink at sending you a replacement. It's all just disposable.
 
I’ve upgraded Apple watches every year since the start. But Amazon Alexa support is very attractive & the Versa 2 isn’t that bad a watch for a MUCH lower price than Apple. I’ll probably stay with Apple Watch but I wouldn’t be so dismissive of the Versa 2.
 
Please FitBit, don't give Apple any more ideas about subscription services. I have lost over 40lbs since getting an Apple Watch and don't think the health and exercise features should be behind a paywall. The Apple Watch has been a huge part of my success.
 
The subscription you're getting with Fitbit is not comparable to the stuff Apple is offering

Fitbit, like Nike who has Nike Training Club at $15 a month, is offering personalised training and editorial content for those who want to take fitness more seriously
People who take fitness seriously don't need watches with subscriptions for ****s sake.
 
  • Like
Reactions: PlayUltimate
The subscription you're getting with Fitbit is not comparable to the stuff Apple is offering

Fitbit, like Nike who has Nike Training Club at $15 a month, is offering personalised training and editorial content for those who want to take fitness more seriously

There are many apps you can get that do this for the Apple Watch.
 
Oh boy, I can’t wait to pay $10 a month to follow personalized fitness advice for a week or two and then consistently ignore it after that!

In all seriousness, I wholeheartedly agree that subscription fatigue is a thing.

Perhaps if there weren’t SO many subscription services out there, this could be a thing. I mean *everything* has a subscription these days. Gaming services, TV streaming services, movie ticket services, food delivery apps, ride sharing apps, grocery delivery services, photo editing apps, clothing curation services, weather apps, Reddit apps, car washes, fitness advice services, etc. etc. etc.

Sure, you don’t *need* to sign up for any of these. But when I look at what I need to prioritize, “fitness advice” falls very low on that list, especially for $10 a month.
Yesterday i found wallpaper app with 7,99 Eur per week subscription.
 
Why is EVERYTHING going to a subscription model? What happened to just buying stuff?
 
So there's a lot of backlash on the subscription service for this watch which is understandable but what I gather from the article is that there are new services being made available for a subscription fee.

The existing fitness features of the watch are in tact as the previous generation, i.e. the subscription service is optional.

Subscription fatigue is real, I get it, but if it's optional then I don't see the problem. At least not at this point when we don't know what exactly the subscription is going to offer.

On the other hand, we have companies who are offering subscription services because their software has become so good that consumers no longer see a need to update it and are happy to use older software which doesn't generate any income for the company.

Adobe is probably the big one most people here will recognize. I would drop Microsoft Office into this category as well but at least for the time being, Office 365 is a good deal if you want cloud storage because then you just about get Office for free.

When your software begins to stagnate, drop support, and turn it into a subscription service.
 
  • Like
Reactions: sjshaw
I would sooner take a $400 Apple Watch that lasts as long as I can make it rather than a Fitbit that costs $10 a month for life.
 
  • Like
Reactions: AMTYVLE
I have run across some actual research on this topic and your statements are pretty much dead on. Apple has encouraged me to be a little more active through the gamification of fitness. I've earned the fitness challenge badge every month this year from January through July. When I realized a couple days ago I was behind schedule on earning the August badge, I put more effort and attention into closing my circles over the past few days to make sure I earned the August badge. My personal example is a relatively common use case for these type of devices. By setting small, achievable goals (i.e. a monthly challenge) it encourages people who were already inclined to exercise to do so more often. But for a person who isn't really into exercising, they are still likely to stop as soon as the novelty wears off of their new toy.

I received an email from Kaiser Permanente that they are offering discounts for select smart watches so they are either experimenting with this or they see enough of a benefit to their members to encourage them to get smart watches.

I feel like it is still early on in this fitness device category so I expect trends to change and the research to be updated but human nature won't change or update. The gamification of fitness is interesting though because it taps into a certain part the brain.

I don't have an Apple Watch yet, that's on tap for next month when the new series is released, and while I do exercise at least 4 times a week I don't know if the goals will mean much to me, remains to be seen.

I would love to see Apple continue to build on sensors for glucose and blood pressure though.

Given the rise in diabetes, glucose monitor would be huge for the Apple Watch.
 
  • Like
Reactions: DoctorTech
Fitbits sleep tracking is above and beyond any app free or pay wise and the apple watch. Battery life also is double to triple vs my apple watch.

Simply not true, many times in the past Fitbit has never even registered my sleep. Their software is extremely lacking, and now they want to charge you for it. Think this will be a huge flop, but they are going out shooting.
 
Every company out there is hunting for those monthly subscriptions.
Apple is full of them. So are the rest.
It's not enough any more to sell us their products. They need the permanent hook too.
 
Incoming rant/unpopular opinion:

I see an issue...Look at iCloud. Apple is moving hard to up it's subscription revenue as they're stalling with new hardware. Eight years ago, Apple offered 5GB free. Now, almost a decade later, this hasn't budged. Why? They want perpetually subscription revenue.

Yes, Apple offers 50GB for $0.99/month (super cheap). But this is such a nickle & dime process (just like how they offered 16GB base storage for iPhones until a few years ago). If it's so cheap to offer 50GB for $0.99/month, why not increase standard iCloud to a tiny fraction, say 10GB (they can offset their cost by upping the iPhone price by $15 or whatever Apple pays). This would be better user-experience than the desperate notifications "Your iCloud storage is full. Pretty please upgrade to a subscription so that it will make it harder for you to jump to Andrioid" emails my mom gets weekly.

I agree with this wholeheartedly, my Mrs. Dusk is on the 2.99 plan, and that's fine for her - she takes photos ad nauseam (though I wonder how soon the 200gb will fill up and need to move to the 2TB...). I fall into about a 30GB range depending how I manage my backups. So, is the $12/yr going to break me? no. Does Apple need to do this? nope!

One idea they could do would be a new iPhone comes with 2 years of free $2.99 tier storage, or wrap it in with the iPhone upgrade program.
 
I would sooner take a $400 Apple Watch that lasts as long as I can make it rather than a Fitbit that costs $10 a month for life.
That's ridiculous. The Fitbit is not going to cost you anything per month. Only if you get the subscription service. The watch itself is half the price of an Apple Watch, has many features that are actually useful and has twice the battery life. I don't get why people on this forum are just focusing on the subscription service.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.