Hey man, the original/regular price is 17.99 USD (or equivalent for your country) for lifetime license (no subscription nonsense). Also, everyone gets 3 week free trial automatically upon install so it's easy to give it ago and make up your mind later - and for many people the "always free" features seem to be all they need.The app store says 50% off until August - just wondering what the regular price is. (need to check I'm seeing the discounted price).
I find this way to be fairer for the users when you can give it a go first to see if it works for your particular use case.
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